This episode is a replay from when Georgie was a guest on the She’s On The Money Podcast with Victoria Devine and it’s one of those conversations that goes way deeper than surface-level success.
Georgie shares the full behind-the-scenes story of leaving corporate law, trusting her intuition, and building Naked Harvest into an eight-figure business - without investors, without a business background, and without sacrificing her values.
Together, Georgie and Victoria unpack what it actually takes to scale a brand: the financial reality, the nervous system work, the mindset shifts, and the power of building a community that truly trusts you.
This episode is for you if you’ve ever felt called to do things differently and needed permission to trust yourself.
Listen to the full episode here
Find out more about 'She's On The Money' here
LINKS:
Sign up to our LIVE ROUND of 'Your Magnetic Blueprint' for 2026 starting Jan 1st here
Sign up to The Abundance Academy - our 30 day money mindset course here
Download our FREE 2025 GOALS AUDIT workbook here
Get a free 7 day trial to our mindset & nervous system regulation app, RISE.
Explore all of our courses and products here
See omnystudio.com/listener for privacy information.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
I would like to acknowledge the traditional owners of the
land on which this episode is being recorded, the Combomb
Merry people. They've been having conversations and telling stories on
this land for thousands of years, and we show our
gratitude and respect for their contribution to our environment and culture.
(00:21):
This is Rise and Conquer, the podcast where we strive
to become the highest version of ourselves through curious conversations,
healthy mindsets, laughter, connection, and a deep desire to evolve.
I'm your host, Georgie Stevenson.
Speaker 2 (00:42):
Join me as we explore parenthood, business, manifestation, and so
much more. It's positive, it's practical, and it's about putting
you in the driver's seat of.
Speaker 3 (00:53):
Your own life. Are you ready? We are joined by
the incredible Georgie Stevenson. Welcome to the.
Speaker 2 (01:03):
Show, my love, Thank you so much for having me.
I'm so excited to be here. I am such a
big fan of the Potty and yours for a very
long time.
Speaker 3 (01:12):
So fine. I excited to have you here because I
feel like we were saying this on your podcast earlier.
It's like a yin and yang like and I just
feel like it fits so well and I see it
as such an opportunity in my podcast obviously to have
you on. We could have done a million things, right,
Like we could have talked about mindset, We could have
talked about strategy or manifestation or literally any of these things.
(01:34):
But like, go, I want to know about your business,
like I want the needy, gritty, because you know, my
favorite people are gonna say, oh, how many people message
me and they're like, I really want to start a business.
I want to do this, I want to do that,
And they have all these assumptions and you've thrown all
of them in the bin. Go, let's start with your
business story. Let's dive straight in. Tell me you spent
six years studying law, you landed a job, you run away,
(01:57):
you left it all behind you like yeat see you later.
Tell me how did you go from there to being
the owner of a multi million dollar business, because that's
not just like oh I have a little side hustle, girlfriend,
you are killing.
Speaker 2 (02:10):
It, thank you, thank you so really? I yeah, I
was doing corporate law.
Speaker 3 (02:17):
I got to the end. I finished my law degree.
Speaker 2 (02:19):
I was like in the court holding that certificate from
the judge. I had an offer a really great law firm.
I'd worked on family law, paid my dues. I was
like at that point, and on the side, I was,
you know, growing my community on social media. I was
doing YouTube and.
Speaker 3 (02:36):
Yeah, I used to follow you. I don't know if
I should admit that, but yes I used to follow you.
You and I thank you for this the same page.
Speaker 2 (02:43):
And I had this just moment where I saw the
trajectory of what it could look like being a lawyer,
being a corporate lawyer, or you know, being a family lawyer.
And I was like, cool that, look, it's fine, I
could do it.
Speaker 3 (02:58):
I know I could do it. It just proved it.
Speaker 2 (03:01):
But I was like, I just have this yearning, I
have this calling. I have this little voice inside me saying,
what if there was something different, what if there was
something more? What if you loved going to work? What
if you like, you know, woke up every single day
and you really felt like you were not only loving
(03:25):
your life, but you were like living your passions where
other people could feel that.
Speaker 3 (03:30):
And so that was the little voice.
Speaker 2 (03:32):
I had no idea, and you couldn't even hear her
clearly at that point. Well it's like she said that,
but there was nothing else. And I was like, what's
that even mean, Yeah, I'm a bit confused. But I
had never ever taken time for myself. I had never
had a gap year out of high school to UNI.
I never went traveling. I was always like, oh, no,
I've got to check all the things.
Speaker 3 (03:51):
The same thing like it was, you just have it
inside you that No, a gap year would be wasted time.
I cost some money, waste of money, mate of time, Like, no,
I've got to go UNI and get stuff done. It
got a life to live here, yeah, and I've got
to do it all very fast. Yeah, because we've also
got something to prove. Yes, absolutely, of course. And I
just had this moment.
