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In this episode of The Unknown Morning Show, Chuck McKinley and Mandee Montana sit down with longtime East Texas broadcaster Matt Williams. From his early days owning KEES-AM 1430 in Gladewater to transforming KYZS 1490 into a powerhouse for talk and sports radio, Matt shares an insider’s look at the evolution of AM radio in East Texas. He reflects on changing formats, navigating ownership transitions, and hosting his own morning show on 99.3 Talk FM — where Chuck was once his producer. Tune in for stories, history, and plenty of behind-the-scenes radio insight.
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