Your Marketing Mentor, Hosted By Sherry Sutton

Do you feel curious about using AI in your marketing—but totally freaked out it’ll make you sound like a corporate robot?

You’re not alone. In fact, a recent Pew Research study found that nearly 60% of small business owners are nervous to use AI because they don’t want to lose that human touch. And I get it. The first time I used ChatGPT, I was SO excited… until it spit out something that sounded like it was written by a f...

🎙️ Do you ever wonder how to show up as the face of your business without feeling weird, fake, or like you’re selling your soul?

This episode is straight from my talk at the Plano Chamber Women's Division Lunch on June 11, where I got real about what it takes to grow your influence and impact through authentic personal branding. If you’ve ever felt like marketing just isn’t for you—or you're tired of trying to b...

Are you trying to grow your business but feel like your budget is holding you back?

You’re not alone. In this episode, I’m sharing 5 powerful, proven, and completely FREE strategies that help you grow your business without paying for ads, fancy tools, or even spending hours online.

This talk, originally delivered for the Hispanic Business Alliance, is all about taking meaningful, no-cost actions that make your bra...

Are you going to all the networking events but still not seeing results?

You’re not alone. So many mission-driven entrepreneurs tell me they know networking is important—but they either feel drained by it or aren’t sure how to make it work for their unique business.

I get it—networking used to feel like a chore for me, too. I’d show up, hand out business cards, and leave feeling like I wasted my time. But everythi...

What does MrBeast know about personal branding that most entrepreneurs don’t?

In this special episode—recorded live from the Toastmasters Youth Summit 2025—I’m sharing the marketing and mindset strategies that helped MrBeast go from a 13-year-old kid with a camera to building a billion-dollar brand. And the best part? These same strategies can work for YOU (no private island giveaways required).

Whether you’re a content creator, coac...

Does marketing always fall to the bottom of your to-do list—even though you know how important it is for growing your business?

You're not alone. In this episode of Your Marketing Mentor, I’m sharing simple, doable habits that will help you fit marketing into your routine without stress, burnout, or overthinking.

If you’ve ever found yourself staring at a blank screen or spending hours scrolling for inspirati...

Do you feel like social media is more stressful than successful?
You’re not alone—so many of my clients feel completely overwhelmed when it comes to using social media to grow their business. And honestly? I used to feel the exact same way.

This talk was part of a special event hosted by NAIFA (the National Association of Insurance and Financial Advisors) in March 2025. It was such an honor to speak to a room full of m...

Struggling to grow your business in 2025? You’re not alone! With the rapid changes in marketing and entrepreneurship, it’s easy to feel overwhelmed. But don’t worry—I’ve got you covered!

In this episode, I’m breaking down 5 must-know business growth hacks to help you attract more clients, increase visibility, and build a thriving business with less stress. Whether you're a service provider, coach, or small business ow...

🎯 Tired of Feeling Overwhelmed by Marketing? Let’s Make It EASY! 🚀

Marketing your business doesn’t have to be exhausting, time-consuming, or confusing. But let’s be real—it can feel that way, especially when you’re trying to do ALL the things. Instagram, TikTok, email, blogging, YouTube… oh my! 😵‍💫

But here’s the truth: You don’t have to be everywhere. You just need to be where YOUR audience is.

In th...

Struggling with Social Media Content Ideas? Try These Easy Strategies!

Ever sat down to create social media content and thought, I have no idea what to post? 😩 You’re not alone! Every entrepreneur hits this creative wall at some point. But the good news? You don’t have to stay stuck!

In this episode of Your Marketing Mentor, I’m sharing simple, actionable strategies to spark fresh content ideas—whether you'r...

Should You Outsource Your Social Media Marketing? Pros, Cons & Expert Tips!

Are you feeling overwhelmed by managing your social media? Do you wonder if outsourcing your social media marketing is the right move for your business? 🤔 You're not alone! Many entrepreneurs struggle with whether to hire a social media manager or keep it in-house. In this episode, we break down everything you need to know about outsourci...

Ditch Yearly Goals and Embrace the 12-Week Year | Your Marketing Mentor Podcast Ep. 8

Do you ever feel like yearly goal-setting is a recipe for procrastination? You’re not alone. The traditional approach of setting long-term goals often leaves us feeling overwhelmed, distracted, and stuck in a cycle of "I’ll get to it later." That’s why the 12-week year method is such a game-changer for entrepreneurs like you and...

With so many platforms available, figuring out where to focus your energy can feel overwhelming. Are you stuck wondering if Instagram, LinkedIn, or TikTok is the best fit for your brand? You're not alone—it’s a common struggle for entrepreneurs!

The truth is, not knowing where to show up means wasting time, effort, and even money on platforms that don’t connect with your audience. Worse, it might leave you feeling inv...

Do you feel stuck trying to create a social media profile that actually sells without sounding like one of those spammy marketers? You’re not alone, and I totally get it! Many of my clients worry about coming across as ‘too salesy’ or annoying their audience. But here’s the good news: you don’t have to choose between being authentic and marketing effectively. 🎉 In this episode of Your Marketing Mentor, I’m sharing 3 proven strateg...

Are you ready for Black Friday but unsure how to make the most of it as a small business? You're not alone! In this episode of Your Marketing Mentor, I break down everything you need to create a successful Black Friday strategy. We’ll cover why a Black Friday deal can be valuable, how to design offers that your audience can't resist, and effective ways to market those offers. With $9.8 billion in online Black Friday sales...

Have you been thinking about starting a podcast for your business? It can be a game-changer—but is it the right next step for you?

In my latest episode of Your Marketing Mentor, I dive into everything you need to know to make that decision. I’ll walk you through the benefits, the time commitment, and how podcasting can elevate your brand.

Here’s what I cover in this episode:

• Why podcasting can help grow your business
• How much time ...

Are you tired of staring at a blank screen, unsure of what to write? 🙈

If creating copy or content feels like pulling teeth, trust me—I’ve been there too! 🫣 I used to freeze every time I sat down to write, but after years of research and working with incredible entrepreneurs, I’ve developed a simple copywriting formula that actually works. 🎯

In this episode, I’ll guide you step-by-step through my process so you...

Ever feel like you’re drowning in the endless tasks of marketing your business, wondering if there’s a smarter, simpler way to get it all done? You’re not alone! That’s why in this episode of Your Marketing Mentor, we’re exploring exactly how AI can be your secret weapon to simplify your marketing while keeping it authentic and impactful. 🌟

In this episode, I'm breaking down three super practical ways you can start u...

Running a business is lonely. There are 10,000 decision to make in a day… often by yourself. How do you know which one to make without feeling totally overwhelmed? And how do you decide on things that you’re not trained in (like sales and marketing)?

That’s where a business growth consultant (like yours truly) comes in. :)

Say goodbye to making every decision by yourself. I promise, it’s such a relief. AND… you’ll...