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April 29, 2025 64 mins
Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre you ready to unlock the secret to skyrocketing your e-commerce sales? In this episode of the Agency Insider Show, we dive into the transformative power of technical SEO and how it can drive more organic traffic, boost conversions, and help you achieve a #1 ranking on search engines. Patrick Wawok, a leading expert in technical and e-commerce SEO, joins us to share his step-by-step guide to optimizing crawling, indexing, and website structure. Learn how to fix common e-commerce mistakes, optimize category pages, and balance technical SEO with content strategies to rank your website higher.Discover actionable SEO strategies for 2025, including how to handle product cannibalization, maximize crawl budgets, and leverage schema markup for better visibility. Plus, Patrick shares insights on LinkedIn authority building and how agencies can position themselves as revenue drivers, not just traffic generators.Whether you're an agency owner, an SEO consultant, or an e-commerce brand looking to improve your search engine rankings, this video is packed with tips to elevate your strategy. CHAPTERS:00:00 - Intro00:36 - Patrick’s Journey: What Inspired His SEO Path?02:17 - The Power of Technical SEO: Why Is It Crucial for Success?06:47 - How SMBs Can Compete with Enterprises: What Strategies Work Best?08:22 - Crawl Budget Optimization: How Can You Maximize Your Crawl Efficiency?12:21 - Balancing Client Needs and Technical SEO: How to Find the Right Balance?18:00 - Will AI Play a Bigger Role in Technical SEO?: What Does the Future Hold?20:33 - Money SEO vs Traffic SEO: Which Should You Prioritize?23:32 - Product Cannibalization: How Can You Avoid This Pitfall?26:44 - CRO Mistakes in E-commerce SEO: What Common Errors Should You Avoid?29:44 - How Can Agencies Position Themselves as Revenue Drivers?: What’s the Secret?31:35 - Should Agencies Focus More on Product Pages, Category Pages, or Blog Content for E-commerce SEO?: What’s the Best Approach?33:51 - How Important Is Schema Markup for E-commerce Sites?: Why Should You Care?38:35 - Optimizing Category Pages: What Techniques Yield the Best Results?42:26 - Google Algorithm Updates: How Can You Stay Ahead of Changes?45:42 - Scaling E-commerce SEO: What Strategies Are Most Effective?48:05 - LinkedIn for Personal Branding: How Can You Leverage It?50:44 - What Is the Biggest Mistake SEO Professionals Make When Posting on LinkedIn?: How Can You Avoid It?52:50 - How Can SEO Consultants Use LinkedIn to Attract Clients and Build Authority?: What’s the Best Strategy?56:10 - What Is Your Content Ideation Process?: How Do You Generate Ideas?59:51 - Quickfire Round: Rapid-Fire SEO Insights1:00:08 - One Technical SEO Mistake That Even Big Brands Make: What Should You Watch Out For?1:00:16 - Web Performance Issues That Kill Revenue & Conversion Rates: What Are the Key Factors?1:00:26 - If You Could Fix One SEO Element on an E-commerce Site: What Would It Be?1:00:37 - Does Domain Age Matter for Ranking in 2025?: What’s the Truth?1:00:45 - Site Speed vs Backlinks: What's More Important Today?: How Do They Compare?1:01:03 - Should Agencies Hire In-house or Use White Label SEO Services?: What’s the Best Option?1:01:26 - One Underrated Way for SEO Consultants to Get More Clients: What’s the Secret?1:01:34 - Schema Markup: Essential or Overhyped?: What’s the Verdict?1:01:55 - Biggest Myth in E-commerce SEO: What Misconceptions Should You Dispel?1:02:40 - Will LinkedIn Ever Become a Major SEO Ranking Factor?: What Are the Predictions?1:02:46 - Biggest Ranking Factor People Aren't Talking About: What Should You Know?1:03:11 - Where to Find & Connect with Patrick: How Can You Reach Him?1:03:50 - Subscribe to the Agency Insider Show & Book a Free Strategy Call with Page Traffic: How Can You Get Involved?
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