Project Focus by Matthew White

Project Focus by Matthew White

Matthew White is a high-ticket event consultant and #1 Amazon bestselling author with over 20 years in business development and marketing experience, making him a sought-after guest for podcast discussions on high-ticket virtual events. With experience in generating over $24 million in sales, Matthew is a no-BS guide who simplifies complex strategies for building profitable, repeatable $100K day virtual events. Matthew specializes in helping high-ticket coaches, consultants, and speakers who sell one-to-many fill the room with premium buyers through self-liquidating ad systems. His proven methodology has helped clients achieve consistent $100K months with live virtual events while escaping what he calls the "content hamster wheel" through strategic advertising that works around the clock. His unique approach blends authenticity, empowerment, and a commitment to client success, drawing from personal experiences in selling $300K at a single event to only 27 attendees in only 2 hrs. Matthew's clients have seen remarkable results: increasing reach and engagement by 478% while reducing ad costs by more than half, all while attracting only premium 5-star clients to their events. Listeners can expect to gain valuable perspectives on entrepreneurship, digital marketing, and event scaling as Matthew shares his expertise in filling rooms with high-ticket buyers and building front-end systems that generate consistent success. Whether you're a coach, consultant, or speaker looking to elevate your virtual events, Matthew's insights offer a compelling narrative of growth, persistence, and success in the digital age.

Episodes

August 7, 2025 72 mins

Join us on the Coach Launch Podcast as we sit down with Alan Lazaros, the powerhouse behind Next Level University. Alan's journey from a life-altering accident to becoming a prominent figure in personal development is nothing short of inspiring. As a founder and CEO, Alan has transformed his near-fatal experience into a mission to help individuals unlock their true potential through personal growth and a disciplined, numbers-d...

Mark as Played

Are you ready to move from chaos to clarity in your personal and professional life? Join us as we explore the power of systems and faith-based coaching with Ruthanna Sonntag.

In this dynamic episode of the Coach Launch Podcast, host Matthew White engages in an inspiring conversation with Ruthanna Sonntag, a master certified covenant coach and speaker. With a unique blend of biblical wisdom, mindset mastery, and practical success str...

Mark as Played

In this episode of Coach Launch, host Matthew White engages in an enlightening conversation with Laura Percey, a trailblazer in property development who is dedicated to empowering others through coaching and energetic alignment.

Explore how Laura transitioned from creating over a hundred million in property projects to mentoring others, driven by her passion for helping individuals achieve freedom and fulfillment in their lives.

Le...

Mark as Played

 Ready to uncover a healthier, more vibrant you? Join us for an enlightening conversation with Dr. Catalina Grija as she reveals the power of functional medicine to transform your life.

In this episode of Coach Launch, host Matthew White welcomes Dr. Catalina Grija, a board-certified medicine practitioner turned functional medicine expert. Discover how Dr. Grija is revolutionizing healthcare through her innovative approach, focusing...

Mark as Played

Join us on this episode of the Coach Launch Podcast as we dive into the inspiring journey of Michelle Cameron Coulter, an Olympic gold medalist and six-time world champion. Beyond her incredible achievements, Michelle is a bestselling author, TEDx speaker, and CEO of Inspiring Possibilities. She broke barriers to become the first Albertan to win gold in the summer games and has been recognized with numerous accolades, including the...

Mark as Played

In this episode of the Coach Launch Podcast, we are thrilled to welcome Ann Sommer, a transformative leader and the architect behind the groundbreaking Fear Code. As a High Performance Identity Architect, Ann combines her expertise in biology, identity, and leadership to revolutionize how individuals overcome internal barriers without succumbing to fear.

Growing up as the introspective member of a large family, Ann learned to naviga...

Mark as Played

Are you ready to transform your real estate endeavors into a thriving success? Join us for a deep dive with Eugene Gershman as we explore the world of development, risk management, and strategic growth.

In this enlightening episode of the Coach Launch Podcast, host Matthew White sits down with Eugene Gershman, co-founder and CEO of GIS Developments Corp. With over 20 years of expertise, Eugene has scaled his company from a two-perso...

Mark as Played

In this episode of Coach Launch Podcast: Project Focus, we are joined by Louise Taylor, a neuro-strategist and multi-seven-figure entrepreneur. Known for her transformative Neuro Resonance Method, Louise integrates brand strategy, neuroscience, and spiritual intelligence to help mission-driven founders and executives recalibrate their brands and scale to success without burnout.

