In this episode of the Showmakers Podcast, Ed Barker, founder of Studio 1878, discusses different types of podcast formats and how to choose the best podcast format for your show. He emphasizes that there's no one-size-fits-all solution, offering valuable podcasting tips for brands who are considering launching a podcast to help tailor your podcast type to your content and audience needs. Discover how to start a podcast that truly resonates!
00:00 Introduction to the Showmakers Podcast
00:48 Why Podcast Format Matters
01:39 Exploring the Solo Podcast Format
02:40 The Popular Interview Format
03:55 The Dynamic Co-Hosted Show
05:16 Narrative or Story-Driven Formats
06:41 Choosing the Right Format for Your Podcast
07:44 Recap and Next Steps
About Your Host
Ed Barker has been producing and recording podcasts since 2009. After a long career as a corporate marketing and strategy executive (and then a VC), Ed launched Studio 1878 in early 2025 with the goal of making brand and business podcasting much better. Ed is a Brit, working out of Seattle, and podcasting worldwide. 🌎
Studio 1878
A podcast development studio for the modern brand. We believe everyone has a story worth telling. Specializing in business and brand podcasts, we’ll help build your story in audio (and video) from ideation to distribution, transforming concepts to real connection with your audiences. We produce our own shows but our core proposition is in helping businesses and creators produce something truly compelling and authentic. We’d love to help you tell your story. Why 1878? Well, Ed's first show was/is an independent Manchester United podcast and club was founded in 1878.
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