The Brand Roots Podcast

In this episode of Creative Grove, part of the Brand Roots Podcast, we sit down with Cameron Broadhurst, Creative Director at Taylor Chip, to unpack how a kid with a drum kit and a Canon Mark III became the viral mind behind one of the fastest-growing cookie brands in America.

Cameron shares:

• How he transitioned from music and wedding videography to viral content strategy
• The origin story of Taylor Chip’s cookie review series and ...

In this episode of Mic’d Up Marketing, hosts Sarah and Tim dive deep into the StoryBrand framework, popularized by Donald Miller. 

They break down how this powerful storytelling method, inspired by Joseph Campbell's "Hero's Journey," effectively shifts a brand’s narrative by placing the customer as the hero and positioning the business as the guide. 

They explain how world-renowned brands like Dave Ramsey’s Ramsey...

In this conversation, host Sarah  sits down with Gen Z creator and marketer Anna Canfijn to unpack what actually moves the needle for brands on social media in 2025. They cover:

• Why Gen Z now judges brands first by ethics, transparency, and community impact.
• The fine line between clever trend‑jacking and cringe‑inducing meme overload.
• Three must‑have videos every brand should pin to the top of their profile.
• How to win when you don...

In this deeply personal episode, Tim shares the raw, winding journey from flunking out of college and being fired by toxic bosses to launching Stump & Root, a creative studio built on conviction, resilience, and vision.

He unpacks the early spark of creativity, the defining struggles of finding his place, and the faith-fueled turning points that shaped both his career and character. From motion graphics and swing sets to viral g...

In this episode of Miked Up Marketing, Tim and Sarah discuss the common pitfalls in marketing strategies and the importance of company culture. 

They emphasize that businesses often overlook the value of their employees and the need to create a positive work environment. 

The conversation also highlights the significance of understanding a brand's promise and the necessity of having a solid content strategy. 

Tim and Sarah share ...

In this episode of The Creative Grove, Tim interviews Matt Curtis, a creative entrepreneur who shares his journey from working in church ministry to building his own freelance business. Matt discusses the challenges and rewards of freelancing, the importance of creativity in business, and how to navigate the fears associated with making the jump to freelance work. He emphasizes the need for structure, discipline, and a clear missio...

In this episode of Mic'd Up Marketing, Tim and Sarah Faith delve into Sarah's journey from a passionate blogger to a successful entrepreneur in the branding and marketing space. They discuss the evolution of her career, the challenges faced in corporate environments, and the lessons learned along the way. The conversation highlights the importance of storytelling, the impact of social media, and the entrepreneurial spirit...

Summary
In this episode of Mic'd Up Marketing, Tim and Sarah discuss essential lessons learned from their experiences running a creative studio. 

They emphasize the importance of managing client communication and expectations, the necessity of thorough pre-production planning, and the value of educating clients about the creative process. 

They also touch on establishing healthy studio operations and the intricacies of brand...