Speaker 2 (04:09):
Where I was like, look, I need some space because
this voice is very loud. I do have this side
hustle where I'm making some sort of money, So I
do have this, you know net It's not like too crazy,
but I need some space to figure out what this
all means. So I took a year, caught my gap year,
and I spent a year honestly, for the first time
(04:30):
in my entire life, I was about twenty four twenty five,
honoring myself and just being like, let's see what happens,
like completely surrendering which was I was a control you
quit your job, I want no other job to go to.
I did have money, yeah, yeah, and I did have
a mortgage. We didn't do that without a safety net. No,
she's an emergency funding, very logical, and yeah, I spent
(04:53):
it like Stilulu, but it's not that there was a plan.
Speaker 3 (04:56):
Then you got to be diluted, Delulu. It wasn't that Delu.
Speaker 2 (05:00):
And I spent a year like going on brand trips,
like I went to like this gym Shark event, and
I like created a recipe ebook and I did a
whole bunch of things that were just a bit for you,
random and very like Georgie was like, no, if it's
got to be like the end goal, like she was
very planned, very strategic, things had to look a certain way.
And I just spent the year creating space, doing fun things,
(05:23):
very out of character to me. And what eventuated from
that year is, you know, I was on YouTube. I
was on a huge fitness journey then probably a little
bit toxic that it.
Speaker 3 (05:34):
Was a sign of the time, like we literally we
look back and go, well, what were you doing? But
I was right there with you.
Speaker 2 (05:41):
Unbalanced, But look she you know it's got me to variety,
soave it to me absolute.
Speaker 3 (05:47):
And nowadays I'm like, do not put that stuff into
your body? What are you doing? Absolutely about education with
intuitive eating?
Speaker 2 (05:54):
And you know, so I was doing partnerships and I
was working for the supplement brand. It was fully vegan,
natural all the things. Because I was also going through
a hormone and balance and I was like trying to
heal that. And basically I found out through friends of
friends in the industry that this supplement company were lying
about what was on the packet. They in fact had
(06:15):
dairy traces, they in fact had multidextroum, which is like
sugar and lying completely in the packet.
Speaker 3 (06:21):
And I was like, what I work for these people.
Speaker 2 (06:24):
I felt so bad because like I'm influencing people to this,
and so I remember calling my brother being like, oh
my god, like I'm so embarrassed, like I've got to
tell everyone, like because I.
Speaker 3 (06:36):
Really to feel like you've got a responsibility. At that point,
I really took it seriously.
Speaker 2 (06:41):
How I showed up online and I really felt like I, yeah,
had a responsibility anyway, So that whole thing happened. I
told people on YouTube. You'll the video still up if
you ever want to go find it, I.
Speaker 3 (06:51):
Do, I do. I can always tell you all fair.
Speaker 2 (06:54):
And then basically Cooper turned around a couple weeks later
and he was like, why don't you start your own
supplement business. You're a genius and do it properly and
you know, make sure it's integral and you know you
have the community, et.
Speaker 3 (07:08):
Cetera, et cetera. And I was like, your genius, sir. No,
I was like, what are you talking about. I could
never do that.
Speaker 2 (07:13):
I could never start my own business. Like that sounds horrible.
I hate logistics. I hate that side of things.
Speaker 3 (07:20):
Like, you know, I want to be creative.
Speaker 2 (07:22):
I just left corporate. Cooper like, I don't want to
be in shackles again.
Speaker 3 (07:25):
Absolutely not. And so he then was like, yeah, no,
I get you.
Speaker 2 (07:28):
And then again a couple of weeks later he come
back and he's like, what if we do it together?
What if I did the boring things and you know,
you still got to be creative, Like he knew in
his head, I was still going to have to do
the boring things.
Speaker 3 (07:40):
But he was trying to pick yeah, yeah, yeah, he's
a smart man.
Speaker 2 (07:42):
He's so smart, and he was a plumber at the time. Yeah,
no business experience. That's exactly what I expected. Obviously he
had his own business, so, you know, somewhat. So that's
how Naked Harvest was born. And really we saw such
a gap in the market because at that time, this
is what you know, six seven years ago, you'd walk
in a supplement store and it was so intimidating. There
(08:05):
is lightning bolts there, his four hundred meg of caffeine.
Speaker 3 (08:08):
All black and it's all yellow, and it's very aggressive.
Speaker 2 (08:11):
So aggressive, and the guy serving you as this huge,
buff gorilla.
Speaker 3 (08:15):
Guy we all know didn't get those muscles from the
protein on the shows. We all know where where that
came from.
Speaker 2 (08:22):
And he's like, you should take this, and it's like, yeah,
four hundred mega caffeine and I'm already an anxious look
content fraid up. Yeah, Like I don't need that, and
I'm trying to balance my hormones and that's the last
thing I need. And I really just saw such a
gap in the market and I was like, women do
not feel safe, they do not feel seen, they do
not feel welcome.
Speaker 3 (08:42):
I'm absolutely not. Like, way back in the day, I
was buying that. You know, remember the Max's Protein powder
and how it had that cult following. I was buying
the Maxines Protein powder because it was the only one,
was the only one that was really marketed towards women.
