Ever wondered if your trade show investment truly pays off? In this episode of Tech Ties and Human Vibes, Adam and Nancy sit down with industry veteran Tim Bookout, who unveils his proven formulas for maximizing your return on investment (ROI) at trade shows. Learn actionable strategies for boosting sales, fostering growth, retaining clients, and even saving on lead generation expenses. Tim also shares invaluable tips for booth staff, from crafting the perfect opening line to avoiding common pitfalls. Don't miss out on transforming your next trade show from an expense to a powerhouse for growth!Tim Bookout | The Trade Group®Senior Account ExecutiveT 214-764-7107 M 214-529-0282tbookout@tradegroup.com
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