April 29, 2025 • 38 mins
Ready to scale your coaching without losing depth or integrity? On Beyond Confidence, Divya Parekh chats with group coaching expert Chris Williams to reveal how to create impactful, scalable programs without burnout. Expect clear insights, practical strategies, and mindset shifts to help you serve, scale, and succeed—sustainably. Tune in and elevate your coaching game.
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Beyond Confidence is broadcast live Tuesdays at 10AM ET on W4WN Radio - Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (www.talk4radio.com) on the Talk 4 Media Network (www.talk4media.com). Beyond Confidence TV Show is viewed on Talk 4 TV (www.talk4tv.com).
Beyond Confidence Podcast is also available on Talk 4 Media (www.talk4media.com), Talk 4 Podcasting (www.talk4podcasting.com), iHeartRadio, Amazon Music, Pandora, Spotify, Audible, and over 100 other podcast outlets.
Become a supporter of this podcast: https://www.spreaker.com/podcast/beyond-confidence--1885197/support.
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Episode Transcript
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Speaker 1 (00:00):
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We make no recommendations or endorsement for radio show programs, services,
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(00:21):
directed to those show hosts. Thank you for choosing W
four WN Radio.
Speaker 2 (00:26):
This is Beyond Confidence with your host w Park. Do
you want to live a more fulfilling life? Do you
want to live your legacy and achieve your personal, professional,
and financial goals? Well? Coming up on dvoparks Beyond Confidence,
you will hear real stories of leaders, entrepreneurs, and achievers
who have stepped into discomfort, shattered their status quo, and
(00:46):
are living the life they want. You will learn how
relationships are the key to achieving your aspirations and financial goals.
Moving your career business forward does not have to happen
at the expense of your personal or family life or
vice versa. Learn more www dot gwpork dot com and
you can connect with vants contact dant gwpark dot com.
(01:07):
This is beyond confidence and now here's your host, W Park.
Speaker 3 (01:12):
Good morning, It's Tuesday morning, and I'm.
Speaker 4 (01:15):
Thrilled to be here with you, of course, because you,
my dear audience, are the life of the show. And
thank you for those emails and messages that you keep
sending it to us, because that's what keeps me coming
back week after week. And I want to share the
kind of circle story today. So somebody shared that it
(01:39):
was a very interesting story and we are just going
to call her Vicki. So Vicki shared that on Valentine's Day,
you know, it was just this past month. What happened
was she had done a surprise and didn't tell her husband,
and guess what he had done a surprise as well.
(02:01):
So then what she did was he was so enthusiastic
and he shared it with her for the first verse
before she could share. So she was so kind she
canceled her appointment and reservations, like you know, I think,
so they had a spoty or not sure all of
the details, and what a beautiful gesture of kindness. It's
(02:26):
not about I did or you did, so just wanted
to share that with you and remember to keep that
kindness circle going, spending that hour of your time every
month with no strings attached. And I will tell you
whenever you do even a small kind act for someone.
Speaker 3 (02:42):
You feel good.
Speaker 4 (02:42):
So you're not doing it for them, You're doing it
for yourself. And for those of you who have got
her books expert to influencer and the Entrepreneur's gotten and others,
we thank you and keep the word going. And if
you have not been love for you to get it
because partial profits go to keyboard dot org. Because I
(03:03):
do believe entrepreneurs are very special. And let's bring in
our guest. So I want to share with you that
Chris is a very special person. We connected on LinkedIn
and his approach is completely different. So Chris will usually
(03:25):
start out from the beginning, which is of course childhood
for everyone. Do you recall a moment or a person
from your childhood or from your youth that left a
positive mark on you?
Speaker 5 (03:35):
Oh? Wow, yes, absolutely, my yeah, Oh my gosh, this
is so fun. My best friend growing up was named
Tommy Picchello, and wow, I've never talked about him on
a show before. Tommy and I grew up like one
house down from each other, and him and his family
(03:57):
were just so kind to me. And Tommy's no longer
with us. He passed a few years ago, way too young,
and I know, yeah, and he like left such and
hum and his family just left such a positive impact
on my life. I think about them all the time.
And Tommy grew up like we all do, and he
(04:17):
left an awesome positive impact in our community here in Memphis, Tennessee,
where were based. Just a super cool guy. And honestly
it was because they were just kind, busy people like
we all are, lots going on, but kind, and I
always felt appreciated and loved and welcomed in their space,
and that was really great.
Speaker 4 (04:37):
Yeah, it's amazing how kindness can leave a mark on you.
And just as you mentioned that, it reminded me of
one of my school teachers. She was I think so
a sub and she had just come and probably she
had taught us, maybe just for a few months and
(04:58):
the whole and probably I think since grade or third grade,
I don't remember, but her kindness touched us. And then
later a few years later down the road, I found
out that she had passed away very young, and I
still remember her to this day. And it's amazing how
kindness will remain in your heart. So tell us, like,
(05:20):
you know what you interested in something specifics as you
were growing up.
Speaker 5 (05:25):
Oh my gosh, yeah, so we grew up like skateboards,
BMX bikes, play in the woods. You know, it was
it was fun, it was great. My family was hit
or miss on being great. They weren't. They weren't the best,
but they but I had some I had some great
folks around who were just super awesome. And kindness has
(05:48):
stuck with me, really has. I appreciate that. Thanks for
bringing this up. This is really.
Speaker 4 (05:52):
Nice, absolutely, and how wonderful that you're talking about, you know,
playing in the woods, because I cannot find anything more
powerful then commuting with nature. And when you communicate with nature.
I learned every single thing in just a very quick story.
I was just at on the weekend at the dealership
(06:14):
getting my oil changed, and of course it was quite
cold that day, and I'm like, okay, they're going to
take a couple of hours. Let me just kind of
step out, and these are still all great trees bare,
and I saw this cardinal just sitting there, that bright
spot of color, and my creativity just got sparked, and
I wrote a poem, So tell us, like, you know,
(06:37):
as you grew up in the nature and professionally, where
did your interest take you?
Speaker 5 (06:44):
It stayed with adventure and nature. It really has so
I know. I know what I do for a living
is coach other coaches and experts how to build these
high ticket masterminds your coaching programs. But that was driven
out of my love for adventure in nature. My entrepreneurial
journey followed a track of wanting more free time and
more space, more opportunity to take myself and our family
(07:07):
and friends out for adventures. I freaking love it. I
love community, and I think what I keep doing as
an entrepreneur is I keep looking for ways to grow
in ways that builds more community for ourselves and others
and freedom. I happen to love adventure and outdoors, but
some people love different things. They love spending more time
(07:29):
with friends, love curating their wine collection, love pursuing art,
whatever it is. I just want people to have the
freedom and the community to thrive, and that's what really
is meaningful to me. I have one tattoo to bea
you don't know's. I have one tattoo with the inside
of my left bicep and it's the word free because
that has just been such a meaningful word to me
(07:50):
in my life. Is just pursuing freedom and remaining free
with the choices we make on a daily basis.
Speaker 4 (07:57):
Absolutely, So tell us, like, when you talk about it adventures,
what kind of adventures do you like?
Speaker 5 (08:04):
Oh, that's funny, this is going to be funny. We
love adventures adventures, so we love anything that's out in
the wild. So We've done lots of electric skateboarding. I've
done a tremendous amount of high alpine mountaineering and some
very cold alpine snowy, icy regions, lots of ice climbing.
(08:26):
We've free dived in so many oceans around the world.
We've been free diving with sharks multiple times. Gosh, lots
of surfing adventures. The two times I thought we were
lots of traveling around the world, we backpacked through Europe
with our five kids. I mean, we just we like
(08:48):
to play, and we like to meet new people that
are not like us. And most of our adventures, even
though we like say, oh we're going to go to
this location so we can dive with sharks out in
the scivic somewhere or whatever. It's like, the adventure is
the thing we're googling and figuring out how to do.
But the adventure always takes us to a place and
(09:11):
with people that we have nothing in common with, and
we end up falling in love with culture and community
and people all over the place because it turns out
we have everything in common with other humans on this planet.