Feel like somewhat, I felt like maybe that was better
for me, and like you're going on this journey but
you don't know.
Speaker 2 (09:01):
You don't know, and it feels a bit wild. So
we were like, okay, we do want terrible stuff. By
the way, just to be incredibly clear, I was going
to say, we were like, okay, So basically the intention
of the company is be integral.
Speaker 3 (09:16):
First of all, what we see in.
Speaker 2 (09:16):
The packaging is what you get snaked, no feelers, no crap,
hence the naked and then also fun packaging, pink, fun packaging,
because also women get to play in the fitness industry
and we don't have to be serious.
Speaker 3 (09:31):
We don't have to like I'm muscle gorilla mess Like
do you know this business inside and out? And like
even just hearing you talk about it, I'm like, yes,
this is exactly what we need. And we're like it's
not that deep, it's not that serious. We can look
after our healths. We can still be you guys, do
the seriality. But we don't have to think about that
because you've done the thinking for us.
Speaker 2 (09:50):
Exactly, and you just get to be who you are.
You don't have to feel intimidated. You've like the products
are very clearly, this is what's in it, this is
how it's going to help you. And then all so
a lot at the start we focused on education for women,
so like why creatine is actually really good for women,
why al carter teene is actually really good for women,
and why making sure it's that this dose, or if
(10:12):
you are going to have pre workout, why you should
only be having two hundred meg et cetera, et cetera,
especially if you're having a coffee, and really educating women
of what they're putting in their body.
Speaker 3 (10:23):
Literally any reason why I know about that stuff floating.
Speaker 2 (10:28):
And yeah, so that's kind of how it was born
and how it came to be. And then obviously, you know,
we scaled, we worked on it, and it has grown
into something I didn't know, more incredible than I ever
thought that.
Speaker 3 (10:40):
It is actually insane how much this has grown. And
you know, I think I feel very privileged to have
been in a position where I did get to watch
that journey, Like obviously we didn't know each other at
that point, but like you have been so open and
sharing and like going from you know, being Georgie on
youtubebe who I was watching while I was doing my
(11:02):
bikini body workout somewhere else, like no bit like that
growth I feel like has matched your audience as well,
because we've all gone through it, Like that's what we
used to be interested in. And there is this pivot
of content where.
Speaker 2 (11:14):
So just to quickly add because that was another thing
is I was also getting out of my toxic culture phase.
And so you'll notice on our page we never used
before and afters, We never talk about weightless.
Speaker 3 (11:26):
That's not why we're doing.
Speaker 2 (11:27):
It, no, And we were very much trying to say, look,
you can want a healthy life, and you can want
to know about what you put in your body with
not the goal of being the smallest possible version of yourself, which.
Speaker 3 (11:39):
Is really what debilitated me for years and years and
years as well.
Speaker 2 (11:43):
And it was so toxic and it was just it
really kept me so small and so many other ways
than just my way. And so that's also another thing
that we voiced and we really four fronted, which again.
Speaker 3 (11:55):
Six years ago, that was quite bold, Like people thought
that one hundred percent, So you've paved the way for
that to be the norm. And like that is from
someone who went through that period of time before finding YouTube,
Like this is a bit more personal. I did have
an eating disorder and then kind of that was my
(12:15):
me gripping at control, right and like it is very
controlling and then getting out of that toxic mindset. Now,
if you ask me, my weight is the most unimportant
thing about me, Like why are we talking about any
interesting things? Like and it annoys me when people bring
it up, Like if people are like, oh, my goodness,
you had a baby, and how did you lose the bait?
Let's not talk about that, Like go to me, I'm
(12:38):
a finance person. Yeah, but don't come to me for
that advice. Go somewhere else.
Speaker 2 (12:42):
That's literally why I started my podcast because I'm like, no,
let's actually be women who can have deeper conversations.
Speaker 3 (12:49):
That's more than how we look and what we go. Yeah, exactly,
you went into business with your brother. They always say
don't go into business with friends or family, and you
literally went for the closest one to you. I know,
I did get that memo, what's that? I know, I'm
so sorry I forgot to text it to you. It's
clearly worked out though, But nitty gritty, what's it like
working with your brother? Because if I worked with my sister,
(13:11):
we would act exactly like like sisters.
Speaker 2 (13:13):
Honestly, It's funny because me and Cooper, so I actually
have three older brothers. So I have like the two
oldest oldest, and then it's like Cooper and then it's me.
I'm the youngest out of the baby girl. Of course
says a lot. And me and Cooper kind of grew
up together because the older two were a bit older.
We'd always be playing together, so we had this mutual
respect and we always saw each.
Speaker 3 (13:34):
Other like you two against the world.
Speaker 2 (13:36):
Yeah, like very on the same level. And I'd say
we were close growing up, but I wouldn't say we
were like extremely close. Like it wasn't like ride or
die vibes.
Speaker 3 (13:45):
It was like, oh, yeah, he's my brother.
