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Want to know how a mom with zero influencer experience made $32K on TikTok Shop?
Yumi reveals it all — from her glow-skin lighting setup and batch content system, to the live session that made nearly $2K in five hours. She breaks down how she uses AI voiceovers, real-time urgency, and trust-based marketing to turn low-view videos into high-GMV goldmines.
We also dive into the agency red flags that nearly cost her thousands, how she repurposed toner pads into a viral skincare hack, and why emotional storytelling outperforms high production every time.
If you're trying to crack the TikTok Shop code, this is the episode to take notes on. Real numbers, real struggles, real strategy.
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Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!