We all want the best for our families, the best
for ourselves. We all want to be healthy. We want
(09:31):
to be in great places and positions where we can
do the things that create opportunity for us and those
we love. And it's just wonderful to get to actually
see new people doing that in different ways.
Speaker 3 (09:42):
Absolutely, And.
Speaker 4 (09:45):
What you're sharing is that what you can do and
the way and how you do one thing, you do
the rest of the things as well. So you talked
about adventures, and you know there are so many people
and I'm not saying everybody got to do adventures.
Speaker 3 (10:00):
It's basically whatever brings your joy.
Speaker 4 (10:03):
As you mentioned earlier, the key is that you don't
let the obstacles.
Speaker 3 (10:10):
Deter you or stop you.
Speaker 4 (10:12):
Yes, they can delay, they can cause the delay, but
they cannot deter you. So what I'm hearing is that,
like even with kids you are, what you're doing is
you're making them part of your adventures. It's not like
just so I'm going, you know, it's you and your
partner or you're just going on a guys trip or
(10:33):
anything like that. You're making that whole family event and
they're growing up seeing that. So what a beautiful lesson.
So what would you tell a lot of professionals and
entrepreneurs like, oh, you know, my kids are young and
it's just a hassle, and how can I go about it?
Speaker 5 (10:49):
Before I before I say that answer, that's my perspective
on this. Div Let me just say how interesting this
show is. I'm lucky enough to be on a lot
of stages in a lot of podcasts, and you're asking
questions that nobody ever asks. This is really great. So
all you lucky listeners out there listening to Divia, I'm
(11:11):
super thrilled. This is so fun. Keep listening to more episodes.
This is super cool. Okay, so the like, I really
appreciate that. Yeah, really unique, this is this is great.
So many so many podcasters the same old stuff, you know,
same old questions. This is really great. So how have
we what was a question, how have we incorporated kids
and and that sort of thing family into what we do? Yep,
(11:32):
Okay to two directions here. One, I personally am not
a fan of working with family or friends. It just
in my experience it's it creates more times than not,
more often than not, it creates a lot of heartache
and hardship and conflict and things like that. That just
(11:53):
puts more strain of friendships. And family already have enough
relational dynamics to put enough strain on that relationship and
it can go really well, but there's already enough tensions
around that. I think it's easier to keep that separate
from business. So that's been our choice as a family.
That's what we've done. So Jill and I don't work together,
(12:14):
our kids don't work in our business, and we don't
work with our extended family. That's just been our rule
and it's served as well. I know some people do
it very successfully. Maybe it's me.
Speaker 4 (12:24):
I think that's a golden rule to have because I'll
tell you my son was well, he's even now very
tech savvy, and he used to help me out and
he was like, yeah, I used to help me out.
Speaker 3 (12:37):
Okay, good, Like we're working differently. I agree about that.
Speaker 5 (12:41):
But you know, as you know, traveling and being in
part of other cultures around the world, a lot of
cultures do that extremely well. But for some reason here
in our American culture, more often than not it goes south.
And I don't I don't want to do it. Obviously,
there's some families to do it very very well. Okay. Now,
from how we incorporate family and friends and kids whatever
into other things, is we just treat everybody like we
(13:05):
want to be treated. I think that's like the golden rule, right,
doing to others as you want to have them doing
to you. And I'm not saying we're saints and we're perfect.
I'm just saying, like, when it comes to direct messaging
on LinkedIn, when it comes to talking to our kids,
when it comes to hanging out with our in laws,
when it comes to just sitting over a cup of
coffee and somewhere we've never been to before. I people
(13:28):
are people. They just want to be able to say
hey and have you find out something interesting about them.
They want to find out something interesting about you, and
you can take that theme and put it into how
you do a family holiday, how you do a major trip,
how you plan an anniversary. Like the example you gave
about Valentine's Day a few minutes ago, that couple was
(13:50):
kind enough to each other to treat the other person
like they'd want to be treated. What a beautiful example.
Speaker 4 (13:57):
Yeah, so now you have. That's something very powerful and insightful.
You said that treat people the way you want to
be treated. And when you're treating people, whether it's in
person or online, it's not different. So a lot of
our listeners, you know, they may be thinking, Okay, I'm
an entrepreneur and.
Speaker 3 (14:19):
Or I'm a professional.
Speaker 4 (14:20):
You know, somebody may have a job, or somebody has
a toxic box. Because when I'm coaching people, whether it's
entrepreneurs or executives or leaders or corporate professionals.
Speaker 3 (14:31):
It's like, gosh, you know, whether it's like this is
this toxic box? I want to leave. So they're looking
for jobs, they're looking to transition. And one thing I
keep on hearing from so.
Speaker 4 (14:42):
Many of my clients that oh, you know that posting
and that time and se and hashtag it just kills
my creativity. And I know Chris, you have found a
beautiful work around it. So why don't you share with
our audience in details who were there? How can they
show up on any social media platform and build those
(15:07):
meaningful connections.
Speaker 5 (15:10):
Oh, this is so much easier than people make it.
I know people make this so complicated, and I'm sorry
for those of you who feel like, oh, it's so complicated,
because it doesn't have to be. Number One, get somebody
to help you. If that's a team member, a VA,
another outsourced company, whatever, Get somebody to help you with
all the things you don't want to do. So if
(15:30):
you don't like creating posts, if you don't like doing
podcast editing, if you don't like having to follow up
with people, if the details aren't your jam, it's okay,
it's not my thing either. I like relationships with people.
So I have an awesome team around me who helps
me do the stuff that I think we should be doing.
(15:52):
But they're awesome at and I'm not like, I haven't
created my own social media posts, like the creative, the artwork,
the copy, all that kind of stuff in a very
long time. Because your team member can take a podcast
episode like this and create one hundred amazing posts for
(16:15):
whatever social platform they want to just from this, so
we will take something like this and repurpose it. That's
Number one. Get somebody to help you with the parts
that you don't love doing. Focus on what you love doing.
I like personally the part where it's really good relationships.
So if we're communicating with somebody on LinkedIn or Facebook
or Instagram or whatever, I really like personal interaction. I
(16:39):
like finding out how are things actually going for you,
what's working, what's not? Tell me more. I like hearing
that we diby. I think you and I met. We've
been referred by several people back and forth, but I
think we met on one of our community group sort
of roles. That was a month. Yeah, you see that process.
The reason I like having a group call with new
(17:00):
people who are meeting as a group coach nation is
I like actually interacting with everybody and seeing tell me
what's working, what's not, what problems can we solve as
a group, Like, let's get to it. So for me,
the reason it works that the details are not as
important as people think. The reason it works is because
I actually enjoy and practice getting to know real people,
(17:25):
and when you do that, you learn what they need
and how you can help, and you learn who they
are and the pain that they've gone through or the
joys that they've had, and where to kind of orient
that relationship if you can help them, help them. If
you can't, now you know enough to probably refer them
to somebody else that you know they probably could help them.
And that's super important.
Speaker 3 (17:46):
Yeah, very powerful, And I saw that, and that's.
Speaker 4 (17:51):
So I was very pleasantly surprised because when we were
in the conversation, Chris Will was genuinely interested in how
he could help us. And that goes back to wherever
you are at, whether you're an entrepreneur or a professional,
don't think about what the other person could do for you,
(18:11):
because when you're thinking, oh, what's in it for me, like, oh,
I'm sending all the messages, think about like you know,
if you're on their LinkedIn profile, just don't look at
the title and all that. Go down and look at
what kind of posts they've posted, look at their about section.
Speaker 3 (18:30):
And see what's passionate.
Speaker 4 (18:31):
About that, and see what's really resonating with you, you know,
being authentic, being genuine, and when you seek out and
then be clear about your intentions so so many times
what happens is that people are hesitant to reach out
to others. What would you recommend to people? I believe
(18:54):
that it's important to state your intention and expectation upfront,
so people know.
Speaker 3 (19:00):
You know what to expect. What are your thoughts?