Speaker 2 (13:47):
You know, he'd like dub on me if I went
to a party and stuff like, Yeah, it wasn't like
best he still deeper dobber, but like.
Speaker 3 (13:53):
A stage of time, he'd have your back.
Speaker 2 (13:56):
Yeah, No, he had my back and then we I
don't know, I think we had this beautiful mutual respect
for each other. I really respect him for his business mind,
for his integrity, for the way he shows up for
his wife, his children, the way he's always showed up
for his family, you know, his values. He's always respected
(14:16):
me for my creativity, for you know obviously what I
do on social media, on my drive. And we've always
realized that without the like, for example, I could have
started this business and done this business by myself.
Speaker 3 (14:32):
And the fact is I didn't want to know.
Speaker 2 (14:36):
And he made it easier, and I absolutely like would
not want to do it with anyone else.
Speaker 3 (14:42):
And also actually maybe I couldn't have like who knows,
because that's I love, a different reality between the two
of you two. It's really it's so fun and beautiful,
so wholesome.
Speaker 2 (14:52):
We have so much love and respect, and I think
what makes it really great is if there's any problems,
we are so great at communicating and we will always
be so real with ourselves and with the other person,
and we just talk it out. And I think also
in business you have to have so much trust. And
I think him being my blood, you know, our family
(15:14):
being very close and connected. He is someone I trust
with my inherently, Yeah, inherently, And I think it's like.
Speaker 3 (15:21):
There's never any ickiness.
Speaker 2 (15:23):
And also like for a long time, obviously I know everything,
but like he kind of did the financials, logistics and
what we're not going to ask about that next, and
I could always we were transparent with each other. But
I had so much trust because he trusted me so much.
Like obviously it's a more of a female brand. So
it's like I really took control with creative, with our message,
(15:45):
with how we showed up online, with you know, kind
of the front facing things of the business.
Speaker 3 (15:50):
And he never questioned me. Actually he did sometimes, but
like very like constructively. Yeah. So we've always just had that. Really,
you still need to keep you in check and be like,
what are you doing on the internet, Georgie.
Speaker 2 (16:01):
Yes, and you go okay, let me let me explain,
let me justify market the marketing tactic.
Speaker 3 (16:06):
Yeah, exactly.
Speaker 2 (16:07):
And then also what's been really good is because we
had this business over For example, you know, I have
had Ivy, I'm pregnant again.
Speaker 3 (16:15):
He has three children with fourth on the way. Ah,
I know, babies, so many babes.
Speaker 2 (16:22):
We come from a big family and so sometimes I
have to tap out of the business a bit, and
then sometimes he does. And honestly, having a business partner
who has so much respect and.
Speaker 3 (16:32):
All the same life journey as you as well, like
and they didn't get the kids.
Speaker 2 (16:36):
That might be different, but like he just gets love
for you and they weren't. Like, no, I want you
to have the best newborn experience. Yeah, So it's honestly incredible.
I feel love that so blessed.
Speaker 3 (16:46):
I could never have a business partner ever ever again.
Because your bar is set up here. You touched on
finances before. Tell me how did you make it work
financially to begin with? Because like Naked Harvest gorgeous business,
but like you would have had to invest so much
in branding, packaging, manufacturing, and then I'm just going to
take a stab in the dark here. Your products probably
(17:08):
cost a lot more to produce because they are naked.
Like they asked what they say they are on the packet,
there's no filler, there's no junk like that means more expensive.
How did you do it? So? And to be very transparent,
we both put.
Speaker 2 (17:21):
In about eighty grand each to start Naked Harvest.
Speaker 3 (17:25):
And that included. That's a good start.
Speaker 2 (17:27):
Yes, that included developing the products, that included you know,
paying for the first round of packaging, Trademark's website, all
that sort of stuff. And it was over a year,
so it wasn't like eighty grand all up.
Speaker 3 (17:39):
It was like just like incremental across the journey. But
did you talk about that first, like, hey, we're going
to have to tip in money or did you always
just have a level of financial security before you started.
We did.
Speaker 2 (17:50):
I honestly don't think we released how much it was
going to cost, because that's a lot of money.
Speaker 3 (17:54):
Also, if I told you how much it would have cost,
you probably would have shied away a little bit. Absolutely.
Oh no, that's a big investment, I know.
Speaker 2 (18:02):
And it kept costing more and more money, like they
kept being more things. Cooper actually had to refinance his house.
Oh my good, So he leveraged his house on a bit.
Speaker 3 (18:10):
Really said I believe in you. Yeah, like he was like,
I'm all in.
Speaker 2 (18:14):
I personally didn't like I just like again, was working
the whole time, using cash, coming in using all myself
cool it like you guys are like self funded, self funded,
completely bootstrapped. And then what we would do is like
you know, we sold the first you know, round of products,
and then we used all the money to invest back
in the next round.
Speaker 3 (18:33):
Yeah, et cetera, et cetera.
