Sliced Bread

Sliced Bread

Sliced Bread is the series that investigates the latest ad-hyped products and trending fads promising to make us healthier, happier and greener. Are they really 'the best thing since sliced bread'? Science presenter Greg Foot finds out. Greg speaks to experts on a bunk-busting mission to test the latest consumer trends chosen by listeners. Do they live up to the hype? Or are they just marketing BS? Greg chats to the experts, dives into the data, performs tests and crunches the numbers before putting his findings back to the listener so they can decide if it’s worth spending their hard earned money on. New episodes of Sliced Bread are released weekly on Thursdays wherever you get your podcasts. But if you’re in the UK, you can listen to the latest episode on BBC Sounds first, a week earlier than anywhere else. If you have a suggestion for a product to investigate, you can email the team on sliced.bread@bbc.co.uk or send a WhatsApp voice note via the number 07543 306807. Sliced Bread is produced by BBC Audio North for BBC Radio 4 and BBC Sounds.

Episodes

May 1, 2025 24 mins

You may have heard health warnings around too much red or processed meat, and considered trying a plant based meat alternative as one of your midweek meals instead. But after looking at the ingredients on the packet and spotting salt, additives and flavourings, wondered if they really are the healthier choice?

That’s exactly what listener Graham did, as he hunted for an alternative to his beloved sausage – and found that the plant b...

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Are there products that can help you avoid or ease jet lag?

If you've travelled long-haul you'll know the feeling; your body feels completely out of sync with the new time zone, leaving you tired, disorientated and quite possibly a tad irritated!

So is there anything you can do? Listener Moira suffered the effects of jet lag on a recent work trip to India and with another one coming up to the USA, she's keen to know more about the pr...

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April 17, 2025 31 mins

Artificial sweeteners appeal to anyone with a sweet tooth looking to cut down on their sugar intake. They’re not only for use in our cups of tea or coffee, but they’re also in fizzy drinks, low calorie products, sweets and baked goods. But are they really a better alternative?

Greg is joined by a leading scientist from the World Health Organisation, as well as a Professor of Gastroenterology who has researched the impact of sweetene...

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April 10, 2025 35 mins

Can home tests tell you if you have an allergy or a food intolerance?

We're back with a new batch of investigations and kicking off this series is one of our most popular requests: home allergy tests. The companies that make them claim they can help you work out if you have an allergy or intolerance to certain foods. The idea is the information can help you decide what to eliminate from your diet. But do they work?

Greg is joined by...

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April 3, 2025 24 mins

What is keeping the traditional watch industry ticking over?

The entrepreneur, Sam White, hosts Dough - the BBC Radio 4 series which looks at the business behind profitable everyday products and where the smart money might take them next.

In each episode, Sam, and the futurist, Tom Cheesewright, are joined by product manufacturers and industry experts whose inside knowledge gives a new appreciation for the everyday things that we oft...

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March 27, 2025 24 mins

Could the next generation of lawn mowers create any image you like on your lawn?

The entrepreneur, Sam White, hosts Dough - the BBC Radio 4 series which looks at the business behind profitable everyday products and where the smart money might take them next.

In each episode, Sam, and the futurist, Tom Cheesewright, are joined by product manufacturers and industry experts whose inside knowledge gives a new appreciation for the everyda...

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March 20, 2025 25 mins

How can the bicycle industry recover from sales that plummeted after the pandemic?

The entrepreneur, Sam White, hosts Dough - the BBC Radio 4 series which looks at the business behind profitable everyday products and where the smart money might take them next.

In each episode, Sam, and the futurist, Tom Cheesewright, are joined by product manufacturers and industry experts whose inside knowledge gives a new appreciation for the every...

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March 13, 2025 25 mins

Could washing machines soon be cleaning our clothes without using any water?

The entrepreneur, Sam White, hosts Dough - the BBC Radio 4 series which looks at the business behind profitable everyday products and where the smart money might take them next.

In each episode, Sam, and the futurist, Tom Cheesewright, are joined by product manufacturers and industry experts whose inside knowledge gives a new appreciation for the everyday th...

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March 6, 2025 25 mins

Game consoles have come a long way since the 1970s but could their days now be numbered?

The entrepreneur, Sam White, returns with a new series of Dough - the BBC Radio 4 show which looks at the business behind profitable everyday products and where the smart money might take them next.

In each episode, Sam, and the futurist, Tom Cheesewright, are joined by product manufacturers and industry experts whose inside knowledge gives a ne...