Speaker 5 (19:04):
I think reaching out to people is a critical step
of human relationship. Let's just start there. If you're at
a neighborhood party or a celebration a friend is having,
and there's a group of people there, you go up
and you say, hey, I'm I'm Chris. I'm like, how
are you, where do you live, where are you from,
(19:24):
how do you know the host? Whatever? You just have
conversation that I'm an introvert dso and it's hard for
me sometimes to go to parties. It's kind of emotionally exhausting,
you know, all that kind of stuff you introvert's not
talking about. But we have to get out there and
do the thing. And once we get to know a
few people, it makes the room so much easier to
hang out in. So Number one, just treat the people
(19:46):
online in your business relationships just like you would anybody else.
Just get to know people. And two, let that relationship develop. Yeah. Sure,
if you're reaching out to someone on LinkedIn, it's probably
not because you're hoping they'll come to your neighbor's birthday party,
because there's a professional relationship going on here, right, But
(20:07):
there's still humans. It's still okay to say, hey, I
saw you were in the aerospace industry. Super fascinating, love
what you do out there, can't wait to see the
next twenty years old for all of us. Thanks for
the connection, and just leave it that. They're going to
respond back with, oh my gosh, it's so great to
meet you. Looks like you're in the coaching space. That's
super cool. Tell me what you do. They're gonna say that,
(20:29):
and you're going to say, well, we help people in
the aerospace community figure out how to climb the corporate ladder.
No way, that's super cool, and you can say, so
how about you, like, how's it working, what's working what's
not in your industry? Not even specifically for them, because
they might not be shy about talking about what's working.
What's not is people try to move up the ladder
in the aerospace world. They'll start giving you insights and
(20:50):
then all of a sudden, you get a chance to say,
and how's that working for you? And you might have
a coaching client in just a few minutes. It's not
that hard. It's just real people talk, real people a big.
Speaker 4 (21:03):
Deal, absolutely, and that's the keys the real people deal. So, okay,
you talked about the first couple of steps, any of
the tips on how to continue building that relationship.
Speaker 5 (21:16):
I just let it go where it goes. We're constantly
looking here's what we're looking to do in a relationship
for professional relationships. Right, Yes, you're on LinkedIn. We'll just
talk LinkedIn for a second. Can be Facebook, Instagram, doesn't matter,
We'll just use LinkedIn's example. You're on LinkedIn, they're on LinkedIn.
We're here for a reason. Typically LinkedIn is for connections
and for opportunities for both parties, just as what it
(21:38):
is right, Facebook and Instagram might be a little more
oriented towards they just want to scroll and entertain themselves
for an hour, So can LinkedIn be? There's lots of
great business conversations on the other platforms too. Once that
conversation starts, like I just kind of set up something
simple like that, then it's just a matter of if
you want to talk to people in the aerospace community.
(21:59):
Just making that one up. You're a coach in that space.
You can find people in the aerospace community, you can
start that kind of relationship and you're just listening for Hey,
what are the trends that I could help with? That'll
give you a lot of information for your next LinkedIn post.
For instance, here's some trends, some things I've heard from people,
and you could talk about that. They'd give you a
(22:20):
thing for a podcast, it could give you stuff for
blogs or whatever. It also gives you a chance to
ask that person after they give you a little insight, okay,
I understand a little more, how's that going for you?
And then you get to talk about them specifically, what's working,
what's not and if you see them say hey, it's
frustrating out here. It is what it is. It's a
(22:40):
really competitive industry. I wish there was a clearer path
something like that. Then you just simply say, hey, you
know what, this is what I coach in. Would a
one on one call be helpful. I'd love to just
spend a few minutes and if I can point in
the right direction, I absolutely will. You'll be shocked how
many people say yes, and you get them on a
call and you find out should she help them right
(23:02):
there on the call, or are there somebody you should
actually start a client relationship with, work with the long
term to help them achieve their goals. And when you
see the opportunity to say, you know, this is what
I do, would love to help you, how do we
go forward? You can absolutely do that and you can
make those connections happen. I think that's a really important
piece to understand. Just follow that thread.
Speaker 3 (23:23):
Absolutely what a powerful way to approach it.
Speaker 4 (23:26):
So what I'm hearing is approach with curiosity, just like
as if you were in a neighborhood party or a
barbecue or whatever you are, Like, we used to have
so many, oh gosh, some good memories. So when you
approach with curiosity and you're there to genuinely learn about
(23:47):
that person, then what happens is that you share that
intention upfront that like, hey, listen, I'm just here not
for sales, nothing for I mean, you're not sharing, but
like you know you and it will show your words,
and when you have that conversation, it's just like, let's
see where it goes. And that's what you do, Chris,
(24:08):
And like you know, see what happened, Like you know,
we connected and I realized, like, yep, Chris would be
a perfect candidate for my podcast, and opportunities arise organically, and.
Speaker 3 (24:20):
I'm so great, You're so great.
Speaker 5 (24:23):
This is a great connection. I'm so glad you asked
because I wouldn't have known that we could have this
conversation if you hadn't asked. So always, everybody just ask people.
Speaker 4 (24:33):
It's okay, And so many times what happens is that
people get in their own way.
Speaker 3 (24:38):
It's more in their head. Oh if I ask, what
is the other person going to think? What would you
advise them?
Speaker 5 (24:47):
First? Ask what you can do for them, Ask how
you can help them, listen to them, understand them, and
then you're free to ask for Hey, would you mind
doing this? Here's a cool thing. Remember this if you're
asking someone to be on your podcast, if you're asking
for someone to be your client, if you're asking someone
to whatever, like help you move because they have a
(25:12):
pickup truck and you need somebody with a pickup truck.
Asks come on a scale of how helpful they are
to both parties or just one party. So, for instance,
asking someone to be in a podcast is often really
helpful for both parties because we all get to get
more exposure do all that kind of stuff. Right, Asking
(25:34):
someone to be your client is helpful to both parties. Yes,
they're gonna pay you, but you're going to help them
overcome something. On the other hand, asking someone can I
can you help me move something with your pickup truck
is really more one sided. So maybe it's hey, would
you help me with something your pickup truck and I'd
love to buy you a lunch is a way to like,
you know, work that out, but always make sure it's
(25:55):
two sided and balanced and everybody wins.
Speaker 4 (25:58):
Yeah, it's basically what you're at saying, is that move
beyond transactional. Just don't think what's in it for me
and what they can do for me, rather than approach
what could you do for them? And so many times,
you know you'll be surprised. You may think, oh, you know,
that person is like so high up, what could I
do for them? And sometimes it can be as simple
(26:19):
as hopping on their post, liking it and leaving a
genuine comment and even endorsing them. So there can be
little things you could even kind of share, like you know,
one of the things that I've done is that has
helped me, is that like, hey, this is my list
of connections, and some connections are LinkedIn connections. I may
(26:43):
not know them as well, but I'm happy to introduce
to you. Now where it goes, I don't know, but
happy to make connections. And sometimes, you know, people respond,
sometimes they don't. So there are ways you can do
things for others. Now, let's say you know people have
formed the connection and we've talked about one on one.
(27:04):
How about building a community on these social media platforms.
Speaker 3 (27:09):
How can people go about it?
Speaker 4 (27:11):
Because so many times, unfortunately there are people who talk
big but don't deliver. How can people sift through it
and know who's genuine and who's not?
Speaker 5 (27:23):
Okay, that's actually a good question. How do you see
the real people? I wish there was a clearer way
to do this. I look for testimonials, reviews, that sort
of thing. Even on something like LinkedIn, you can have
people if you want to be seen as an expert.
I actually haven't even checked my LinkedIn for this. I'm
(27:44):
just I know this is real in our LinkedIn or
anybody else LinkedIn. I know there's a section where you
can leave comments about someone and say here's here's what
my experience with this person. That's a great place to
have people who are fans of yours leave comments for you. Again,
I have no idea if there's any comments in my
LinkedIn or not. I haven't even checked. But things like that.
