From Scrolls to Sold: How Stan Lopez Used Social Media to Build a Real Estate Empire

Las Vegas isn’t just a playground—it’s a platform.

In this episode of Pursue Vegas, we sit down with Las Vegas entrepreneur and content creator Stan Lopez, whose journey from nightlife promoter to commercial real estate connector is anything but ordinary.

Stan moved to Vegas in 2007 with just $2,000 and a dream. Cutting his teeth in the city’s booming nightlife scene, he quickly learned the importance of relationships, communication, and hustle. But it wasn’t until he embraced content creation that his career truly took off, “because I did social media… I had a little push from a mentor and said, you know what? Just go all in.”

Today, Stan fuses his real estate work with a strong social media presence, spotlighting local businesses and turning visibility into opportunity. “A lot of the skill sets that we’ve learned in nightlife apply for real estate,” he shares. Whether it’s helping restaurant owners get foot traffic or negotiating leases for commercial spaces, he knows how to make noise in the right way.

We talk about what it takes to pivot industries, why consistency is king, and how to stay relevant in a city that never slows down. “If I’m not gonna start today, I’m never gonna start,” Stan says, proving that sometimes, betting on yourself is the best investment you can make.

From bottle service to business strategy—this is the kind of reinvention Vegas was made for.

“You’re one step away from success.” — Stan Lopez

Key Takeaways:

• Career pivots are possible when you leverage your existing skill sets with intention.
• Relationship-building is the real currency in Las Vegas.
• Content creation isn’t a side hustle—it’s a visibility tool that can build real business.
• Consistency and authenticity are non-negotiable in long-term growth.
• Find the right team, and growth becomes exponential.

Resources:

• @StanLopez on Instagram

This is what reinvention looks like.

Whether you’re new to Vegas or have been here for decades, this episode will challenge how you think about success, strategy, and social presence.

Thanks for tuning in to The Pursue Vegas Podcast!