Speaker 2 (18:34):
And we're still self funded, we're still fully bootstrapped, and
we just make it work. Honestly, it's scary sometimes with
an eight figure company and how much money we've got
to pay.
Speaker 3 (18:43):
The lot we're not as we're talking eight figures here,
it's really scary the amount of money we have to
let go of and and just even invoicing coming in
and out, like something for me about scaling. And I
definitely am not at your level. Like I'm seven figure,
low seven figures, and I look at it and I
just go, oh my goodness. Like I do payroll and
(19:04):
I go, that's so much money. And I do tax,
and I do super in all of these things, like
they start adding up, and I think, people go, oh
my god, you must be so rich. Like if you
looked at my bank account and go, babe, all that's allocated,
Like that's payroll right there, that's this, that's that you know,
I've got my little business emergency fund. Do you get
overwhelmed doing it now? Because it's scaled, like do you
(19:24):
look at it and log into your Internet banking and
see numbers and go ill, Like.
Speaker 2 (19:29):
That's a lot, honestly, I think because of the mindset
work and like the energetics I've done around money, I don't, Yeah,
but that has taken so much work.
Speaker 3 (19:39):
I've worked on my money story. I've worked on my smatic.
Speaker 2 (19:43):
Feeling towards you know, three hundred grand leaving the bank account.
Speaker 3 (19:48):
At one time in one transaction, in.
Speaker 2 (19:49):
One transaction to ospose and Specificallyppins. Yeah, And I've had
to because money just regulates people and then they make
bad decisions in dysregulated place. And so I have kind
of understood that from the start. And mean Cooper have
been huge on self development, which we were big on
before we started Naked Harvest, which again so grateful for.
(20:12):
And so we just have really worked on our nervous system.
We have worked on our mindset, We have worked on
the you know, like not only the mindset.
Speaker 3 (20:21):
Obviously having the strategy.
Speaker 2 (20:22):
We have the right people, we have the right accountant,
we have a financial advisor, we have the people. And
so then I trust, I really trust, and it is
scary and I can be very transparent and say, like,
to run our business, yes, it's an eight figure business.
To run per month takes about six hundred thousand dollars.
Speaker 3 (20:39):
That's the Like, we're not profiting off that, No, that's
just the base amount that needs to come in to
pay people. Like and I think people forget that when
you start scaling, like you just paying more money. Yeah,
Like and people go, oh my god, she must have
millions and millions of profit. Yes, of course, Like we're
sharing that publicly too, but like that is small in
(21:01):
comparison to what it takes to run that beast.
Speaker 2 (21:03):
And also like, you know, if God forbids something happens
one month, then you know we are going through a
lot happening with.
Speaker 3 (21:10):
These investing in a new product and you're like, you
know it hasn't been released yet, and you need to
spend hundreds of thousands of dollars on this, Like you've
got to not only have the cash flow to sustain
the business, where's the investment for growth coming from?
Speaker 2 (21:23):
Well that's even something we've learned on the way. Again,
we have no business backgrounds and no financial background. None
of our family members have done this. I didn't really
have a good team around you Bright an amazing team.
But for example, like a couple of years ago, we
launched the candy collection at Naked Harvest and this was
six products that all had like candy flavored, and this
was really huge for us.
Speaker 3 (21:44):
We actually had such a.
Speaker 2 (21:45):
Huge scaling moment in our business. But for example, we
had never backed and paid for cash flow wise six
products because again our products are very high quality and
they do take a lot of money, especially the bat
as we do them in.
Speaker 3 (22:01):
And for example, that was the scariest point because for
a moment there I was like cash flow wise, I
was like, holy shit, this coming Shine needs to work out,
otherwise we're not going to have jobs. Yep.
Speaker 2 (22:13):
And that was a moment. Again obviously huge trees seeing that, right,
they just see the huge launch and it went so
I was so.
Speaker 3 (22:20):
Perfect, Thank god, because I would have been on the streets.
I would have had gone by the law.
Speaker 2 (22:26):
But again that was such a huge moment where I
was like, oh, huge risks, huge reward, huge risk. And
again it doesn't always turn out. We've had other launches
where it hasn't turned out, We've made mistakes.
Speaker 3 (22:39):
We am glad it wasn't one where you did six
products at.
Speaker 2 (22:42):
One day, the Lord and yeah, we've had to figure
out that sort of stuff. But again, you keep showing up,
you keep working it out. You google a lot of stuff, goodness, people,
you listen to podcasts.
Speaker 3 (22:55):
You've got to be open to it. I think the
second that you stop being open to learning and you
start thinking you know everything is the moment that your
business starts to slow down and fall because you're actually
not all that anymore.
Speaker 2 (23:07):
And also think, the biggest thing about our business that
has always kind of worked well is from the very
start we have listened to our community.
Speaker 3 (23:17):
You guys have a thriving community. What's the secret there?
Because you're listening to them, but like, not only are
you listening, they want you to do well like your community.
Oh my god, that they don't just back you. They
write at dawn like they are that's there, but like,
am I lying? Like you no anything bad about you? Guys.