(28:05):
There's also ways like on our website, the group coach
nation dot com website, we let our clients leave testimonials
about their experience a group coach Nation. I look for
that kind of stuff. I look for social proof, not
just a good website or a big promise. But other
people said, yeah, this is really great because there are
(28:27):
people who are very good marketers, but you know, maybe
not delivering exactly what they promised, and that's an unfortunate thing.
And I think, truly, Debiya, I think a lot of
those people mean really well, and maybe they get overwhelmed
with the workload or they just don't quite know how
to deliver what they promise. I don't think most of
them are really bad people, but it's unfortunate that people
(28:50):
get hurt out there in the coaching space or in
any space.
Speaker 4 (28:54):
Absolutely no, you're right. In the market, it's not that
people don't want to deliver. Usually eighty to ninety percent
of people do want a deliver and so thank you
for sharing that those are some of the good ways.
And then in your journey, what would you say at
the top five etiquette rules for online because so many
(29:19):
times people are like you know, you can see that
they've seen the message, whether it's LinkedIn or social like
you know, Instagram or Facebook message or in everything different,
and then they don't respond even if they have given
their word. So to me, here's the thing, like what
you're doing when nobody is seeing, or what you're doing
(29:39):
when everybody's seeing, that doesn't have to be a difference.
I'd love to hear from you. What are those three
to four or five? Like, whatever you think at the top.
Speaker 5 (29:48):
Etiquet rules, I'll see how many I can think of it.
I know of a couple of my life. The first
one is do what they're going to do, be honest,
all right. If you're an expert, it's something, say you're
an expert at something, it's okay to say that. If
you're not an expert at something, then don't talk about
that thing. It's not your lane. And you don't have
to be an expert in everything. We're all grown ups here,
(30:09):
and we know that nobody can be good at everything.
I am so not good at most things. So I
talk about what I'm good at, what i'm an expert at,
and I don't talk about the things I'm not good at.
That's number one. Just be who you are. Number two.
Use a professional writer or something like an AI chat, GPT, claude,
(30:30):
whatever you want to use to help you write your
posts or communicate your ideas. Unless you are a professional
writer already, Here's why you're really awesome. Your clients really
need you. You're doing you and them a disservice if
you just try to hack your way through this thing
(30:51):
at this point in time. There are free or almost
free options out there that can get such great communication
and help you say the right things to your audience.
Learn how to do that. It will really really work. Okay.
I to the to the point where I have several
people in my world that I lean in on quite
(31:13):
frequently to actually get like what's the right thing to say?
And on that On that note, true, like I would say,
the first thing is be honest, be who you are, right.
That's absolutely number one. Number two, make sure you have
a structure that allows you to actually, like really do
(31:34):
a good job communicating your ideas and your topics, so
extremely important. Amy Yamada a M Y and her muspell
her last name y am A d A. Amy Yamada
has a shameless plug here for Amy. She's freaking awesome
with this. She has a very simple system that you
(31:54):
can buy that allows you to put a little bit
of detail in about who you want to serve, what
market you're after basically, and what you do, and it
asks some questions. It takes like five minutes, and it
gives you like emails and social media posts and ideas
and what I give you so much around what you
(32:15):
could be doing for your market. So google Ami Yamata.
There's not that many Amy Yamada's out there, and reach
out to her because she has a great tool set
for that. That'd be a number two. Number three when
it comes to actually communicating well out there online, one
of my top things, and I'll leave it at three,
is follow up. Frequently people will make a post, they'll
(32:39):
DM a bunch of people whatever, and then that process
gets kind of complicated because if you've DMed twenty new
contacts for the past ten weeks, now we got two
hundred people, and a lot of those might not get
back to you. But let's say one hundred of them
get back to you. Now you're in a hundred conversations.
(33:00):
Have a spreadsheet or something a tool like flow chat.
Look up flow chat telling Chris Williams sent You've told
them Amy, and modest. I think both of these give
you a discount. By the way, if you're telling Chris
Williams sent you, we know the flow chat creators really
really well. We've used flow chat many times as well.
Blow Chat is a software that allows you to automate
and keep up with the direct messages on multiple social
(33:22):
media platforms, all the big ones, and it works really
really well, and they have training around that so that
follow through process. You've got to be authentic. You got
to have good copy and good writing, So be authentic,
guts on you get good copy and good writing. Contact Amy.
Use flow chat to have those conversations structured and organized
in a simple software because it allows you to keep
(33:45):
up with the volume of things, comments, direct messages, all
that stuff. Otherwise it gets overwhelming. If you have those
simple tools like that package right there. By the way,
we subscribe to these things too, I'm not telling you
something we don't do ourselves. That package, right there is
a very simple prospecting machine that gets real people in
(34:07):
real conversations and allows you to do that with enough
volume that you can actually run a business off of it.
And that's really important. If you don't have the volume,
you're going to constantly be struggling. And that's not a
roller coaster we want to be on.
Speaker 3 (34:21):
Yeah, no, that is. Those are very helpful tips and.
Speaker 4 (34:27):
Tell us so where can people connect with you, and
what's the best way to do it and anything that
you'd like to share about your program because I'm sure
some of our people are going to be curious about it.
Speaker 5 (34:43):
So absolutely, I'm super easy to find Chris Williams Group
coach Nation. If you just google group coach Nation and
Chris Williams or Chris Williams coach Nation, either one, you'll
find our social media platforms, websites, tons of other platforms
you've been on. You'll find all kinds of stuff. Chris
Williams is my name. Group coach Nation is the company
that I started. At group coach Nation, we teach experts
(35:05):
how to build high end group coaching programs and mastermind
so you can actually get your time back and get
the revenue up. That's what we do.
Speaker 4 (35:14):
So would you like to share with their audience a
little bit about your process, like you know, how you take,
just kind of sharing a user journey like you know,
and expect and what outcomes can they look for?
Speaker 5 (35:26):
Yeah? Absolutely, the user journey is all about you as
the audience member, and I mean that sincerely. All of
us start at different places. Some people already have big
speaking gigs, they're best selling authors, they have a huge audience,
and we have pathways for that. Some people are like,
you know, I've been coaching for a year, I've got
three clients and I want to start my first group.
(35:46):
We have pathways for that. It comes down to where
are you now? How big is your audience? You don't
have to have a huge audience. You can have a
very small one. But how big is your audience? Do
you have an offer that's already selling or not? How
good are you it's selling? How good are you at prospecting.
We have to find out all those things, and our
website talks a lot about those things. We've got to
find out those things so we know, Okay, where do
(36:08):
you need to start in the journey and then we
make sure that we just get you to their closest
path to cash. We want you to get cash flow
going as soon as possible, regardless of what stage you're
in your business.
Speaker 4 (36:19):
All right, so you meet people that they're at and
it's not just that one size fit sold program that hey,
you got to do this step five steps to my
five step formula.
Speaker 3 (36:30):
More, it's like personalized what I'm hearing from you.
Speaker 5 (36:33):
Everybody's different, and everybody has a different market, a different background,
different skill set, and there's some there's definitely common traits
and themes that flow through doing this successfully. We just
want to put you on the track where you start,
where you should start. Yeah.
Speaker 4 (36:47):
Absolutely, that's a great way to help your customers and
clients because that's what I believe in as well.
Speaker 3 (36:55):
Because nobody is similar to anybody else.
Speaker 4 (37:00):
Everybody's journey is different, everybody is unique. You are unique,
and what a powerful way. So feel free to connect
with Chris and you have his information and we'll be
putting it in show notes as well.
Speaker 3 (37:17):
Any last words that.
Speaker 5 (37:18):
You'd like to share everybody, like Diva said, be kind,
be authentic, be real, just do really good work. For
real people and you'll be great. Just make sure you
have a system around it to help you get that
up to scale where you need to. But be real,
be kind.
Speaker 4 (37:35):
Thank you Chris for joining us. It was such a
pleasure to talk with you. Don't know where the time
went by. And thank you wonderful audience for being part
of our show. And keep those stories coming in. It's
just so amazing to hear from you and how we
can help you and support you live the best life
you can. And thank you one for making the show
(37:58):
technically possible. Be well and take care and see you
all next time.