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February 27, 2025 29 mins

Listener Angela is a musician, and long-time wearer of Hearing Aids – but as her parents and friends have started reaching an age where they might need them, she’s wondering what advice to give them - and whether paying more for a hearing aid, and potentially going private – would really help?

There’s no question – Hearing Aids are Sliced Bread – but can the top end products really deliver on claims they can improve sound, reduce ba...

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February 20, 2025 25 mins

Edinburgh gardener Alan got in touch with Sliced Bread, to ask if he really needs to be spending money on buying and applying plant food or fish, blood and bone meal to his roses and woody perennials?

He was keen to know what is in these commercial plant foods that come as a solid, liquid or granule, how often he is supposed to use them, whether they make as much of a difference as they claim, and if he can save money by making his...

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February 13, 2025 29 mins

Do Boiling Water Taps save you money?

They're often seen in offices but boiling water taps are increasingly popular for the home kitchen too. They hold hot water at a constant temperature in a tank under your sink and claim to save you money compared to boiling a regular kettle. But does the evidence back up the marketing hype?

Listener Jenny got in touch with Sliced Bread because she's upgrading her kitchen and is thinking about inv...

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February 6, 2025 30 mins

Grounding Sheets - do they really work?

It's perhaps the most-requested product in Sliced Bread history but is there any real science behind grounding (or 'earthing') sheets? The claims made for them are wide and varied - from reducing inflammation and pain, to helping with sleep. How do they do this? Proponents say grounding sheets connect you to the Earth's own electrical field and dissipate electrical charges in your body, built ...

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January 30, 2025 32 mins

Which cooking oils are best for your health?

Listener Sarah got in touch after seeing claims on social media that more expensive oils are better for you than regular vegetable, or rapeseed oil. And listener Kamal sent us a voicenote asking about coconut and avocado oil - both touted as healthier alternatives to other types of oil. Are they worth the extra cost? And what about health concerns if certain oils are overheated?

To get th...

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January 23, 2025 26 mins

Listener Helen from Manchester got in touch to ask about Protein Powders, as she considered replenishing her supply that she’s been taking after long distance runs.

She wanted to know if Whey or Plant-based protein really can help her build and repair muscle, whether there’s a set amount she should be having, if one type is better than the other, or if she could just get the protein she needs from her food – and save on buying anot...

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January 16, 2025 25 mins

Listener Steve got in touch with us after trying out a set of Smart Scales himself. He wanted to keep an eye on his protein levels – which his scales claimed to do – for health reasons, and because he’d heard that we need more protein as we get older.

His scales also promised to show him his body fat, muscle mass, and bone mass via a corresponding app on his phone. However, some of those readings didn’t seem quite right – making hi...

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December 26, 2024 27 mins

Can you insulate your home for less than £100?

With winter setting in listener Robin got in touch with Sliced Bread to find out if there's a way he can insulate his very old, very cold Victorian house on a budget. He's seen plastic films that go over the windows and silver foil-type backings that go behind the radiators. Do any of them work to keep the cold out and more of that precious heat in? And what about other solutions like t...

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December 16, 2024 42 mins

The team has gone through over 100 episodes of Sliced Bread, and carved out five popular products that may well be heading down a chimney to you this Christmas.

Greg Foot will share with you the key points from experts we’ve spoken to on Air Fryers, Mascara, Perfume, Running Shoes, and DNA Ancestry Tests - as well as their conclusions in one handy festive slice! We’ve also updated some of the topics too. (The information in this ep...

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December 12, 2024 35 mins

Can wonder products halt hair loss and grow back luscious locks?

We're back with a new series of Sliced Bread and a fresh batch of investigations into your suggested wonder products. First up this time are lotions and pills that promise to stop hair loss - and even grow it back. For this episode Greg is joined at our Salford studios by two listeners, Ian and Kimberley.

Ian got in touch about two products he's seen - Minoxidil and Fi...

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December 5, 2024 24 mins

The mobile phone retailer, Phones 4u, was hugely profitable, so why did it have to close all of its 700+ shops?

The BBC Business journalist, Sean Farrington and the entrepreneur, Sam White discover how Phones 4u ended up toast with help from expert guests including:

John Caudwell - Phones 4u founder

Nikki Barrow & Chris Papageorgiou - former Phones 4u staff members

Ian White - editor of Mobile News magazine

Produced by Jon Dougla...

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