In this episode of the Garage Grit podcast, host Brad Hurlock from AA Shop Marketing leads a discussion with three experienced shop owners: Moira from Karma Auto Care in Georgia, Kendall from A1 Automotive in Nebraska, and Matt from Carz R Us in Illinois.
The conversation focuses on building and maintaining a positive shop culture, with each guest sharing their unique experiences, challenges, and strategies. Topics include team-building activities, personal development, mentoring young technicians, and the impact of shop culture on customer relationships. The episode also highlights the importance of continuous improvement and community involvement to create a supportive and engaging workplace environment.
00:00 Introduction to GarageGrit Podcast
00:40 Meet the Guests: Moira, Matt, and Kendall
00:59 Moira's Journey: From One Tech to Two Shops
02:16 Matt's Unique Path: From Band Teacher to Shop Owner
03:32 Kendall's Success: Building a Second Location
04:10 The Importance of Shop Culture
07:08 Challenges and Triumphs: Real Estate and Relocation
10:58 Recruitment Strategies: Finding the Right Fit
12:31 Building a Supportive Work Environment
18:07 Vision Boards and Personal Development
36:11 Generational Shifts in Shop Culture
41:21 The Importance of Continuous Learning
41:47 Reading vs. Audible: Different Approaches
42:09 Book Recommendations and Discussions
44:20 Implementing Lessons from Books
46:38 Building and Maintaining Shop Culture
47:37 Personal Development and Leadership
54:01 Vision Boards and Goal Setting
57:32 Team Collaboration and Compensation
01:05:13 Customer Experience and Shop Culture
01:18:17 Challenges of Expanding to Multiple Locations
01:20:52 Final Thoughts and Future Plans
Resources:
Join the private Facebook group.
Matt's Book Recommendations:
The Five Dysfunctions of a Team
Kendall's Book Recommendation:
by Ichiro Kashimi and Futema Guga
Moira's Book Recommendations:
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