(23:40):
They're the first to be like absolutely not, Like you
don't even need your own PR team. They'll look after you.
We don't have br No, you don't need it because
this community is backing you. How do you create a
community that backs you your products, even products that haven't
been launched yet because they know that you did the
right thing. How do you do that, Georgie? Because that's
the unicorn, isn't it? Yes?
Speaker 2 (24:02):
I think you like, like I said, for example, before
we even started Naked Harvest, we had the intention that
this was to make women feel seen in the fitness
industry and to make them feel welcomed and to make
no one feel like they have to change their body
but they can still look after their health. And because
(24:23):
we went with such a beautiful intention and obviously such
a hard hitting intention that resonated with and we didn't
just start with that and then start making a lot
of success and forget. We've maintained that the whole way through.
Like I said, we constantly asked our community what do
they want?
Speaker 3 (24:42):
How do they want it?
Speaker 2 (24:43):
Like, for example, we recently repriced our creatives.
Speaker 3 (24:48):
Saw that it was so exciting, oh, like just a
brand being like, hey, we're doing really well, we can
drop prices for you. What brand does that, Georgie? I know,
especially when like, look our CFO was like, oh your
CFO would have been like Georgie's DEI Lulu again and
you're like, hold my mic.
Speaker 2 (25:06):
Well, so we have always when we are creating prices
for a product, we go off a set formula of
how much the product costs, and then obviously putting on
a certain amount to cover costs for our team for
deeping the life, for the next products, et cetera. And
it has always been a set for me. It's just
how we do it. We don't actually look too much
(25:26):
at the market. We don't actually try it.
Speaker 3 (25:28):
Which because we're not trying to compete with the market.
We're in our own lane. We just see ourselves in
our own lane.
Speaker 2 (25:34):
And for example, we are very excitedly working with a
new manufacturer and they were able to get us the
same high quality ingredients for creating Cretein is interesting because
it's basically one ingredient, so that's why we could do
such a drop. And basically we started working with a
new manufacturer and we got a really great deal because
we were buying so much of it. Because we had
(25:55):
never launched creatine. We bought a smaller batch. It went
banana scale, and so we buy bigger batches now and
so that exact formula has now changed, and of.
Speaker 3 (26:07):
Course we could have kept that profit.
Speaker 2 (26:09):
That would have been the business decision. That's probably what
other people would have done. But me and Cooper sat
down and I said, you know, it's really important. At
the moment, there is a lot happening in the economy.
People are really feeling it, and our goal is always
to make supplements accessible and easy to use in their
life and easy to buy and easy to.
Speaker 3 (26:29):
You know, so it doesn't.
Speaker 2 (26:32):
So it doesn't feel like a lifestyle for these people
over there. It's a lifestyle that everyone do have. We
all get to enjoy our health, we all get to
be healthy. So we were like, yeah, we're going to
reduce the price, and we obviously, you know, did a
whole post on it, and we had such great feedback.
Speaker 3 (26:50):
Obviously people are going to love that. We love saving money. Yeah,
of course I love saving money.
Speaker 2 (26:55):
If your o community talk about saving money, and I
think like another too is We've always been very transparent
with our community.
Speaker 3 (27:03):
We've always just been like, here's how it is.
Speaker 2 (27:05):
If we make a mistake, here's how it is, if we,
you know, need to change prices, if people are upset
about something. We are so transparent. We always listen to
our community. And also, my community knows I'm not perfect.
They know I never ran a business before, and they're
so beautiful with me being someone who can just like
(27:26):
show up for them, for the community and be myself.
Speaker 3 (27:31):
It's such a beautiful. It's a relationship.
Speaker 2 (27:33):
I really see Naked Harvests in a relationship with its community,
and I think that is what makes our business so different.
Speaker 3 (27:41):
It's so gorge.
Speaker 1 (27:46):
We're just pausing this episode for a second to tell
you about the Abundance Academy. This is our signature thirty
day money mindset and energetics course that is going to
change everything about how you show up with money. Imagine
never being stressed out about bills or spending money ever again.
(28:09):
Imagine feeling like money's.
Speaker 3 (28:10):
Actually got your back.
Speaker 1 (28:12):
Like abundance is your natural state. This isn't about budgeting
or saving. It's about rewiring your brain and energy so
you can call in more money, more freedom, and more
luxury than you thought possible. It's about redefining your relationship
with money so you feel like you can finally trust
(28:35):
it and call it in. This is your natural state,
and our five star testimonies really show you that you
can do this. In just thirty days, you'll get powerful
audio trainings, meditations, and workbooks that will guide you step
by step to transform your mindset around money, forgive your
(28:55):
past money stories, and embody your wealthiest. It all happens
inside the Rise app, so you can easily integrate it
into your life and keep coming back whenever you need
that abundance boost. If you're ready to step into the
energy of real, effortless abundance, check out the link and
the show notes.
Speaker 3 (29:16):
For all the details. All right, let's get back into
the episode, pivoting back to finance for a hot second.