Speaker 5 (38:03):
Bye, everybody.
Speaker 2 (38:05):
Thank you for being part of Beyond Confidence. With your
host v Park, we hope you have learned more about
how to start living the life you want. Each week
on Beyond Confidence, you hear stories of real people who've
experienced growth by overcoming their fears and building meaningful relationships.
During Beyond Confidence, Vpark shares what happened to her when
she stepped out of her comfort zone to work directly
(38:26):
with people across the globe. She not only coaches people
how to form hard connections, but also transform relationships to
mutually beneficial partnerships as they strive to live the life
they want. If you are ready to live the life
you want and leverage your strengths, learn more at www
dot vpark dot com and you can connect with vat
(38:47):
contact at dvpark dot com. We look forward to you
joining us next week
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(00:21):
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Speaker 2 (00:26):
This is Beyond Confidence with your host w Park. Do
you want to live a more fulfilling life? Do you
want to live your legacy and achieve your personal, professional,
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you will hear real stories of leaders, entrepreneurs, and achievers
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(00:46):
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(01:07):
This is beyond confidence and now here's your host, W Park.
Speaker 3 (01:12):
Good morning, It's Tuesday morning, and I'm.
Speaker 4 (01:15):
Thrilled to be here with you, of course, because you,
my dear audience, are the life of the show. And
thank you for those emails and messages that you keep
sending it to us, because that's what keeps me coming
back week after week. And I want to share the
kind of circle story today. So somebody shared that it
(01:39):
was a very interesting story and we are just going
to call her Vicki. So Vicki shared that on Valentine's Day,
you know, it was just this past month. What happened
was she had done a surprise and didn't tell her husband,
and guess what he had done a surprise as well.
(02:01):
So then what she did was he was so enthusiastic
and he shared it with her for the first verse
before she could share. So she was so kind she
canceled her appointment and reservations, like you know, I think,
so they had a spoty or not sure all of
the details, and what a beautiful gesture of kindness. It's
(02:26):
not about I did or you did, so just wanted
to share that with you and remember to keep that
kindness circle going, spending that hour of your time every
month with no strings attached. And I will tell you
whenever you do even a small kind act for someone.
Speaker 3 (02:42):
You feel good.
Speaker 4 (02:42):
So you're not doing it for them, You're doing it
for yourself. And for those of you who have got
her books expert to influencer and the Entrepreneur's gotten and others,
we thank you and keep the word going. And if
you have not been love for you to get it
because partial profits go to keyboard dot org. Because I
(03:03):
do believe entrepreneurs are very special. And let's bring in
our guest. So I want to share with you that
Chris is a very special person. We connected on LinkedIn
and his approach is completely different. So Chris will usually
(03:25):
start out from the beginning, which is of course childhood
for everyone. Do you recall a moment or a person
from your childhood or from your youth that left a
positive mark on you?
Speaker 5 (03:35):
Oh? Wow, yes, absolutely, my yeah, Oh my gosh, this
is so fun. My best friend growing up was named
Tommy Picchello, and wow, I've never talked about him on
a show before. Tommy and I grew up like one
house down from each other, and him and his family
(03:57):
were just so kind to me. And Tommy's no longer
with us. He passed a few years ago, way too young,
and I know, yeah, and he like left such and
hum and his family just left such a positive impact
on my life. I think about them all the time.
And Tommy grew up like we all do, and he
(04:17):
left an awesome positive impact in our community here in Memphis, Tennessee,
where were based. Just a super cool guy. And honestly
it was because they were just kind, busy people like
we all are, lots going on, but kind, and I
always felt appreciated and loved and welcomed in their space,
and that was really great.
Speaker 4 (04:37):
Yeah, it's amazing how kindness can leave a mark on you.
And just as you mentioned that, it reminded me of
one of my school teachers. She was I think so
a sub and she had just come and probably she
had taught us, maybe just for a few months and
(04:58):
the whole and probably I think since grade or third grade,
I don't remember, but her kindness touched us. And then
later a few years later down the road, I found
out that she had passed away very young, and I
still remember her to this day. And it's amazing how
kindness will remain in your heart. So tell us, like,
(05:20):
you know what you interested in something specifics as you
were growing up.
Speaker 5 (05:25):
Oh my gosh, yeah, so we grew up like skateboards,
BMX bikes, play in the woods. You know, it was
it was fun, it was great. My family was hit
or miss on being great. They weren't. They weren't the best,
but they but I had some I had some great
folks around who were just super awesome. And kindness has
(05:48):
stuck with me, really has. I appreciate that. Thanks for
bringing this up. This is really.
Speaker 4 (05:52):
Nice, absolutely, and how wonderful that you're talking about, you know,
playing in the woods, because I cannot find anything more
powerful then commuting with nature. And when you communicate with nature.
I learned every single thing in just a very quick story.
I was just at on the weekend at the dealership
(06:14):
getting my oil changed, and of course it was quite
cold that day, and I'm like, okay, they're going to
take a couple of hours. Let me just kind of
step out, and these are still all great trees bare,
and I saw this cardinal just sitting there, that bright
spot of color, and my creativity just got sparked, and
I wrote a poem, So tell us, like, you know,
(06:37):
as you grew up in the nature and professionally, where
did your interest take you?
Speaker 5 (06:44):
It stayed with adventure and nature. It really has so
I know. I know what I do for a living
is coach other coaches and experts how to build these
high ticket masterminds your coaching programs. But that was driven
out of my love for adventure in nature. My entrepreneurial
journey followed a track of wanting more free time and
more space, more opportunity to take myself and our family
(07:07):
and friends out for adventures. I freaking love it. I
love community, and I think what I keep doing as
an entrepreneur is I keep looking for ways to grow
in ways that builds more community for ourselves and others
and freedom. I happen to love adventure and outdoors, but
some people love different things. They love spending more time
(07:29):
with friends, love curating their wine collection, love pursuing art,
whatever it is. I just want people to have the
freedom and the community to thrive, and that's what really
is meaningful to me. I have one tattoo to bea
you don't know's. I have one tattoo with the inside
of my left bicep and it's the word free because
that has just been such a meaningful word to me
(07:50):
in my life. Is just pursuing freedom and remaining free
with the choices we make on a daily basis.
Speaker 4 (07:57):
Absolutely, So tell us, like, when you talk about it adventures,
what kind of adventures do you like?
Speaker 5 (08:04):
Oh, that's funny, this is going to be funny. We
love adventures adventures, so we love anything that's out in
the wild. So We've done lots of electric skateboarding. I've
done a tremendous amount of high alpine mountaineering and some
very cold alpine snowy, icy regions, lots of ice climbing.
(08:26):
We've free dived in so many oceans around the world.
We've been free diving with sharks multiple times. Gosh, lots
of surfing adventures. The two times I thought we were
lots of traveling around the world, we backpacked through Europe
with our five kids. I mean, we just we like
(08:48):
to play, and we like to meet new people that
are not like us. And most of our adventures, even
though we like say, oh we're going to go to
this location so we can dive with sharks out in
the scivic somewhere or whatever. It's like, the adventure is
the thing we're googling and figuring out how to do.
But the adventure always takes us to a place and
(09:11):
with people that we have nothing in common with, and
we end up falling in love with culture and community
and people all over the place because it turns out
we have everything in common with other humans on this planet.
We all want the best for our families, the best
for ourselves. We all want to be healthy. We want
(09:31):
to be in great places and positions where we can
do the things that create opportunity for us and those
we love. And it's just wonderful to get to actually
see new people doing that in different ways.
Speaker 3 (09:42):
Absolutely, And.
Speaker 4 (09:45):
What you're sharing is that what you can do and
the way and how you do one thing, you do
the rest of the things as well. So you talked
about adventures, and you know there are so many people
and I'm not saying everybody got to do adventures.
Speaker 3 (10:00):
It's basically whatever brings your joy.
Speaker 4 (10:03):
As you mentioned earlier, the key is that you don't
let the obstacles.
Speaker 3 (10:10):
Deter you or stop you.
