The Coach Trap Podcast
🚀 Struggling to Stand Out as a Coach? We’ve Got You. Most great coaches stay invisible. Greg (the coach) and Dan (the marketer) changed that—building a standout brand in 90 days using smart strategy, not fluff. Now they’re sharing it all: ✅ Personal branding ✅ Client-getting content ✅ No-BS growth tactics New episodes every week. Straight talk. Real results. 📩 Want to be a guest? Apply here: https://forms.gle/X8TUQpdJJ5nQQYan6
Episodes
Take Your Coaching Business Anywhere – with Simon Cook | The Coach Trap
Ever dreamed of running your coaching business from a tropical island?
In this episode of The Coach Trap, we’re joined by Simon Cook — a coach who took that dream and turned it into a permanent lifestyle. He packed up his business, moved to the Cayman Islands, and now runs his coaching practice entirely online… from paradise.
But this isn’t just a hig...
What if anxiety wasn’t your enemy… but your greatest teacher?
Romi Mitchell went from battling crippling anxiety to building a coaching practice that changes lives. In this conversation, she reveals the deeper solutions behind her upcoming course Anxiety Sorted — available at Audopia August 18th and found at www.audopia.co.uk/listen-now/.
We explore the mindset shifts that turn fear into fuel, the marketing strategies that cut throug...
From Magic to Marketing: Jimi Gibson on Visibility, Branding, and Getting Clients
Most coaches stay broke—not because they suck at coaching, but because they’re invisible.
In this episode, Gregory Bernard Styan speaks with Jimi Gibson, VP of Brand Communication at Thrive Agency and former professional magician. With over 25 years of experience helping brands stand out, Jimi breaks down what it really takes to build authority and ...
“Build it and they will come” is the biggest lie in the coaching worldYou’ve probably heard the advice — build the program, make a logo, write the posts… And eventually, clients will magically appear.It’s nonsense.This week, we’re joined by Katrena Friel, an experienced speaker, author, and creator of Becoming the Expert, who shares exactly why that strategy doesn’t work — and what does.She opens up about a $30,000 mistake that nea...
🎙️ Too Much Self-Promotion? Here’s Why Your Coaching Content Isn’t Working
Don’t fall into the coach trap.
You're posting every day. Reels. Stories. Wins. But no clients. Why? Because no one cares how great you are — they care how you can help them.
In this episode of The Coach Trap Podcast, Greg Styan and Dan “Yoda” Williams rip apart the myth that constant self-promotion is the key to growing your coaching business. Spoiler...
Too Much Self-Promotion? Here’s Why Your Coaching Content Isn’t Working
Don’t fall into the coach trap.
You're posting every day. Reels. Stories. Wins. But no clients. Why? Because no one cares how great you are — they care how you can help them.
In this episode of The Coach Trap Podcast, Greg Styan and Dan “Yoda” Williams rip apart the myth that constant self-promotion is the key to growing your coaching business. Spoiler...
Is the Digital Nomad Life Just a Coaching Cliché? |
The Coach Trap Podcast
Hosted by Greg Styan & Dan William
This episode is a straight-up conversation about why we’re leaving the UK to build our coaching business abroad.
We’re not talking fantasy-land travel. We’re talking real decisions, real logistics, and why becoming a digital nomad might be the best move if you’re a coach stuck in the loop of “post content, get ...
Is the Digital Nomad Life Just a Coaching Cliché? | The Coach Trap Podcast
Hosted by Greg Styan & Dan William
This episode is a straight-up conversation about why we’re leaving the UK to build our coaching business abroad.
We’re not talking fantasy-land travel. We’re talking real decisions, real logistics, and why becoming a digital nomad might be the best move if you’re a coach stuck in the loop of “post content, get noth...
Empowering Mothers Without Burning Out | CT x Workwelle
Pauline and Clara—sisters, founders, and American expats in London—join Greg Styan to share the story behind Workwelle, their audio-based course helping mothers reclaim self-care and resilience.
From tackling burnout to redefining modern motherhood, they open up about the challenges of building a brand that serves women balancing ambition, caregiving, and leadership.
🎧 In this e...
She was burnt out. Then She Changed Her Mind—Literally.
Karina Macmillan transformed her life with mindset science. In this powerful episode, discover how she went from overwhelmed to magnetic — and how her Magnetic Power course is helping thousands do the same.
