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July 13, 2025 112 mins
Content warning: This episode covers topics of mental health & mentions of suicide. If you are not in the headspace for this right now, please look after yourself and feel free give one a miss or come back when you're ready. LifeLine Crisis Support is available 24/7 at 13 11 14. Yes fam this week on Dyl & Friends I'm joined by Fergus Watts. Ferg is a former AFL player, founder of Bastion (one of the largest independent marketing agencies in the country), and now Chairman of Reach. After a high-pressure start in footy (top draft pick, club moves, and big expectations) injury forced Ferg to walk away earlier than expected. What came next was serious personal growth and building one of the biggest independent agencies in the country from scratch. Ferg built Bastion from the ground up into a hugely successful business. Today, he shares his top 3 tips for leadership, culture, and building something that actually lasts. We spoke about failing fast, managing ego, understanding KPIs, and knowing the people around you, but also the importance of knowing yourself. Now as Chairman of Reach, Fergus is focused on the next generation; helping young people build emotional resilience in a world of rising money stress, social media pressure, and uncertainty. He shares a powerful full-circle moment, going from seeing Jim Stynes speak at school to now leading the organisation that once inspired him. This is a ripping chat for anyone interested in business, improving yourself, working on values & understanding parenting. Can't thank Ferg enough for his time today!! Hope you love this one xx Contact the Reach here! Check out Bastion Agency here! If you liked this episode, you'll love episode #240 with Tom Harley.⁠ If you want to support the show, please click follow or subscribe wherever you are listening. Also, if you loved the episode, please share it with your mum, dad, friend or dog. Appreciate you fam. ILY xx Want to chat or have an idea? 👇🏼👇🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SHOP, CONTACT OR FOLLOW US HERE!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dyl & Friends is produced by Monica Vantilburg. Video and audio production by Producey. This is a paid advertisement by BetterHelp. Give online therapy a try at betterhelp.com/DYL and get on your way to being your best self.
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