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June 24, 2025 37 mins

EP 13. Joy Kirst, founder of Modern Age Skin, joins me in this eye-opening episode of Well Done, to discuss how sudden skin breakouts, mood swings and sleepless nights could be a sign of perimenopause, and how she turned her own experience into a beauty brand supporting the changing needs of maturing skin. We talk about the beauty industry's "anti-aging" narrative, how Joy took matters into her own hands, and her mission to empower conversations about whole-body health and feeling good as we age.

In this episode, you’ll learn:

  • How perimenopause can start in your 30s—and why most doctors still miss it
  • The surprising connection between cortisol spikes, sleep issues, and food sensitivities
  • How hormonal fluctuations affect your skin 
  • The concept of "anti anti-aging" and how it's gaining momentum in the beauty world
  • Ingredients to look for in skincare if you’re navigating hormonal changes
  • What it really takes to launch a skincare brand in a saturated market

Resources

Guest Bio

Joy Kirst is the founder of Modern Age Skin, a skincare line formulated specifically for the needs of women navigating perimenopause and beyond. After a successful career as an executive search consultant, Joy combined her research background and personal journey through hormonal upheaval to create products that work with the body—not against it. Her mission is to destigmatize aging, educate women about whole-body wellness in midlife, and create skincare that truly serves. 

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