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March 13, 2025 13 mins

Businesses keep making the same 5 marketing mistakes—without even realizing the damage. 

Take it from me! Over the past 35 years, I've owned five advertising agencies serving more than 500 businesses, from Anheuser-Busch down to napkin notes startups, and we've generated more than $2.5 billion in net new revenue on their behalf through unique marketing campaigns. During this time, I’ve watched tens of thousands of businesses repeat the same mistakes, unknowingly driving customers straight into the hands of their competitors.

But don’t worry—once you recognize these mistakes and learn how to avoid them, you’ll gain a huge competitive advantage and grow your market share. And that’s exactly what we’re covering in this episode!

So, grab a pen and paper, and let’s dive in!


Key Takeaways:

  • 00:00 Intro
  • 00:32 Mistake #1
  • 04:29 Mistake #2 
  • 06:35 Mistake #3 
  • 09:14 Mistake #4 
  • 11:10 Mistake #5 
  • 13:19 Final thoughts and outro


Additional resources:

👉 Steal our Brand Story Blueprint: https://bbhqemailcourse.com/ 


Go to https://www.brandbosshq.com/ and:


🔷 Get a FREE copy of the Secret Weapon Handbook 

🔷 Steal our Brand Story Blueprint

🔷 Book a Discovery Call 

🔷 Unleash your brand’s full growth potential 


Where you can find me: 


🔷 TikTok: https://www.tiktok.com/@brandbosshq/ 

🔷 LinkedIn: https://www.linkedin.com/in/brandbosshq/ 

🔷 Instagram: https://www.instagram.com/brandbosshq/ 

🔷 Facebook: https://www.facebook.com/brandbosshq/ 


The Bill Harper Show is your go-to podcast for mastering the art of marketing, branding and storytelling. Each episode is packed with insights on how to reframe your value proposition, craft compelling narratives, and engage your audience on a larger scale. Tune in to reach your brand’s full growth potential! 


Don’t forget to follow so you never miss an episode!

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