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May 27, 2025 48 mins

Sip, sit back, and enjoy this episode of The Search Bar. Host Eric Ritter welcomes Ilona Anderson, a seasoned trademark and employment law attorney, to unpack the essential legal strategies every entrepreneur needs. From protecting your brand with trademarks to navigating hiring compliance and contracts, Ilona shares practical insights to help founders build a strong legal foundation that grows with their business.

At The Search Bar, we're serving up insights for your digital marketing to taste and work successfully. Tune in and learn how to elevate your online presence and achieve your business goals.

This episode’s wine recommendation is an Argentinian Malbec, bold and balanced—just like a smart legal strategy. As your business evolves, so should your protections, ensuring every decision is enhanced and fortified over time.

Connect with Ilona Anderson on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: https://www.linkedin.com/in/ilona-anderson/

Connect with Eric Ritter on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: https://www.linkedin.com/in/helloericritter/

Learn more about Eric's company, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Digital Neighbor,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ a leading SEO and digital marketing agency: https://digitalneighbor.com/.

Check out our blog for actionable SEO checklists and guides: https://helloericritter.com/blog/

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