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June 26, 2025 • 5 mins

Essential Guidelines for Success


In this episode of Showmakers, Ed Barker, founder of Studio 1878, discusses the importance of having a dedicated website for your podcast. Learn when it's essential, what key features to include, and the different ways to build your site. Discover how a podcast website can enhance search visibility, provide a central hub for listener engagement, and convert traffic into subscribers and customers. Ed also covers scenarios where a website might not be necessary and previews upcoming content on achieving studio-quality sound for your recordings.


00:00 Introduction: Do You Need a Website for Your Podcast?

00:33 Why a Podcast Website Matters

01:17 Essential Features for Your Podcast Website

02:03 Bonus Features for Enhanced Engagement

02:30 Building Your Podcast Website: Options and Tips

03:29 When You Might Not Need a Podcast Website

04:01 Conclusion and Next Steps



About Your Host

Ed Barker has been producing and recording podcasts since 2009. After a long career as a corporate marketing and strategy executive (and then a VC), Ed launched Studio 1878 in early 2025 with the goal of making brand and business podcasting much better. Ed is a Brit, working out of Seattle, and podcasting worldwide. 🌎



Studio 1878

A podcast development studio for the modern brand. We believe everyone has a story worth telling. Specializing in business and brand podcasts, we’ll help build your story from ideation to distribution, transforming concepts to real connection with your audiences. We produce our own shows but our core proposition is in helping businesses and creators produce something truly compelling and authentic. We’d love to help you tell your story. 😈


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