Ep. 11 - Niching 101: Set Up Your Business to Thrive from Day 1 (STEP 2 of My Process)

Want to attract dream clients to your business?

Well, first things first: it's so important to get clear on who those people are! And how you can specifically help them.

"Niching" can be counterintuitive - most of my clients come to me worried that if they narrow down their work to a specialty - - -

helping a specific group of people with a specific thing

- - that they'll shut out potential opportunities to work with more people & make more money.

But paradoxically, the opposite is true.

In this episode, I help you learn why getting specific actually makes you so much MORE magnetic to potential clients.

You'll learn how...

✅ Self-discovery is crucial in the process of niching down.

✅ Niching down allows for deeper connections with clients.

✅ Specializing in a niche can lead to greater abundance.

✅ Your unique story can help you get clear on your niche.

✅ Authenticity is key to building a successful business.

✅ Clarity in your niche helps attract the right clients.

✅ Specialization allows for higher pricing of services.

& more.

Listen now to increase your abundance + impact via your heart-led business.

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Feeling inspired?

☁️☁️☁️

The fact that you’re here already tells me something powerful:

You're ready to craft your signature high-ticket coaching program &

build a reliable, authentic, time-saving system to enroll dream clients -

so you can finally live the online coaching dream full-time.

The only question now is: how soon do you want it? 👀🌟

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00:00 Introduction to Niching and Its Importance

04:09 Overcoming Fears of Niching Down

05:07 The Expansive Approach to Niching

05:29 Building a Cohesive Business Framework

06:36 Introduction to the Six Step Process

06:37 Deep Dive into Step Two

06:46 Aligning Energy for Business Success

08:11 Understanding Niching and Specialization

10:01 The Importance of Clarity in Your Niche

11:55 The Power of Specialization

13:17 Building a Reputation Through Expertise

13:46 The Power of Specialization

16:35 Benefits of Niching Down