So you run an eight figure business. At what point
did you go, holy glackamole, this is a number I've hit.
I feel successful because you speak to business owners and
(29:36):
you just don't take the time sometimes to reflect or
take the time to set financial goals where you feel
like you've made it, like everyone wants to make it.
But what does that even mean? So when you were
setting financial goals, was there a number that you hit
that you were like, Cooper, Cooper, did you see that?
I think we're legit now, like or do you still
feel you're like you're just, oh, we're treading water, we're
(29:58):
doing this, we're doing that. What is it? Like?
Speaker 2 (30:00):
Such a good question, I honestly think probably when we
did hit that seven figures, because again I come from
a family where my dad was a plumber, my mom
was a stay at home mum, and they you know,
we had the best childhood and we had everything we needed.
Speaker 3 (30:14):
But a million dollars. But we were yeah, we were
not in that category.
Speaker 2 (30:18):
So when you know, the business made around that, and
the biggest thing was the business made around that much money.
Speaker 3 (30:26):
And I loved showing up for work.
Speaker 2 (30:28):
I loved our community, I loved our products, I loved working.
I loved looking at the profit and loss and like
all those things. That was probably the moment where I
was like, holy crap, I cannot believe we have not
only created this community, this company, but it's felt not
so much because it has like absolutely like dialogue of work.
(30:53):
I probably worked way more than I did when I
was in my corporate job, but it has felt so
a lot lined and so exciting, and so I just
felt so lit up the whole time.
Speaker 3 (31:05):
And I think that was the moment.
Speaker 2 (31:07):
Where I was like, holy crap, Like I did not
believe this was ever possible. I grew up with my
dad being like you work hard, you provide for your family.
It's not fun, Like he was digging trenches his whole
life plumbing, and so like.
Speaker 3 (31:21):
Now he sort of like floats around and he's like,
do you want to come in my pool? And he's
just like, what is this life? Yeah, no joke.
Speaker 2 (31:26):
Amount of money conversations I have my parents is incredible
and it's so open minded, So what's really good? But
I think that was the moment where I was like, what, Yeah,
this is possible. Yeah and did it and I did
it and yeah, it's honestly still surreal. Like when I'm like, oh,
we have an eight figure company, I'm like, do we though, Like.
Speaker 3 (31:44):
Let me check? Do you feel a little bit like
a fraud? Like is there that I feel like you
wouldn't because you're so good at mindset? But I talked
to so many business owners that are like, oh, like
I do have that money on my account and I
do have this, I do feel a little bit like
a fraud or like you know, you've got that imposter syndere,
you've got that idea that someone's going to tap you
(32:05):
on the shoulder and it's all going to go away. Yeah,
And like I still struggle with that a little bit
because I just go what if like what if what
if people realize that I'm just a girl with an
iPhone and I'm not as smart as you think I am. Yeah,
and like you know, when we starf course it's talking
about electrophic career that's obviously not gonna happen any.
Speaker 2 (32:26):
But do you feel that again, Absolutely, I'm only human.
Speaker 3 (32:31):
I come just just a girl.
Speaker 2 (32:32):
Yeah, Like I'm just a girl, and I, like I said,
the background I come from. I never thought this would
be my life, Like I even if I was dreaming
super big, I don't ever think I would have like
got here. So absolutely, and of course I feel the
fears and the doubts and the imposter syndrome. But again
because of the mindset work I do and I teach,
(32:54):
I am constantly processing those feelings and never letting them
relate me or overtake me, because again I don't want
them to rule any decisions. And I truly believe it's
like when you're stepping into the person you want to
be and you're clear in your vision, you need to
make decisions from that person, not who you.
Speaker 3 (33:15):
Currently are, and that's how you get there.
Speaker 2 (33:18):
And so if you're currently feeling like doubt, imposter syndrome
not good enough, and you make decisions from that, You're
going to either stay the same or go backwards.
Speaker 3 (33:29):
We obviously don't want to do that.
Speaker 2 (33:31):
So when I am feeling like that, I regulate my
nervous system, I know, process it. I do some EFT
tapping and I work through. It's just an emotion and
we all feel it, like we all have fear.
Speaker 3 (33:43):
It's our brain protecting us. Thank you brand. But you
can stop that now, like I get fight off flight,
but I'm not a cave man. Please stop this.
Speaker 2 (33:49):
No, I have the tools, and that's the thing is
we all have the tools, and we all can progress
in this area. And so then I get myself in
a mindset in a like my nerve system in a
position of future me, and then I do my day
make decisions from her.
Speaker 3 (34:05):
I love that so much. If someone is listening to
this podcast and they haven't been introduced to you before,
obviously you've got a whole podcast. You've got Rise and Conquer,
which I'm obsessed with. Like I feel like, if I'm
in a bad mood, I'm like, absolutely not, let's put
on an episode of this because I'll step into the
right mindset that if they've just met you and they're
(34:26):
obviously listening to this episode because we're talking about business
and life and how all of that comes together. What
would you say is your biggest piece of advice for
stepping into being the person you want to be in business?
