Dr Mark Bawden, CEO of Mindflick, joins Sir Andrew Strauss and Dr Pete Lindsay to share the turning points that shaped his career. From London 2012 to leading Mindflick, Mark unpacks leadership, mindset, and how Super Strengths drive world-class performance.
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Welcome to the first episode of The Mindflick Podcast, where we explore the psychology of high performance and the turning points that shape how people think, lead, and grow.
Our guest is Dr Mark Bawden - CEO of Mindflick, former Team GB Head Psychologist at London 2012, and co-author of Pig Wrestling.
Although Andrew and Pete have known Mark for years, this conversation revealed a different side to him - from deeply personal moments to leadership lessons that shaped both his career and our company.
In this episode, you’ll learn:
- Why focusing on fixing problems often doesn't help you develop your leadership - and how to unlock performance by investing in what already works.
- How Super-Strengths give people and teams a world-class edge.
- Lessons from preparing teams for London 2012, working with England Cricket, and leading through pressure.
- How setbacks and personal challenges can create the biggest opportunities for growth.
- The story of Mindflick’s origins - and why small shifts in mindset drive lasting change.
About Dr Mark Bawden. Mark is CEO of Mindflick. Previously, he led psychology at the English Institute of Sport, supporting Team GB at London 2012, and worked with professional athletes and leaders across sport and business. He is co-author of Pig Wrestling, a book on problem-solving and mindset.
About Mindflick. At Mindflick, we help leaders, teams, and athletes unlock performance through mindset. Our performance psychometric and platform have supported Olympic champions, world-class teams, and Fortune 500 companies to think differently, adapt faster, and perform when it matters most.
Learn more: www.mindflick.co.uk.
Follow us on LinkedIn: https://www.linkedin.com/company/mindflick3
Hosts: Sir Andrew Strauss & Dr Pete Lindsay Guest: Dr Mark Bawden, CEO of Mindflick Producer: Mindflick Ltd.
All enquires: Contact Dr Sam Porter at sam@mindflick.co.uk
If you found this episode useful, hit subscribe, leave a review, and pay it forward to someone who leads, coaches, or performs under pressure.
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