The Nico Misleh Podcast

Are you struggling to figure out exactly what to charge in your HRT clinic? Episode 33 of The Nico Misleh Podcast will completely shift the way you think about pricing. Nico Misleh breaks down the exact steps, secrets, and strategies behind setting prices that actually help your patients, grow your business, and give you more confidence as a clinician. Learn how to avoid costly mistakes, discover what the best clinics are really ch...

Jillian Martin wears a lot of hats: hospitalist, psych NP, regulatory consultant, emergency psych provider, and now, HRT clinic owner. In this episode, she sits down with Nico to talk about her journey from operational nursing to launching her own hormone clinic, Valen Medical, on Cape Cod.

They dive into how Jillian and her husband are building the clinic behind the scenes, when to start paying yourself (and your spouse), and what ...

In episode 3 of her marketing series, Emily Beal tackles one of the biggest mindset blocks for clinic owners: what to write in your emails, especially when your list is tiny (or nonexistent). She shares a real message from a provider who felt stuck before even getting started, and gives step-by-step advice to help you build writing confidence without using AI or generic templates.

You’ll learn why your personal story matters, how to...

In this episode, Nico sits down with Brad Cunningham, founder of Orange Financial and Nico’s go-to guide for all things money. Brad’s not your typical finance guy. He doesn’t wear a three-piece suit, he doesn’t believe in one-size-fits-all advice, and he’s way more interested in transformation than spreadsheets.

They talk about debt, building wealth, how your childhood shapes your money mindset, and what most high earners are still ...

In this episode, Nico sits down with Mike Belkin, a nurse practitioner and founder of Men's HealthSpan, a telehealth-only HRT clinic. Mike shares how he went from procrastination and urgent care shifts to finally launching his own clinic, and landing 45 patients in under a year while still working full-time.

They dive into Mike’s unconventional path (including chiropractic school, a syndicated cartoon, and some “California years...

In episode #2 of her marketing series, Emily Beal shares the next step in building a sustainable marketing strategy for your HRT clinic, without relying on Instagram or TikTok. She breaks down why in-person networking and email marketing are the foundation of long-term growth, and how you can start both this week without getting overwhelmed.

From how to reach out to local gyms, spas, and providers to exactly what to include in your ...

In this episode, Nico sits down with Danielle Hayden, founder of Kickstart Accounting and the podcast Business by the Books. They talk about why traditional accounting often fails business owners, how Danielle built a bookkeeping company designed for real humans, and what every clinic owner needs to know about their numbers, especially if you’re in growth mode.

Danielle shares the biggest money mistakes providers make, why your P&am...

NICO LIVE, our ⁠three-day business conference designed for nurse practitioners who want to grow cash-based, concierge, and wellness-focused practices is coming up! Get your tickets for NICO LIVE here⁠ 🎟️

In this episode, Nico sits down with Mason Collins, a family nurse practitioner and founder of Live Oak Testosterone & Weight Loss. From giving out his personal cell number to now leading a growing multi-provider team, Mason s...

In this kickoff episode of her new marketing series, Emily Beal breaks down the real reason most HRT clinic owners struggle with marketing, and it’s not what you think. If you’ve ever felt overwhelmed by strategy, confused by social media, or stuck paying for marketing that doesn’t feel like you, this episode is your reset button.

Emily shares her “marketing order of operations” and challenges providers to think differently about ho...

In this raw and honest episode, Nico sits down with UK-based physician ⁠Dr. Max Draper⁠ to unpack the journey from conventional GP to hormone optimization expert. Max shares his personal battle with testicular cancer, the years of missed low T symptoms, and how TRT completely transformed his health, and career.

They talk about the differences between UK and US healthcare, the broken state of modern medicine, and why more clinicians ...

Nico sits down with Courtney Walker, a Tennessee-based attorney, business owner, and legal pioneer in the med spa and wellness clinic space. They talk about why most providers don’t need a high-priced law firm on retainer, how proactive legal education can save you thousands, and what every clinic owner should know before launching or scaling their cash-based practice.

Courtney shares her wild journey from corporate banking law to b...

NICO LIVE, our ⁠⁠⁠three-day business conference designed for nurse practitioners who want to grow cash-based, concierge, and wellness-focused practices is coming up! ⁠Get your tickets for NICO LIVE here⁠⁠ 🎟️

In this episode, Nico sits down with Andrew Hewitt—psychiatric nurse practitioner, clinic owner, and relentless hustler—to talk about the long, messy, and inspiring path to building a life and business with purpose. Andrew sha...

In this special episode, Emily and Cherrelle take over the podcast to share everything going into planning the first-ever Nico Live Conference happening September 5–7 in Cincinnati. From venue walkthroughs and swag bag surprises to booking AV teams and picking the perfect brisket, they pull back the curtain on what it really takes to build a business event from scratch.

You’ll hear about the speaker lineup, VIP social night, thought...

The HRTU Master Course is now LIVE and available for purchase! Head to ⁠⁠⁠⁠https://hrtuniversity.com/ to learn more. Thank you to everyone who made this possible! 🙏

In this episode, Nico chats with Emily, an emergency medicine NP turned integrative hormone expert, about building a hormone clinic in an ultra-affluent mountain town—and the unique challenges that come with it.

They dive into pricing strategies for high-income clients, ...

The HRTU Master Course is now LIVE and available for purchase! Head to ⁠⁠⁠⁠⁠⁠⁠https://hrtuniversity.com/⁠ to learn more. Thank you to everyone who made this possible! 🙏

In this raw and inspiring conversation, Nico chats with Matt, an Ohio-based nurse practitioner who’s officially going all in on building his hormone clinic—despite having no patients, no space (yet), and just 60 days before he leaves his current job.

They talk throug...

The HRTU Master Course is now LIVE and available for purchase! Head to ⁠⁠⁠⁠⁠⁠⁠https://hrtuniversity.com/⁠ to learn more. Thank you to everyone who made this possible! 🙏

In this episode, Nico is joined by Adam Costilo, founder of The Payment Doctor and a trusted preferred vendor for HRT University. They break down the hidden risks of using Stripe, Square, and PayPal for your hormone or weight loss clinic—and how these platforms can ...

The HRTU Master Course is now LIVE and available for purchase! Head to ⁠⁠⁠⁠⁠⁠⁠https://hrtuniversity.com/⁠ to learn more. Thank you to everyone who made this possible! 🙏

In this solo episode, Nico explores a powerful idea: hormone replacement therapy isn’t just about labs and protocols—it’s about helping people self-actualize. Using Maslow’s Hierarchy of Needs as a framework, Nico walks through how optimal hormones support every lay...

The HRTU Master Course is now LIVE and available for purchase! Head to ⁠⁠⁠⁠⁠⁠⁠https://hrtuniversity.com/⁠ to learn more. Thank you to everyone who made this possible! 🙏

This one might surprise you. In this solo episode, Nico gets real about who shouldn’t take the HRT University Master Course. If you’re looking for a cookie-cutter protocol, a quick certification, or a shortcut to confidence, this course isn’t for you. But if you’re ...

The HRTU Master Course is now LIVE and available for purchase! Head to ⁠⁠⁠⁠⁠⁠⁠https://hrtuniversity.com/⁠ to learn more. Thank you to everyone who made this possible! 🙏

In this powerful episode, Nico sits down with husband-and-wife duo Todd and Tori, two Florida-based nurse practitioners who launched Evolve Health & Wellness just two and a half years ago—and are already on track to hit seven figures in revenue. They share how t...