Have you ever looked at your business and realized you're offering five different things to three different audiences, and none of it is clicking the way you hoped? You're not lazy and you're not bad at this. You're probably just too broad. That's exactly what I dug into with brand strategist Mallika Malhotra this week, and honestly, this conversation hit close to home for me too.

Why does niching down feel so scary?

Mallika Malhotra...

If you've ever DM'd — or emailed, or texted, or asked on a discovery call — "wait, what tools do you actually use to run your business?" you're not alone. It's one of the most common questions I get, and until now, the answer's only ever lived in her replies. This episode puts it in one place, once and for all.

This isn't a roundup of trendy tools I've never actually used. It's the exact stack running my business right n...

Is something in your business feeling off — even though nothing is technically wrong? For Christian women entrepreneurs trying to grow without relying on social media, one of the most overlooked barriers to real growth isn't a broken strategy. It's the things that are still working but no longer belong in your next season.

In this episode of Marketing Without Social Media, Jan unpacks a simple moment from her morning commute &...

If you've spent the last three weeks with seventeen browser tabs open comparing ConvertKit, Flodesk, and MailChimp — and you still haven't picked one — this episode is for you.

A listener asked the question so many of us get stuck on: "How do I choose?" And the honest answer isn't a longer feature comparison. It's three simple questions that cut through the noise, plus one mistake that's quietly costing undecided busines...

You already know what you offer is worth it. So why does it feel so hard to actually charge that number?

In Part 2 of this conversation, Jan sits back down with Andee Hart — sales strategist, wholesale business expert, and host of She Sells Differently — to tackle one of the most emotionally loaded topics in entrepreneurship: pricing. Not the spreadsheet version. The version where guilt, fear of rejection, people-pleasin...

If you've ever undercharged a client because you needed the money, over-delivered on an offer out of guilt, or held back a product launch because it wasn't quite perfect yet — this episode is for you.

In Part 1 of this two-part conversation, Jan sits down with her friend and peer mastermind member Andee Hart — sales strategist, mentor, podcast host, and the woman behind She Sells Differently. What started as a candid cha...

You've been consistent. Showing up every week, delivering value, doing the work — and somewhere along the way, the creative well got quiet. Not dramatically. It didn't feel like burnout. It felt more like... flatness. Like you were going through motions. If that's you right now, this episode is for you.

What You'll Learn

• Why consistent creators hit creative walls (and why it's not a character flaw)
• How to do a simpl...

You've heard of summits. You've heard of bundles. But what if there's a simpler, lower-lift way to collaborate that still delivers real email list growth — without the two-day video marathon or the elaborate launch plan?

That's exactly what the Workflow Exchange was. And in this episode — recorded live at the Grow Without Social online event hosted by Gabe Cox — I'm pulling back the curtain on how it worked, what s...

You've landed on a website and felt nothing — not turned off, just... nothing. Forgettable copy, a professional tone, and zero sense of who was actually behind it. Here's the uncomfortable question: could someone say the same thing about yours? In a market flooded with AI-generated sameness, the businesses breaking through aren't the loudest or the most polished. They're the ones that feel most human. This episode is about ho...

You've heard "grow your email list" a hundred times. But nobody tells you how to actually do it without posting every day and praying the algorithm cooperates.

In this episode, I'm pulling back the curtain on exactly how I grew my email list by over 200% in 75 days — and not a single bit of it came from social media. It came from something older and more powerful than any platform: relationships.

I walk you through the four col...

If you've ever poured yourself into a post, hit publish, and then spent the next hour nervously checking to see if anyone cared — this episode is for you.

Marketing Without Social is officially here. And this first episode is all about why — why the strategy works, why now is exactly the right time, and why building your business on social media is costing you more than you realize.

In this episode, you'll learn:

• Why t...

You've checked off the logo. You've picked your colors. You've maybe even got a website. But your business still feels scattered — and you're not sure why people aren't finding you.

Here's the thing: your brand is not your logo. It's how you make people feel. And if you don't have a clear workflow for putting that brand out into the world consistently — without burning yourself out or living on social media — you'r...

Feeling like your brand doesn't quite fit anymore? You're not alone — and you're not crazy. In this episode, we're breaking down the five signs it might be time to rebrand your business (or part of it), how to tell the difference between a real God-given nudge and just distraction, and exactly what to do before you make any big moves.

Whether you're thinking about a new name, a niche shift, updated messaging, or a complete ove...

What if the reason you feel perpetually behind has nothing to do with your calendar — and everything to do with your heart? In this episode, Jan sits down with Lissa Figgins, Scaling Strategist and founder of Redeem Her Time, for a conversation that will completely reframe the way you think about your days. If you've ever said "I just don't have enough time," this one's for you.

What You'll Learn in This Episode

• Why traditi...

I took two weeks off from this podcast — and honestly? I felt guilty about it.

Easter season at the church where I work is our Super Bowl. It's holy, it's exhausting, and it requires everything I have. On top of that, a wave of new website clients came in this quarter — which I'm grateful for — but it meant my margins were thin and the podcast had to pause.

And then, in the middle of all of it, an email landed in my...

Are you pouring energy into social media, podcast guesting, and SEO — only to watch those visitors disappear with no way to reach them again? In this episode of Her Faith at Work, Jan Touchberry reveals why your email list is the single most powerful organic marketing tool a Christian woman entrepreneur can build — and why every other visibility strategy you use becomes exponentially more effective when it feeds into a ...

How to Grow Your Business With SEO (Without Social Media) — Faith Hanan on Her Faith at Work

Episode Overview

Are you tired of posting on Instagram and TikTok every day — only to watch your content die in 24 hours? In this episode of Her Faith at Work, host Jan Touchberry sits down with Faith Hanan, accidental SEO expert, copywriter, barrel racer, and mom of three, to talk about one of the most powerful ...

We all know the Fruit of the Spirit sounds great on Sunday. But by Monday? That fruit can feel really far away. In this episode, we get real about what it actually looks like to walk in love, patience, peace, and self-control when life gets hard -- a difficult client, a team member who dropped the ball, or a season that's just heavy. This one's practical, honest, and for every woman trying to run her business and her life with fait...

Are you chasing growth while your foundation is still shaky? If you’re a Christian woman entrepreneur who has ever felt the pressure to scale faster, launch more, and do it all — this episode is for you.

Today we’re going back to one of Jesus’ most powerful parables: the story of the wise and foolish builders in Matthew 7:24–27 and Luke 6:46–49. And we’re applying it directly to your busines...