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June 23, 2025 33 mins
Since bursting onto the scene in 2007 following his appearance on Dragons’ Den, Levi Roots has been a household name in the UK. Starting with cooking sauces, but evolving into snacks, ice cream, patties and drinks, Levi Roots is an entrepreneur who is always looking to the next thing. Listen as Levi discusses his career, the challenges and opportunities facing the food and drink sector and the new-look branding for his energy drinks. Interview hosted by Niamh Leonard-Bedwell - FMCG Editor, The Grocer This interview was orignally held at Food & Drink Expo on Monday 7th April 2025.
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