fjorgecast

fjorgecast

Host Tim Barsness dishes on the latest developments within the advertising realm. Tune into the fjorgecast to receive insider tips and advice from experts within the advertising industry. Fjorgecast is your first stop in hearing about the unique opportunities and challenges advertisers face today.

Episodes

September 19, 2017 30 mins
Today on Fjorgecast Tim Barsness will be talking with Humphrey Ho about the largest digital agency in China, Hylink. Hylink Digital is China’s largest, independent digital full service agency. Hylink has been around in Bejing and most of the rest of China since 1994. Ranked #1 Digital Agency by China Internet (CI) Weekly Magazine for nine consecutive years in a row, 2009-2016; and named a multi-year Effie Greater China Most Effecti...
Mark as Played
Today on Fjorgecast Tim is joined by Jill Draper about his Integrated Marketing agency, Marketsmith, Inc. Marketsmith, Inc. is a fast-growing, woman-owned integrated marketing agency born out of direct-to-consumer response marketing. We use data to optimize brand communication and deliver greater ROI across all channels using patented algorithms and unique data products such as Jules, which predicts sales with an accuracy of 93%; a...
Mark as Played
Today on Fjorgecast we are joined by Scott Lewis CEO of Kick Factory. KickFactory is a marketing platform built on top of powerful identification and engagement algorithms to connect brands with new customers. We provide managed services that give our clients opportunities to engage these potential customers about products or services they sell at scale.
Mark as Played
August 29, 2017 30 mins
Tim Barsness speaks with Roy Firestone, VP of Product at native ad network MGID. Roy is a seasoned digital media professional with more than 20 years of product development experience, with particular expertise in developing new ad offerings – especially video. With video consumption continuing to rise across the globe, Roy talks about how advertisers can use video to engage consumers in their preferred format. Plus, get an underst...
Mark as Played
Today on Fjorge Cast Tim is joined by Digital Media expert Aalap Shah. Co-founder of Chicago-based SoMe Digital Media, Aalap Shah created an easy and effective way for businesses to establish and maintain an online brand. He is able to take his clients ideas and turn them into engaging, interactive experiences that resonate with their target market and brings visibility to their business. From his experience, Shah knows that develo...
Mark as Played
Tim Barsness welcomes Christine Kuecherer, General Manager of Platform Growth at FastPay, who is focused on growing the company's payments and SMB credit businesses. 
FastPay is a leading financial technology company that has provided lending services to digital businesses since 2009, that recently announced the launch of COMPLETE, a single, unified platform that pairs credit facilities with robust vendor payout capabilitie...
Mark as Played
Today on Fjorgecast Tim is joined by David Krupp, the CEO at Kinetic Worldwide. David is a creative leader with traditional and digital media experience who understands how to deliver a profitable specialist agency. Charts a meaningful strategic course for clients which puts audiences out-of-home at the center to capture consumers during the 70% of their day they are on the move. Keenly aware the importance of data and uses it to c...
Mark as Played
Impact of Big Data on Marketing By The Worlds Largest Independent Digital Marketing Agency as Tim speaks with Simon Poulton, the Director of Digital Intelligence and Analytics at Wpromote. Simon discusses getting the edge when applying for a job as well as big data's impact on marketing.
Mark as Played
July 25, 2017 32 mins
Tim Barsness speaks with Jordan French ‎Founding CMO at BeeHex, Inc. 3D Food Printing, Contributor at Techcrunch | Huffington Post | Tech.co. Jordan French a serial entrepreneur with five different companies ranging from real estate to robotics. He is a regular contributor to Entrepreneur, tech.co, TechCrunch, Influencive, business.com, Thrive magazine and Huffington Post.
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Today on fjorgecast Tim Barsness we will be talking with Sara Bacon about her ecommerce agency, Command C. Since 2004 they have been helping online retailers build and grow their ecommerce stores. Their sweet spot is serving brands that have $1 – $10 million per year in online sales and a group of loyal fans. They talk about everything from creating the company to the complex nature of ecommerce itself. Also a deep dive into Sara&#...
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Tim Barsness is joined by the CEO of Wallaroo Media Brandon Doyle. Wallaroo Media is a full-service digital marketing agency specializing in search engine optimization, social media management, content strategy, and digital PR. They have been in the business of helping local and nationwide companies succeed for over 6 years. Tim and Brandon talk about Wallaroo, what advice he has for others in internet marketing and the tremendous ...
Mark as Played
Navigating The Sports Marketing Landscape as Tim Barsness is joined today by Dan Lobring, the managing director of communications for rEvolution. Dan leads the communications team and is responsible for delivering innovative PR, media relations and social media solutions to all rEvolution clients. From placements in the Wall Street Journal and CNN to connecting with niche sports bloggers, Dan’s approach delivers not only mass impre...
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Tim is joined by Matt Stormoen from  Pure Focus. Matt's company creates and executes digital strategies that engage customers with a consistent brand message across multiple devices and platforms through innovative techniques that focus on one goal; maximizing digital ROI. They speak about Matt's first job at a startup in California called people search. They also talk about pointers to execute his job properly, and common ...
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Today on Fjorgecast Tim is joined by Leigh Dow about her boutique marketing  agency, 48 West Agency. Everything they do is about unlocking possibilities for ambitious brands. The leaders of the new school trust 48 West to build their brand and create value. They enjoy a reputation for delivering creative PR and Communications campaigns for some of the world’s most ambitious and innovative companies. Leigh discusses how she started ...
Mark as Played
 Tim talks with Dan Golden about his Chicago based international digital marketing agency, BFO (Be Found Online). BFO incorporates skill sets acquired from years of experience in Search Engine Optimization, Search Engine Marketing, Social Media, Local Search and Web Analytics, to be the one-stop shop for your digital marketing needs. Dan gives some valuable tips for the listeners and shares the coolest thing he has ever done in his...
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Today on the show we Tim is talking with Cyril Lemaire about his full service marketing agency, Traktek Partners. Since starting Traktek Partners 9 years ago, they have been helping companies in the travel hospitality, medical, technology, and higher education sectors with mobile and SEO friendly website design, digital, search engine marketing and lead generation campaigns with tangible ROI. Tim and Cyril speak about how he got i...
Mark as Played
Tim Barsness discusses Brand Love and Creating Holistic Customer Experiences with Kirk Drummond, Co-Founder and CEO at Drumroll. Kirk defines what is the meaning behind Brand Love and how he defines it as another way of explaining extreme brand affinity and how it serves as a high brand watermark.
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Tim speaks with Larry Harris, CSO of Sightly. Sightly allows you to deliver your most relevant video ads to the most receptive viewers on every device. We learned how he started as a copywriter for the novelist James Patterson and joined Sightly as an adviser who would become president of the company. They talk about Sightly's partnership with YouTube and works exclusively through Google's Adwords.
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Tim discusses Multi-Media Management and New Media Integration with Charlie Fusco, the CEO and Creative Director of Synergixx, LLC. Synergixx, LLC is a multimedia marketing agency that produces campaigns and celebrity endorsements for clients. They also specialize in integrating TV and radio with new media by harnessing the power of their built-in community of avid listeners and merge it with social media channels and existing onli...
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Tim Barsness speaks with Mark Nadolski founder of  VES Creative. They are a branding agency that specifically works with video to create passionate projects that work to tell a story. They work exclusively with clients that seek to grow exponentially through a low number of very high value leads and prospects. Unfortunately, branding isn't easy to quantify. Branding fundamentally is the personification of a product or service. ...
Mark as Played

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