The ADU Marketing Podcast
The ADU marketing Podcast is the top podcast dedicated to helping ADU builders generate more leads, sell more projects, and build better businesses. Hosted by Clay Stevens who has personally helped grow an ADU company from $0 to $100m in sales volume as the CMO and is currently helping others sell millions in ADU projects nationwide!
Episodes
In this episode, Clay sits down with Christina Henderson, founder of The ADU Sales Coach and a 25-year veteran of the home building industry, to break down the exact sales system that's helping ADU builders across the country close more deals and avoid the common pitfalls that kill sales.
What You'll Learn:
• The 3 Commitment Stages: How to identify whether your prospect is curious, committed, or ready to buy (and why speak...
In this episode of the Ad Marketing Podcast, Clay sits down with Brody Boston, co-owner of Evergreen Tiny Homes, to unpack how his company went from brand new to fully booked in under five months. Brody shares the exact strategies that helped him close 10 contracts quickly—including a simple $2,500 commitment tactic that transformed their sales process, why texting beats calling when it comes to lead follow-up, and how they pre-qua...
What started as a simple request from his 70-year-old mother has turned into one of the most impressive ADU success stories we've featured. In this episode, Everett Robinson from RMR Tiny Homes shares how he went from zero experience in the tiny home space to closing 10 deals in under a year - all while managing construction, sales, and family life as a one-man operation.
In this episode, you'll discover:
• The "aha mo...
In this episode, I chat with Charles Edington, The ADU Financing Guy, as we dive deep into how to integrate financing into your ADU business to close deals and scale up. Listen in to hear about what other builders are doing, our recommendations for how to use financing successfully, and how to find the right financing partner for your business. Listen in to get all of the tips and tricks!
Want to learn more about what we do here at...
Struggling to turn your ADU leads into actual appointments? In this episode, discover the proven follow-up system that's helping builders across the country convert more leads into qualified prospects. Learn why timing is everything (hint: the first 5 minutes are crucial), how to leverage SMS for 80% response rates, and the exact messages that get prospects to say 'yes' to meetings. Plus, uncover the automated follow...
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