Speaker 4 (10:12):
Yes, they can delay, they can cause the delay, but
they cannot deter you. So what I'm hearing is that,
like even with kids you are, what you're doing is
you're making them part of your adventures. It's not like
just so I'm going, you know, it's you and your
partner or you're just going on a guys trip or
(10:33):
anything like that. You're making that whole family event and
they're growing up seeing that. So what a beautiful lesson.
So what would you tell a lot of professionals and
entrepreneurs like, oh, you know, my kids are young and
it's just a hassle, and how can I go about it?
Speaker 5 (10:49):
Before I before I say that answer, that's my perspective
on this. Div Let me just say how interesting this
show is. I'm lucky enough to be on a lot
of stages in a lot of podcasts, and you're asking
questions that nobody ever asks. This is really great. So
all you lucky listeners out there listening to Divia, I'm
(11:11):
super thrilled. This is so fun. Keep listening to more episodes.
This is super cool. Okay, so the like, I really
appreciate that. Yeah, really unique, this is this is great.
So many so many podcasters the same old stuff, you know,
same old questions. This is really great. So how have
we what was a question, how have we incorporated kids
and and that sort of thing family into what we do? Yep,
(11:32):
Okay to two directions here. One, I personally am not
a fan of working with family or friends. It just
in my experience it's it creates more times than not,
more often than not, it creates a lot of heartache
and hardship and conflict and things like that. That just
(11:53):
puts more strain of friendships. And family already have enough
relational dynamics to put enough strain on that relationship and
it can go really well, but there's already enough tensions
around that. I think it's easier to keep that separate
from business. So that's been our choice as a family.
That's what we've done. So Jill and I don't work together,
(12:14):
our kids don't work in our business, and we don't
work with our extended family. That's just been our rule
and it's served as well. I know some people do
it very successfully. Maybe it's me.
Speaker 4 (12:24):
I think that's a golden rule to have because I'll
tell you my son was well, he's even now very
tech savvy, and he used to help me out and
he was like, yeah, I used to help me out.
Speaker 3 (12:37):
Okay, good, Like we're working differently. I agree about that.
Speaker 5 (12:41):
But you know, as you know, traveling and being in
part of other cultures around the world, a lot of
cultures do that extremely well. But for some reason here
in our American culture, more often than not it goes south.
And I don't I don't want to do it. Obviously,
there's some families to do it very very well. Okay. Now,
from how we incorporate family and friends and kids whatever
into other things, is we just treat everybody like we
(13:05):
want to be treated. I think that's like the golden rule, right,
doing to others as you want to have them doing
to you. And I'm not saying we're saints and we're perfect.
I'm just saying, like, when it comes to direct messaging
on LinkedIn, when it comes to talking to our kids,
when it comes to hanging out with our in laws,
when it comes to just sitting over a cup of
coffee and somewhere we've never been to before. I people
(13:28):
are people. They just want to be able to say
hey and have you find out something interesting about them.
They want to find out something interesting about you, and
you can take that theme and put it into how
you do a family holiday, how you do a major trip,
how you plan an anniversary. Like the example you gave
about Valentine's Day a few minutes ago, that couple was
(13:50):
kind enough to each other to treat the other person
like they'd want to be treated. What a beautiful example.
Speaker 4 (13:57):
Yeah, so now you have. That's something very powerful and insightful.
You said that treat people the way you want to
be treated. And when you're treating people, whether it's in
person or online, it's not different. So a lot of
our listeners, you know, they may be thinking, Okay, I'm
an entrepreneur and.
Speaker 3 (14:19):
Or I'm a professional.
Speaker 4 (14:20):
You know, somebody may have a job, or somebody has
a toxic box. Because when I'm coaching people, whether it's
entrepreneurs or executives or leaders or corporate professionals.
Speaker 3 (14:31):
It's like, gosh, you know, whether it's like this is
this toxic box? I want to leave. So they're looking
for jobs, they're looking to transition. And one thing I
keep on hearing from so.
Speaker 4 (14:42):
Many of my clients that oh, you know that posting
and that time and se and hashtag it just kills
my creativity. And I know Chris, you have found a
beautiful work around it. So why don't you share with
our audience in details who were there? How can they
show up on any social media platform and build those
(15:07):
meaningful connections.
Speaker 5 (15:10):
Oh, this is so much easier than people make it.
I know people make this so complicated, and I'm sorry
for those of you who feel like, oh, it's so complicated,
because it doesn't have to be. Number One, get somebody
to help you. If that's a team member, a VA,
another outsourced company, whatever, Get somebody to help you with
all the things you don't want to do. So if
(15:30):
you don't like creating posts, if you don't like doing
podcast editing, if you don't like having to follow up
with people, if the details aren't your jam, it's okay,
it's not my thing either. I like relationships with people.
So I have an awesome team around me who helps
me do the stuff that I think we should be doing.
(15:52):
But they're awesome at and I'm not like, I haven't
created my own social media posts, like the creative, the artwork,
the copy, all that kind of stuff in a very
long time. Because your team member can take a podcast
episode like this and create one hundred amazing posts for
(16:15):
whatever social platform they want to just from this, so
we will take something like this and repurpose it. That's
Number one. Get somebody to help you with the parts
that you don't love doing. Focus on what you love doing.
I like personally the part where it's really good relationships.
So if we're communicating with somebody on LinkedIn or Facebook
or Instagram or whatever, I really like personal interaction. I
(16:39):
like finding out how are things actually going for you,
what's working, what's not? Tell me more. I like hearing
that we diby. I think you and I met. We've
been referred by several people back and forth, but I
think we met on one of our community group sort
of roles. That was a month. Yeah, you see that process.
The reason I like having a group call with new
(17:00):
people who are meeting as a group coach nation is
I like actually interacting with everybody and seeing tell me
what's working, what's not, what problems can we solve as
a group, Like, let's get to it. So for me,
the reason it works that the details are not as
important as people think. The reason it works is because
I actually enjoy and practice getting to know real people,
(17:25):
and when you do that, you learn what they need
and how you can help, and you learn who they
are and the pain that they've gone through or the
joys that they've had, and where to kind of orient
that relationship if you can help them, help them. If
you can't, now you know enough to probably refer them
to somebody else that you know they probably could help them.
And that's super important.
Speaker 3 (17:46):
Yeah, very powerful, And I saw that, and that's.
Speaker 4 (17:51):
So I was very pleasantly surprised because when we were
in the conversation, Chris Will was genuinely interested in how
he could help us. And that goes back to wherever
you are at, whether you're an entrepreneur or a professional,
don't think about what the other person could do for you,
(18:11):
because when you're thinking, oh, what's in it for me, like, oh,
I'm sending all the messages, think about like you know,
if you're on their LinkedIn profile, just don't look at
the title and all that. Go down and look at
what kind of posts they've posted, look at their about section.
Speaker 3 (18:30):
And see what's passionate.
Speaker 4 (18:31):
About that, and see what's really resonating with you, you know,
being authentic, being genuine, and when you seek out and
then be clear about your intentions so so many times
what happens is that people are hesitant to reach out
to others. What would you recommend to people? I believe
(18:54):
that it's important to state your intention and expectation upfront,
so people know.
Speaker 3 (19:00):
You know what to expect. What are your thoughts?
Speaker 5 (19:04):
I think reaching out to people is a critical step
of human relationship. Let's just start there. If you're at
a neighborhood party or a celebration a friend is having,
and there's a group of people there, you go up
and you say, hey, I'm I'm Chris. I'm like, how
are you, where do you live, where are you from,
(19:24):
how do you know the host? Whatever? You just have
conversation that I'm an introvert dso and it's hard for
me sometimes to go to parties. It's kind of emotionally exhausting,
you know, all that kind of stuff you introvert's not
talking about. But we have to get out there and
do the thing. And once we get to know a
few people, it makes the room so much easier to
hang out in. So Number one, just treat the people
(19:46):
online in your business relationships just like you would anybody else.
