In this episode, I’m pulling back the curtain and sharing the lessons I’ve learned the hard way since starting my business - from the dangers of being a jack of all trades to the powerful shift that happens when you really understand your audience. I’m talking mindset, building genuine relationships with clients, and the importance of staying flexible as your business (and your people) evolve. Spoiler: your business is never truly “done” - and that’s not a bad thing.
Whether you're just starting out or a few years in, this is the pep talk I wish I had when I was in the thick of it. It’s honest, a little raw, and filled with the kind of advice that might just save you a few tears.
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