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April 3, 2025 75 mins

A far less political edition than most this year let's Jim Hedger and Kristine Schachinger spend more time talking about tech news, web marketing, and SEO. We start by marking the movement of Mordy Oberstein as he leaves a highly successful tenure as head of branding at website builder Wix. More than anyone in our memory, Mordy helped Wix overcome what was a difficult reputation which stands as stellar testimony to his powers as a brand marketer. We note how Google Business Profiles is still broken, weeks after reporting the interface was riddled with bugs. Matt Mullenweg's for-profit arm of WordPress, Automattic laid off 16% of its workforce in order to improve profitability and capacity to invest as he moves to restructure Automattic. We also talk about Tinder and flirtbots, the assumption of a right to bend copyright rules by OpenAI, Elon Musk's xAI's $33billion purchase of X (TwiXter) from owner Elon Musk, Bing's expanding Copilot, the gravity effect large brands have at Google, and a lot more fun techie stuff. 



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