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July 10, 2025 10 mins

Host - Tulsi Shetty 

In today’s digital age, attention is currency and video is the medium that’s capturing it fastest.

In this episode of The SalesEra Show – Navigating the EON of Marketing, we dive into how video marketing is transforming the B2B space. It’s not just for influencers anymore B2B businesses are using videos to increase engagement, drive conversions, build trust, and reach their audiences like never before.

We break down the essentials of B2B video marketing, explore its benefits, and share how even simple videos can create big impact. Whether you're a founder, a marketer, or just curious about how businesses are adapting to new forms of storytelling, this episode is for you.

What you’ll learn in this episode:

  1. Why video is more effective than text in today’s attention economy
  2. How B2B brands are using video to boost engagement and reach
  3. The types of videos B2B companies should be creating
  4. How to align video content with your marketing goals
  5. Simple strategies to start using video even without a production team

Whether you're launching a startup, growing a brand, or studying modern marketing techniques, this episode gives you actionable insights on how to use video to connect, convert, and compete in the digital world.

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#VideoMarketing, #B2BMarketing, #DigitalMarketing2025, #TheSalesEraShow, #MarketingPodcast, #ContentStrategy, #MarketingInnovation, #MarketingTrends, #EngagementMarketing, #BrandStorytelling

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