Simply Hooked: A Crochet Podcast

Welcome back to Simply Hooked: A Crochet Podcast! In this episode, we’re diving into one of the most powerful (and often overlooked) strategies for growing your crochet business—organic traffic. Imagine waking up to sales every day, not because you ran an ad, but because people found you through Pinterest, Google, or YouTube. That’s the magic of organic traffic, and it’s key to creating a sustainable business.

I’m breaking down the ...

Welcome back to my 8-part mini-series on the lessons that helped me scale my crochet business! So far, we’ve covered multiple revenue streams and SEO, and today’s episode is all about how to position your products in a way that makes them irresistible. 🧸💖

Here’s the game-changer: People don’t just buy crochet patterns or finished plushies—they buy what those things mean to them. Once I realized this, my entire approach to marketin...

Hey friends! Welcome back to Simply Hooked: A Crochet Podcast!

Today, we’re diving into part two of my 8-part series on scaling my crochet business—and we’re tackling a game-changer: SEO. If you’ve ever uploaded a product to Etsy, your website, or Pinterest and wondered, Why isn’t anyone finding this?, this episode is for you!

For years, I ignored SEO, thinking I could just "make cute things" and people would find them. Sp...

Welcome back to Simply Hooked: A Crochet Podcast! I’m your host, Marcy—a crochet artist, mom, and creative entrepreneur. Today, I’m kicking off an exciting 8-part mini-series where I’m pulling back the curtain on the biggest lessons I’ve learned while scaling my crochet business.

In Part 1, we’re diving into a game-changing strategy: multiple revenue streams. When I first started, I thought selling on Etsy was enough—but I quickly l...

In this episode, we're talking all about one of the most important tools in your creative business—your email list. Social media is fun and flashy, but it’s not always reliable. Algorithms change, accounts get hacked, and posts can get buried. But your email list? That’s yours.

Today, I’m breaking down why building an email list is one of the smartest moves you can make as a maker or creative entrepreneur—and how it gives you a...

What if the life and business I dream of are already within my reach—just waiting for me to see them clearly? In thisThreads of Wisdom mini-episode, I’m diving into the incredible power of imagination, inspired by the teachings of Neville Goddard.

Imagination isn’t just for dreaming—it’s the force that shapes reality. I’ll share how I use visualization to design crochet patterns, grow my business, and create a life of creativity and...

Crochet is such a fun and rewarding craft, but if you're just starting out, choosing the right yarn can feel overwhelming. With so many fibers, weights, and textures available, how do you know which one is best for your project? 🤔

In this episode, we’re breaking it all down! From the characteristics of cotton, wool, acrylic, and blended fibers to understanding yarn weights and reading labels, you’ll gain the confidence to pick the ...

Have you ever dreamed of turning your creative passion into a full-time business? That’s exactly what Heather Burns did! In this episode of Simply Hooked: A Crochet Podcast, I sit down with Heather, owner of The Knotty Sheep, a charming yarn shop in downtown Wake Forest, North Carolina.

Heather’s journey wasn’t a straight path—she left the traditional 9-to-5 world to follow her love for fiber arts, faced challenges along the way, an...

Out of 300 million possibilities, you made it. That alone is proof—you were created on purpose, for a purpose. In this episode of Simply Hooked: A Crochet Podcast, I’m sharing a message that’s been on my heart for over a year. It’s about energy, frequency, and how the way we think, feel, and show up in the world shapes our reality.

I’ll walk you through how I went from skepticism to a full-on shift in how I live and create—by unders...

Hey friends, welcome back to Simply Hooked: A Crochet Podcast! I’m Marcy—crochet artist, mom, and creative entrepreneur—here to help you unlock your creativity through the art of crochet while embracing what makes you uniquely made.

In today’s episode, we’re diving into a book that should be on every creative entrepreneur’s reading list: The Alchemist by Paulo Coelho. This timeless novel is more than just a story—it’s a powerful gui...

In this episode, I sit down with Sarah Carney, the talented maker behind Blue Tomato Handmade, where she creates adorable felt play foods and beautifully crafted polymer clay ornaments, stitch markers, and sweater clips. As a stay-at-home mom homeschooling her two daughters, Sarah shares how she juggles family life, teaching, and running a handmade business. We talk about her creative process, the challenges of wearing multiple hat...

Hey friends, welcome back toSimply Hooked: A Crochet Podcast! I’m Marcy—crochet artist, mom, and creative entrepreneur. If you’ve ever wondered how to have a successful craft market experience, this episode is for you!

I’m sharing5 proven tips to help you sell more crochet at craft markets—from choosing theright market to crafting theperfect booth setup, selectingbest-selling products, andpricing strategies that actually work. With ...

Hi friends! It’s Marcy, and I’ve got an exciting episode for you today. I’m sharing the behind-the-scenes story of how I landed a pattern book deal with a major publisherand got my amigurumi designs featured on the cover of an international crochet magazine. And guess what? My crochet pattern book officially launches TODAY, March 7, 2025! Saying that out loud still feels surreal.

In this episode, I take you back to where it all star...

Welcome to Threads of Wisdom, a mini-episode series within Simply Hooked: A Crochet Podcast. In this episode, I explore the profound concept of the Law of Growth, inspired by Earl Shoaff’s teachings on success and personal development.

Just like planting seeds in a garden, achieving your dreams requires intention, patience, and consistent nurturing. I’ll share Shoaff’s timeless wisdom on how small, daily actions can steer you toward...

Hey friends! Are you drowning in finished crochet projects with no idea what to do with them? If you’ve been wondering how to turn your love for crochet into a profitable side hustle, this episode is for you!

I’m Marcy, a crochet artist, mom, and creative entrepreneur, and today, I’m breaking down the essential steps to transition from hobbyist to side hustler.

We’ll cover:
✅ The legal and tax basics to keep things legit
✅ Where to sel...

Hi friends! In this episode of Simply Hooked: A Crochet Podcast, I’m diving into a concept that has completely transformed my life and business—ikigai. This Japanese idea, which translates to "a reason for being," is all about finding the sweet spot where your passions, skills, purpose, and the world’s needs intersect.I’ll share the history behind ikigai, how it’s connected to joy and longevity, and how it helped me align my croche...

In this first mini-episode of Threads of Wisdom, I’m sharing one of my favorite quotes from Jim Rohn. This idea has been so impactful in my life and business, and I’m excited to talk about how self-improvement can help us turn challenges into opportunities for growth.

Whether it’s in crochet or life, progress happens one stitch at a time. I hope this quick reflection inspires you to keep creating, dreaming, and becoming the best ver...

In this heartfelt episode of Simply Hooked: A Crochet Podcast, I open up about battling imposter syndrome as a crochet designer. If you’ve ever wondered, “Why would anyone choose my work when there are so many others out there?”—this episode is for you.

I share personal stories, including how a trip to the frozen aisle helped me reframe my self-doubt, and offer practical tips to help you push through imposter syndrome. From celebrat...