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July 13, 2025 • 38 mins

10 Blue links is finished... how do we get found? Zero-click results, TikTok discovery and ChatGPT answers are stealing traffic—and whole industries are scrambling.In this debut episode of **Uncanny Intelligence**, Michael Smedley and guest Bahjat Alaadel dive into the hard numbers and, more importantly, what you should do **right now**:▶️ **What we cover** • Zero-click searches jump to **69 %**—how that guts ad revenue • Google’s AI Overviews vs. the “ten blue links” we grew up with • TikTok and YouTube as the *new* top-of-funnel channels • Generative Engine Optimisation (GEO): the next SEO land-grab • Paid search turning into nothing but pricey bookmarks • Kodak’s fatal blind spot—don’t repeat it with AI⏱ **Chapters** 0:00 Cold-open stats that matter 0:40 Why clicks are evaporating 2:10 Google’s zero-click dilemma 4:30 Buyer journeys start in short-form video 9:10 Reddit, trust & E-E-A-T 14:20 Are Google Ads still worth it? 23:15 Playbook for the post-click era 30:05 Kodak cautionary tale 34:10 Key take-aways & next episode tease💡 **Links** • Similarweb traffic report → bit.ly/ai-traffic-2025 • Work with SSW (our day job) → https://ssw.com.au👇 Smash **Subscribe** for weekly, hype-free breakdowns of AI trends that actually shift money and jobs.💡 **Links** • Similarweb traffic report → bit.ly/ai-traffic-2025 • Work with SSW (our day job) → https://ssw.com.au

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