👇 TIME TO UNLOCK YOUR POWER 👇
Explore Karina’s course: https://www.audopia.co.uk
Learn more about the strategy: https://www.coachtrap.co.uk
🎙 In This Episode of the Coach Tra...
CT X AUDOPIA X STEVE
🔥 Struggling to sell your coaching course? Stop guessing and start growing. 🔥
In this must-listen episode, Coach Trap hosts' Greg Styan and Dan Williams teams up with leadership expert Steve Barrett—a corporate leader turned coach—to break down the real strategies behind his transformational program, ‘Mastering Change’.
This isn’t just talk. It’s your coaching business blueprint.
🎯 What You’ll Learn (Takeaways)...
AI is reshaping the future of coaching—but are you ready to adapt or at risk of falling behind? In this episode of The Coach Trap, hosts Gregory Styan and Daniel Williams dive deep into the evolving intersection of AI, coaching, and personal development. From how AI tools can increase accessibility and efficiency in coaching, to the irreplaceable value of human connection, this is a must-listen for any coach navigating the digital ...
Audopia x Coachtrap | Rooted and Resilient w/ Paul Elias
In this raw and real episode of Audopia x Coachtrap, we’re joined by Paul Elias, a former military man turned performance coach, to unpack his journey from the battlefield to the coaching space — and why his course, Rooted and Resilient, isn’t just another “feel good” framework. It’s built for people who want real personal growth, resilience, and authenticity in the face of li...
Why people scrolled past Paul ( 76% of coaches get this wrong)
Audopia x Coachtrap | Rooted in Resilience w/ Paul Elias
In this raw and real episode of Audopia x Coachtrap, we’re joined by Paul Elias, a former military man turned performance coach, to unpack his journey from the battlefield to the coaching space — and why his course, Rooted and Resilient, isn’t just another “feel good” framework. It’s built for people who want re...
Empowering Mothers Without Burning Out
CT x Workwelle | Featuring Pauline & Clara
How do modern mothers lead, grow, and thrive—without running on empty?
In this inspiring episode, sisters and founders Pauline and Clara join Coach Trap’s Greg Styan to share the story behind Workwelle—an audio-first course designed to help mothers reclaim self-care, resilience, and leadership.
As American expats living in London, they reflect...
🎧 CT x Audopia x Steve Barrett | May 4, 2025
Episode Title: We turned Steve's LinkedIn Likes into Client's (A case study)
🔥 Are you a coach struggling to sell your course or connect with your audience? This episode is your business breakthrough. 🔥
In this powerful conversation, Coach Trap hosts Greg Styan and Dan Williams sit down with Steve Barrett—former corporate leader turned executive coach—to reveal how his pr...
🎙️ No One Was Noticing Carina — And This Is Why...
Coach Trap x Audopia | Featuring Carina Macmillan
💭 Ever felt invisible online or unheard in your own story? So did Carina.
And it changed everything.
In this powerful episode, Carina Macmillan opens up about the personal struggles that led her to discover hypnotherapy—and how it became the key to helping others, including individuals with autism, reclaim their sense ...
🎙️ The Coach Trap Podcast : The Do’s and Don’ts of Paid Ads for
Coaches Thinking of running paid ads to grow your coaching business?
Don’t press "boost" just yet. The Coach Trap Podcast, we dive deep into the realities of paid advertising for experienced coaches. If you've got 5+ years under your belt, capital to invest, and a solid organic presence, this one's for you.Host Greg Styan and Dan Williams shares from...
Never Run Out of Content Again – The Secret to Effortless Content Creation 🎙️
Most coaches struggle with content. One week they’re inspired, the next they’re stuck. But what if you never had to worry about content ideas again?
In this episode of The Coach Trap, Greg (the coach) and Dan (the marketer) break down:
✅ The exact content system they use to create consistently without burnout
✅ How to turn one idea into 10+ posts, tw...
SCALING UP & LONG-TERM SUCCESS – Personal Branding for Struggling Coaches Most coaches fail within the first two years. Why? They struggle to scale, attract clients, and build a sustainable brand. In this episode of The Coach Trap, we break down the biggest mindset shifts, common mistakes, and proven strategies to help you go from chasing clients to building a thriving coaching business. Industry stats, psychology insights, a...
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