Just get to know people. And two, let that relationship develop. Yeah. Sure,
if you're reaching out to someone on LinkedIn, it's probably
not because you're hoping they'll come to your neighbor's birthday party,
because there's a professional relationship going on here, right, But
(20:07):
there's still humans. It's still okay to say, hey, I
saw you were in the aerospace industry. Super fascinating, love
what you do out there, can't wait to see the
next twenty years old for all of us. Thanks for
the connection, and just leave it that. They're going to
respond back with, oh my gosh, it's so great to
meet you. Looks like you're in the coaching space. That's
super cool. Tell me what you do. They're gonna say that,
(20:29):
and you're going to say, well, we help people in
the aerospace community figure out how to climb the corporate ladder.
No way, that's super cool, and you can say, so
how about you, like, how's it working, what's working what's
not in your industry? Not even specifically for them, because
they might not be shy about talking about what's working.
What's not is people try to move up the ladder
in the aerospace world. They'll start giving you insights and
(20:50):
then all of a sudden, you get a chance to say,
and how's that working for you? And you might have
a coaching client in just a few minutes. It's not
that hard. It's just real people talk, real people a big.
Speaker 4 (21:03):
Deal, absolutely, and that's the keys the real people deal. So, okay,
you talked about the first couple of steps, any of
the tips on how to continue building that relationship.
Speaker 5 (21:16):
I just let it go where it goes. We're constantly
looking here's what we're looking to do in a relationship
for professional relationships. Right, Yes, you're on LinkedIn. We'll just
talk LinkedIn for a second. Can be Facebook, Instagram, doesn't matter,
We'll just use LinkedIn's example. You're on LinkedIn, they're on LinkedIn.
We're here for a reason. Typically LinkedIn is for connections
and for opportunities for both parties, just as what it
(21:38):
is right, Facebook and Instagram might be a little more
oriented towards they just want to scroll and entertain themselves
for an hour, So can LinkedIn be? There's lots of
great business conversations on the other platforms too. Once that
conversation starts, like I just kind of set up something
simple like that, then it's just a matter of if
you want to talk to people in the aerospace community.
(21:59):
Just making that one up. You're a coach in that space.
You can find people in the aerospace community, you can
start that kind of relationship and you're just listening for Hey,
what are the trends that I could help with? That'll
give you a lot of information for your next LinkedIn post.
For instance, here's some trends, some things I've heard from people,
and you could talk about that. They'd give you a
(22:20):
thing for a podcast, it could give you stuff for
blogs or whatever. It also gives you a chance to
ask that person after they give you a little insight, okay,
I understand a little more, how's that going for you?
And then you get to talk about them specifically, what's working,
what's not and if you see them say hey, it's
frustrating out here. It is what it is. It's a
(22:40):
really competitive industry. I wish there was a clearer path
something like that. Then you just simply say, hey, you
know what, this is what I coach in. Would a
one on one call be helpful. I'd love to just
spend a few minutes and if I can point in
the right direction, I absolutely will. You'll be shocked how
many people say yes, and you get them on a
call and you find out should she help them right
(23:02):
there on the call, or are there somebody you should
actually start a client relationship with, work with the long
term to help them achieve their goals. And when you
see the opportunity to say, you know, this is what
I do, would love to help you, how do we
go forward? You can absolutely do that and you can
make those connections happen. I think that's a really important
piece to understand. Just follow that thread.
Speaker 3 (23:23):
Absolutely what a powerful way to approach it.
Speaker 4 (23:26):
So what I'm hearing is approach with curiosity, just like
as if you were in a neighborhood party or a
barbecue or whatever you are, Like, we used to have
so many, oh gosh, some good memories. So when you
approach with curiosity and you're there to genuinely learn about
(23:47):
that person, then what happens is that you share that
intention upfront that like, hey, listen, I'm just here not
for sales, nothing for I mean, you're not sharing, but
like you know you and it will show your words,
and when you have that conversation, it's just like, let's
see where it goes. And that's what you do, Chris,
(24:08):
And like you know, see what happened, Like you know,
we connected and I realized, like, yep, Chris would be
a perfect candidate for my podcast, and opportunities arise organically, and.
Speaker 3 (24:20):
I'm so great, You're so great.
Speaker 5 (24:23):
This is a great connection. I'm so glad you asked
because I wouldn't have known that we could have this
conversation if you hadn't asked. So always, everybody just ask people.
Speaker 4 (24:33):
It's okay, And so many times what happens is that
people get in their own way.
Speaker 3 (24:38):
It's more in their head. Oh if I ask, what
is the other person going to think? What would you
advise them?
Speaker 5 (24:47):
First? Ask what you can do for them, Ask how
you can help them, listen to them, understand them, and
then you're free to ask for Hey, would you mind
doing this? Here's a cool thing. Remember this if you're
asking someone to be on your podcast, if you're asking
for someone to be your client, if you're asking someone
to whatever, like help you move because they have a
(25:12):
pickup truck and you need somebody with a pickup truck.
Asks come on a scale of how helpful they are
to both parties or just one party. So, for instance,
asking someone to be in a podcast is often really
helpful for both parties because we all get to get
more exposure do all that kind of stuff. Right, Asking
(25:34):
someone to be your client is helpful to both parties. Yes,
they're gonna pay you, but you're going to help them
overcome something. On the other hand, asking someone can I
can you help me move something with your pickup truck
is really more one sided. So maybe it's hey, would
you help me with something your pickup truck and I'd
love to buy you a lunch is a way to like,
you know, work that out, but always make sure it's
(25:55):
two sided and balanced and everybody wins.
Speaker 4 (25:58):
Yeah, it's basically what you're at saying, is that move
beyond transactional. Just don't think what's in it for me
and what they can do for me, rather than approach
what could you do for them? And so many times,
you know you'll be surprised. You may think, oh, you know,
that person is like so high up, what could I
do for them? And sometimes it can be as simple
(26:19):
as hopping on their post, liking it and leaving a
genuine comment and even endorsing them. So there can be
little things you could even kind of share, like you know,
one of the things that I've done is that has
helped me, is that like, hey, this is my list
of connections, and some connections are LinkedIn connections. I may
(26:43):
not know them as well, but I'm happy to introduce
to you. Now where it goes, I don't know, but
happy to make connections. And sometimes, you know, people respond,
sometimes they don't. So there are ways you can do
things for others. Now, let's say you know people have
formed the connection and we've talked about one on one.
(27:04):
How about building a community on these social media platforms.
Speaker 3 (27:09):
How can people go about it?
Speaker 4 (27:11):
Because so many times, unfortunately there are people who talk
big but don't deliver. How can people sift through it
and know who's genuine and who's not?
Speaker 5 (27:23):
Okay, that's actually a good question. How do you see
the real people? I wish there was a clearer way
to do this. I look for testimonials, reviews, that sort
of thing. Even on something like LinkedIn, you can have
people if you want to be seen as an expert.
I actually haven't even checked my LinkedIn for this. I'm
(27:44):
just I know this is real in our LinkedIn or
anybody else LinkedIn. I know there's a section where you
can leave comments about someone and say here's here's what
my experience with this person. That's a great place to
have people who are fans of yours leave comments for you. Again,
I have no idea if there's any comments in my
LinkedIn or not. I haven't even checked. But things like that.
(28:05):
There's also ways like on our website, the group coach
nation dot com website, we let our clients leave testimonials
about their experience a group coach Nation. I look for
that kind of stuff. I look for social proof, not
just a good website or a big promise. But other
people said, yeah, this is really great because there are
(28:27):
people who are very good marketers, but you know, maybe
not delivering exactly what they promised, and that's an unfortunate thing.
And I think, truly, Debiya, I think a lot of
those people mean really well, and maybe they get overwhelmed
with the workload or they just don't quite know how
to deliver what they promise. I don't think most of
them are really bad people, but it's unfortunate that people
(28:50):
get hurt out there in the coaching space or in
any space.
Speaker 4 (28:54):
Absolutely no, you're right. In the market, it's not that
people don't want to deliver. Usually eighty to ninety percent
of people do want a deliver and so thank you
for sharing that those are some of the good ways.
