The Marketing Misfits
Discussion with the greatest minds in business today in a casual format. Kevin King and Norman Farrar dig into the stories that make up some of the most forward thinking entrepreneurial minds and the pivotal moments along their roads to success. Hosted on Ausha. See ausha.co/privacy-policy for more information.
Episodes
What happens when you build a hyper-growth digital marketing agency from $0 to $56M in two years, only to wake up one morning and find your bank accounts frozen by the Federal Trade Commission (FTC)?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of the Marketing Misfits podcast, hosts Norm Farrar and Kevin King sit down with Mary Dee, a high-level business advisor and self-proclaim...
Are you spending hours creating videos only to get terrible click-through rates? 🔥 Join the Marketing Misfits Newsletter https://misfits.news The harsh reality is that if your title fails, your entire content strategy fails. In this episode of Marketing Misfits, Kevin King and Norm Farrar sit down with Jake Thomas, founder of the Creator Hooks newsletter and a leading expert on YouTube title psychology.
Jake breaks do...
How do you survive a devastating Amazon account suspension that wipes out a $35M business and leaves you $6M in debt? You negotiate that debt down to 11 cents on the dollar, pivot your entire strategy, and rebuild a $50M/year e-commerce empire.
In this episode of Marketing Misfits, Kevin King flies solo with Fernando Campos (Co-Founder of Hive HQ) to expose why the exact strategies that win on Amazon will actively bankru...
Are you tired of paying creators for generic, overly polished videos that look great but fail to convert?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
Most brands believe that high-production video is the key to stopping the scroll, but in the world of AI search and UGC (User-Generated Content), authenticity is what actually drives sales. In this episode of Marketing Misfits, Kevin King flies solo to s...
Are you still trying to build an e-commerce business by slapping your logo on generic Alibaba products?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Henrik Johansson, co-founder and CEO of Gembah and former founder of the $100M+ promotional products company Boundless.
Henrik breaks down why simple white-labe...
Are you fighting for just 17% of the market?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Korie Minkus, the founder of Rock Your Product, to discuss how successful Amazon and Shopify brands can confidently make the leap onto physical retail shelves.
Korie breaks down her proven 5-step Retail Operating System, ...
What happens when AI scammers clone your brand, create 277 deepfake channels, and steal nearly 1 billion views? 🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Manuel (Manny) Suarez, CEO of AGM Agency and President of Natural Slim. Manny Suarez breaks down his grueling 6-month legal war with YouTube to shut down the imposters...
Are your Meta (Facebook) ads burning through your budget with little to no return? 🔥 Join the Marketing Misfits Newsletter https://misfits.news
Most ad agencies take your retainer, send traffic to a generic page, and blame "bad leads" when sales don't happen. In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Victoria Griggs, founder of Straightline Marketing and a 14+ year Facebook ad...
How do top e-commerce brands maintain profitability when customer acquisition costs rise every single year? 🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with e-commerce legend Ezra Firestone (Founder of Smart Marketer and Zipify) to break down the exact strategies working in modern e-commerce today.
Ezra reveals why re...
If you are still obsessing over getting backlinks to rank higher on Google, you are playing a game that ended in 2015. 🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of the Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Jason Barnard, the "Brand SERP Guy" and founder of Kalicube, to discuss how AI engines like ChatGPT, Gemini, and Perplexity are completely changing the way ...
Are you artificially lowering your store's profitability just to increase your conversion rate?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
Most e-commerce founders obsess over top-of-funnel conversion metrics or acquiring cheap email leads, but they are ignoring the single most important number: Customer Lifetime Profit (CLP). In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King ...
Building a massive e-commerce empire sounds like the ultimate dream, until you realize that your friends and family have absolutely no idea what it feels like to lose an $80,000 shipment or have a top-selling Amazon listing suspended overnight.
🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this deeply authentic episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Drew Littl...
Are you still wasting money on strategies from 2023 hoping ChatGPT or Claude will magically recommend your e-commerce brand to shoppers?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
Stop scrolling and start pitching. In this episode of Marketing Misfits, Norm Farrar and Kevin King sit down with PR expert Gloria Chou to reveal how small brands are using earned media to dominate AI search results.
...
Stop burning your time on manual tasks when AI can run your marketing and backend.
🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Andrew Erickson, a former Qualcomm engineer who built and sold two physical product brands (including a wooden map company) for seven figures.
From hand-writing postcards for early Et...
What happens when you try to grow your e-commerce startup too fast, take the wrong venture capital, and lose everything in a hostile takeover?
In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Chris Rawlings, the brilliant mind behind Sophie Society. Chris shares his wild, unconventional journey from growing up in an experimental, off-grid solar house in the forest, to playing in a touri...
Stop burning your margins on expensive product photography packages, costly 3D renders, and endless back-and-forth with freelancers for a few listing images. 🔥 Join the Marketing Misfits Newsletter https://misfits.news
Think again. In this episode of Marketing Misfits, hosts Norm Farrar and Kevin King sit down with Zehra Soysal, the Harvard MBA founder of Savanah AI, to discuss how AI is completely disrupting e-commerce pho...
Is your AI integration actually saving you money, or are you just automating chaos?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
Most businesses that "add AI" end up spending more, quietly walking it back, and blaming the tech. The real reason is almost always the same: they automated a broken system. Garbage in, garbage out.
In this episode of Marketing Misfits, Norm Farrar and Kevin King sit do...
Are you tired of drowning in generic "AI marketing slop"? You aren't alone. As AI rapidly evolves, the days of typing a basic prompt into ChatGPT and getting a winning marketing campaign are over. 🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, Kevin King and Norm Farrar sit down with AI marketing expert Mike Kaput to discuss the massive shift happening right now: the move fro...
Are you still relying on traditional keywords while Amazon’s Rufus (now Alexa), takes over product discovery? 🔥 Join the Marketing Misfits Newsletter https://misfits.news
In this episode of Marketing Misfits, Norm Farrar and Kevin King sit down with Jaimin Patel, founder of Aakaar AI, to uncover the hidden layer of AI that most Amazon sellers are completely missing.
It's not just about slapping "AI" onto a ...
What if your Amazon store is quietly setting you up to lose everything?
🔥 Join the Marketing Misfits Newsletter https://misfits.news
Most Amazon sellers think dabbling in Shopify means just uploading their listings to a new platform. Kurt Elster, host of the Unofficial Shopify Podcast and one of the most respected Shopify strategists in e-commerce joins Norm Farrar and Kevin King to expose exactly why that thinking...
Popular Podcasts
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by Audiochuck Media Company.
Mike Florio & Chris Simms discuss the biggest NFL stories with honesty, candor, and authenticity.