The art of the podcast intro

Hosted by award-winning podcasters Damien St John and Ant McGinley, the Podcast Advice Show is your go-to place for the latest tips and takeaways. In this episode of we break down the essential elements of a perfect podcast introduction with Katie Paterson from The Podcast Host. Learn why your intro is critical for both new and returning listeners, discover the ideal length for maximum engagement, and explore practical techniques to make your podcast introduction stand out. From avoiding common mistakes to implementing effective sonic branding, this episode provides actionable advice for crafting introductions that hook listeners instantly. Whether you're launching your first show or refreshing an established podcast, these expert tips will help you create podcast introductions that build your audience and strengthen your brand.

Read Katie's research into podcast introductions here https://www.thepodcasthost.com/business-of-podcasting/podcast-intro-formula

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