And then in your journey, what would you say at
the top five etiquette rules for online because so many
(29:19):
times people are like you know, you can see that
they've seen the message, whether it's LinkedIn or social like
you know, Instagram or Facebook message or in everything different,
and then they don't respond even if they have given
their word. So to me, here's the thing, like what
you're doing when nobody is seeing, or what you're doing
(29:39):
when everybody's seeing, that doesn't have to be a difference.
I'd love to hear from you. What are those three
to four or five? Like, whatever you think at the top.
Speaker 5 (29:48):
Etiquet rules, I'll see how many I can think of it.
I know of a couple of my life. The first
one is do what they're going to do, be honest,
all right. If you're an expert, it's something, say you're
an expert at something, it's okay to say that. If
you're not an expert at something, then don't talk about
that thing. It's not your lane. And you don't have
to be an expert in everything. We're all grown ups here,
(30:09):
and we know that nobody can be good at everything.
I am so not good at most things. So I
talk about what I'm good at, what i'm an expert at,
and I don't talk about the things I'm not good at.
That's number one. Just be who you are. Number two.
Use a professional writer or something like an AI chat, GPT, claude,
(30:30):
whatever you want to use to help you write your
posts or communicate your ideas. Unless you are a professional
writer already, Here's why you're really awesome. Your clients really
need you. You're doing you and them a disservice if
you just try to hack your way through this thing
(30:51):
at this point in time. There are free or almost
free options out there that can get such great communication
and help you say the right things to your audience.
Learn how to do that. It will really really work. Okay.
I to the to the point where I have several
people in my world that I lean in on quite
(31:13):
frequently to actually get like what's the right thing to say?
And on that On that note, true, like I would say,
the first thing is be honest, be who you are, right.
That's absolutely number one. Number two, make sure you have
a structure that allows you to actually, like really do
(31:34):
a good job communicating your ideas and your topics, so
extremely important. Amy Yamada a M Y and her muspell
her last name y am A d A. Amy Yamada
has a shameless plug here for Amy. She's freaking awesome
with this. She has a very simple system that you
(31:54):
can buy that allows you to put a little bit
of detail in about who you want to serve, what
market you're after basically, and what you do, and it
asks some questions. It takes like five minutes, and it
gives you like emails and social media posts and ideas
and what I give you so much around what you
(32:15):
could be doing for your market. So google Ami Yamata.
There's not that many Amy Yamada's out there, and reach
out to her because she has a great tool set
for that. That'd be a number two. Number three when
it comes to actually communicating well out there online, one
of my top things, and I'll leave it at three,
is follow up. Frequently people will make a post, they'll
(32:39):
DM a bunch of people whatever, and then that process
gets kind of complicated because if you've DMed twenty new
contacts for the past ten weeks, now we got two
hundred people, and a lot of those might not get
back to you. But let's say one hundred of them
get back to you. Now you're in a hundred conversations.
(33:00):
Have a spreadsheet or something a tool like flow chat.
Look up flow chat telling Chris Williams sent You've told
them Amy, and modest. I think both of these give
you a discount. By the way, if you're telling Chris
Williams sent you, we know the flow chat creators really
really well. We've used flow chat many times as well.
Blow Chat is a software that allows you to automate
and keep up with the direct messages on multiple social
(33:22):
media platforms, all the big ones, and it works really
really well, and they have training around that so that
follow through process. You've got to be authentic. You got
to have good copy and good writing, So be authentic,
guts on you get good copy and good writing. Contact Amy.
Use flow chat to have those conversations structured and organized
in a simple software because it allows you to keep
(33:45):
up with the volume of things, comments, direct messages, all
that stuff. Otherwise it gets overwhelming. If you have those
simple tools like that package right there. By the way,
we subscribe to these things too, I'm not telling you
something we don't do ourselves. That package, right there is
a very simple prospecting machine that gets real people in
(34:07):
real conversations and allows you to do that with enough
volume that you can actually run a business off of it.
And that's really important. If you don't have the volume,
you're going to constantly be struggling. And that's not a
roller coaster we want to be on.
Speaker 3 (34:21):
Yeah, no, that is. Those are very helpful tips and.
Speaker 4 (34:27):
Tell us so where can people connect with you, and
what's the best way to do it and anything that
you'd like to share about your program because I'm sure
some of our people are going to be curious about it.
Speaker 5 (34:43):
So absolutely, I'm super easy to find Chris Williams Group
coach Nation. If you just google group coach Nation and
Chris Williams or Chris Williams coach Nation, either one, you'll
find our social media platforms, websites, tons of other platforms
you've been on. You'll find all kinds of stuff. Chris
Williams is my name. Group coach Nation is the company
that I started. At group coach Nation, we teach experts
(35:05):
how to build high end group coaching programs and mastermind
so you can actually get your time back and get
the revenue up. That's what we do.
Speaker 4 (35:14):
So would you like to share with their audience a
little bit about your process, like you know, how you take,
just kind of sharing a user journey like you know,
and expect and what outcomes can they look for?
Speaker 5 (35:26):
Yeah? Absolutely, the user journey is all about you as
the audience member, and I mean that sincerely. All of
us start at different places. Some people already have big
speaking gigs, they're best selling authors, they have a huge audience,
and we have pathways for that. Some people are like,
you know, I've been coaching for a year, I've got
three clients and I want to start my first group.
(35:46):
We have pathways for that. It comes down to where
are you now? How big is your audience? You don't
have to have a huge audience. You can have a
very small one. But how big is your audience? Do
you have an offer that's already selling or not? How
good are you it's selling? How good are you at prospecting.
We have to find out all those things, and our
website talks a lot about those things. We've got to
find out those things so we know, Okay, where do
(36:08):
you need to start in the journey and then we
make sure that we just get you to their closest
path to cash. We want you to get cash flow
going as soon as possible, regardless of what stage you're
in your business.
Speaker 4 (36:19):
All right, so you meet people that they're at and
it's not just that one size fit sold program that hey,
you got to do this step five steps to my
five step formula.
Speaker 3 (36:30):
More, it's like personalized what I'm hearing from you.
Speaker 5 (36:33):
Everybody's different, and everybody has a different market, a different background,
different skill set, and there's some there's definitely common traits
and themes that flow through doing this successfully. We just
want to put you on the track where you start,
where you should start. Yeah.
Speaker 4 (36:47):
Absolutely, that's a great way to help your customers and
clients because that's what I believe in as well.
Speaker 3 (36:55):
Because nobody is similar to anybody else.
Speaker 4 (37:00):
Everybody's journey is different, everybody is unique. You are unique,
and what a powerful way. So feel free to connect
with Chris and you have his information and we'll be
putting it in show notes as well.
Speaker 3 (37:17):
Any last words that.
Speaker 5 (37:18):
You'd like to share everybody, like Diva said, be kind,
be authentic, be real, just do really good work. For
real people and you'll be great. Just make sure you
have a system around it to help you get that
up to scale where you need to. But be real,
be kind.
Speaker 4 (37:35):
Thank you Chris for joining us. It was such a
pleasure to talk with you. Don't know where the time
went by. And thank you wonderful audience for being part
of our show. And keep those stories coming in. It's
just so amazing to hear from you and how we
can help you and support you live the best life
you can. And thank you one for making the show
(37:58):
technically possible. Be well and take care and see you
all next time.
Speaker 5 (38:03):
Bye, everybody.
Speaker 2 (38:05):
Thank you for being part of Beyond Confidence. With your
host v Park, we hope you have learned more about
how to start living the life you want. Each week
on Beyond Confidence, you hear stories of real people who've
experienced growth by overcoming their fears and building meaningful relationships.
During Beyond Confidence, Vpark shares what happened to her when
she stepped out of her comfort zone to work directly
(38:26):
with people across the globe. She not only coaches people
how to form hard connections, but also transform relationships to
mutually beneficial partnerships as they strive to live the life
they want. If you are ready to live the life
you want and leverage your strengths, learn more at www
dot vpark dot com and you can connect with vat
(38:47):
contact at dvpark dot com. We look forward to you
joining us next week
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