Make MORE Sales by Understanding These 4 Buyer Types with Jillian Murphy

Selling doesn’t have to feel scripted, pushy, or awkward. In this episode, co-hosted with my husband Chris, we sit down with our good friend and one of the top sales and messaging experts we know, Jillian Murphy. She breaks down the exact framework she used to help clients close $108K in 32 days and a $30K turnaround, ways to close high-ticket offers right inside the DMs, how to connect with different buyer personalities, and why the language you use in your content determines who you attract. Get ready to make sales with confidence and start attracting the right clients! Check out our Sponsors:SKIMS - I finally tried SKIMS and I get all the hype. Shop SKIMS Fits Everybody collection at SKIMS.com and let them know we sent you in the dropdown after checkout. Brevo - the all-in-one marketing and CRM platform designed to help you connect with customers and grow your business. Get started for free today - go to www.brevo.com/happy Blinds.com - Blinds.com makes it easy to get the designer look without the showroom markups. Get an exclusive $50 off when you spend $500 or more with code EARN at checkout. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Headway - the #1 daily growth app that delivers key insights from the world’s best non fiction books in bite sized 15 minute reads and audio. Save 25% off when you go to makeheadway.com/happy. Airbnb - Start making money by listing your home on Airbnb with an experienced Co-host, find a co-host at airbnb.com/host HIGHLIGHTS 00:00 What is sales for you? 07:30 Where the “ick” around sales comes from and how to overcome it. 12:45 The 4 main buyer types (and how to sell to each one). 19:00 The content strategy that is outperforming B-rolls in 2025. 22:45 Jillian’s two-part framework for closing sales in the DMs. 26:00 Do’s and Don’ts of selling in the DMs. 32:00 How do you handle objections? 35:00 Client success stories from $30K turnarounds to $108K cash in 32 days. 44:00 How AI has changed sales. 45:30 Which platform to grow on vs. which to nurture on. RESOURCES 20 ways to break through DM conversations HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow Chris: @chriswharder Follow glōci: @getgloci Follow Jillian: @thejillianmurphy