From a family of seven siblings and experiences of ove...

Mark as Played

Join us for an inspiring conversation with Dr. Tuby Akinlosotu, a powerhouse in business empowerment and personal development, as she shares her journey from immigrant to CEO and her passion for helping entrepreneurs thrive.

Explore Dr. Tuby's transformative journey from Nigeria to becoming a formidable leader in business. Discover how she overcame challenges and built a successful career, helping entrepreneurs create resilient...

Mark as Played

Are you ready to escape the daily grind and discover untapped profits in your business? Join us for a transformative discussion with Richard Walsh, a master of uncovering hidden profits in small businesses.

In this enlightening episode of the Coach Launch Podcast, host Matthew White sits down with Richard Walsh, empowering CEO of Sharpen the Spear Coaching and bestselling author of "Escape the Owner Prison." With over 30 y...

Mark as Played

Can relationships on the brink of collapse be saved with the right approach? Dive into an insightful exploration of healing and transformation with Jessica Hartley, the renowned "Heart Whisperer."

Join us for an illuminating conversation with Jessica Hartley, founder of the Legendary Love Program. Known for her groundbreaking work in relationship transformation, Jessica discusses her unique methods for healing troubled rel...

Mark as Played

Ready to transform your entrepreneurial journey with insights from a leader who turns challenges into opportunities? Join us as we explore the multifaceted world of Kim Sorrelle.

Step into the dynamic world of Kim Sorrelle, a leader whose expertise spans entrepreneurship, humanitarian work, authorship, and media. Known for her ability to guide others in discovering their unique superpowers, Kim shares transformative experiences from...

Mark as Played

Are you prepared to overcome life's obstacles and uncover your hidden potential? Join us as we unlock the secrets of transformation with Brandon Barber.

Immerse yourself in an inspiring conversation with Brandon Barber, a distinguished entrepreneurial coach who has transformed over a million lives with his 25 years of experience. Recognized as a "pattern breaker" and "truth teller," Brandon reveals his extra...

Mark as Played

Discover the incredible journey of Melanie Warner, from a high school radio DJ to one of the most respected media experts in the world, and learn how she leverages media to build lasting brands and legacies.

 Today, we're joined by Melanie Warner, CEO of Defining Moments Press and a luminary in the world of media. With accolades including being a bestselling author and an executive producer, Melanie shares her expansive experie...

Mark as Played

Explore the journey of Chris Crawford, who transitioned from living in a shed to running a multimillion-dollar business, all driven by an unwavering belief and vision.

 In this episode, meet Chris Crawford, an entrepreneur who started out with nothing but a dream and sheer determination. From being a high school dropout to achieving remarkable success in the business world, Chris embodies the true spirit of entrepreneurial resilienc...

Mark as Played

Unlock the secrets to building a business that offers not just profit but also freedom, as Cheryl Leong reveals her strategic methods to automate, systematize, and scale operations effectively.

 Join us as we welcome Cheryl Leong, the Chief Freedom Officer at the Growth Hub. Cheryl excels in guiding businesses to automate and scale, transforming them into entities that offer true freedom rather than just another set of responsibilit...

Mark as Played

Uncover a groundbreaking approach that empowers women to break barriers and achieve excellence in business and leadership.

 This episode features Olina Hajkova King, the visionary behind the Bombshell Persona Blueprint. Olina's expertise lies in guiding ambitious women to unleash their inner warriors, enabling success in high-end sales, leadership, and personal growth.

Join us as wey explore the core of the Bombshell Persona Blu...

Mark as Played

Popular Podcasts

    Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!

    The Breakfast Club

    The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!

    Fudd Around And Find Out

    UConn basketball star Azzi Fudd brings her championship swag to iHeart Women’s Sports with Fudd Around and Find Out, a weekly podcast that takes fans along for the ride as Azzi spends her final year of college trying to reclaim the National Championship and prepare to be a first round WNBA draft pick. Ever wonder what it’s like to be a world-class athlete in the public spotlight while still managing schoolwork, friendships and family time? It’s time to Fudd Around and Find Out!

    Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

    24/7 News: The Latest

    The latest news in 4 minutes updated every hour, every day.

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.