Speaker 2 (34:38):
I think you said this in your intro, but you
have to throw out the rule book because I guarantee you, like,
we all have these beautiful desires on our hearts that
are unique to us, and how I've done it is
going to be different to how Victoria does it and
how so many other people want to do it, and
(34:59):
so it's really important to have expanders, to have these
people we look to and we get inspiration and motivation to.
But the biggest change that I saw in my evolution
in my business success was when I started listening to
my intuition, to my inner self and I quieted the
noise and I was able to follow my desires and
(35:23):
trust myself and build that self trust. And simply how
you build that self trust is you say you're going
to do something and you do it, and so like
that can be very small and you can build that up.
And yeah, I would say, like, start listening to yourself more,
start getting self curious. Like again, if you are having
limiting beliefs of why you can't start the business or
(35:45):
why you can't be successful, this is really great because
it's just showing you what you need to look at,
what you need to heal, what you need to transcend,
what you need to move through in order to be
this incredible person.
Speaker 3 (36:00):
That you we all have.
Speaker 2 (36:01):
Like I had that little voice and I still wasn't clear,
and I had to go and find her, and I
had to go and clear the gun work.
Speaker 3 (36:07):
It's literal work. Yeah, it's you got to do the work.
Speaker 2 (36:10):
And so I really believe it's like, start listening to
your little internal dialogue a bit more, start listening to
those fears, those limiting beliefs, because it's going to show
you what you need to clear, what you need to
move through to become your most incredible self, which we
all have that person inside us. Like I love to say,
(36:32):
like I'm not special, Like if you met twenty one
year old Georgie, you would be like, oh my god,
she's so average, she's so normal.
Speaker 3 (36:40):
There's nothing special about her. That is not true, but okay, sure,
and I will believe that's a second, thank you for Brette.
Speaker 2 (36:50):
But I have been able to progress because I have
believed in myself because of the self trust, I've cleared the.
Speaker 3 (36:57):
Gunk and anyone can do it.
Speaker 2 (37:00):
And I feel like you feel the same way where
you're absolut if I can do it, baby, you can
do it.
Speaker 3 (37:04):
Yeah, like I just you can. Like it's not that
hard or that deep. You actually just have to pull
your head out of the sand and get some work done. Ye,
Like I think so many of us are writing.
Speaker 2 (37:13):
Look at like the eky stuff. Yeah, you have to
look at your conditioning. You have to look at why
you think that way, while why you have confronting.
Speaker 3 (37:21):
Like we're not here saying this is easy work, Like
it's easy once you get there, but like the work
can feel icky, it can feel gross, it can be
really confronting because you're learning things about yourself that you
don't really like. Like, no, we're becoming a new person.
No one wants to hear that they're not who they
want to be. Yeah, like I want someone to be like, oh,
you're so inspiring. But there was a period of time
(37:42):
when I was not that.
Speaker 2 (37:44):
No, I wasn't inspiring and I didn't feel good about
myself and I didn't have good internal dialogue, and I
didn't have the self belief and the self esteem and
all those sorts of things like that. Georgie was built
brick by brick, So if I can do it like you.
Speaker 3 (37:59):
Can do it, We're just girls. We're just hanging out
and I know that we've done the work else but
at the end of the day, we're just girls that
have done the work and who love the work.
Speaker 2 (38:07):
I like, I find a hidden limiting belief or like
a doubt, and I'm like, she's going, yes.
Speaker 3 (38:14):
Perfect, let's do the work. Yeah, I've got more work
to do. This was good. I love a challenge, Georgie.
I have adored this conversation, and I just know that
my community is going to eat it up as much
as I have right now, like they are going to
be like Vitrea. That was one of the best episodes.
So thank you so much for that. Thank you for
your time, and I just you've shared so much, like
your honesty, your insight, even just going back to yeah,
(38:37):
the numbers happen when you do the work on your
mindset is so true for anyone who isn't following along already,
which they absolutely should be. Where's the best place to
find exactly what you're up to?
Speaker 2 (38:50):
Probably just my personal Instagram, Georgie Stevenson, whatever you feel like.
Speaker 3 (38:53):
Oh my goodness, Well, thank you so much for being
on the show.
Speaker 2 (38:56):
Thank you so much for listening to this episode of
The Rise Coner Podcasts. If you enjoyed it and want more,
connect with us via Instagram or continue the conversation on
our beautiful Facebook community page. All the details are in
the show notes, and I'd love to hear more about
your journey. Also, we're in an independent podcast with a
small but mighty team, so we really do appreciate your support.
(39:20):
If you have a spare moment, please click the follow
or subscribe button to the podcast, and if you leave
a review, you'll help other people find our content and
we would be so greatful.
I would like to acknowledge the traditional owners of the
land on which this episode is being recorded, the Combomb
Merry people. They've been having conversations and telling stories on
this land for thousands of years, and we show our
gratitude and respect for their contribution to our environment and culture.
(00:21):
This is Rise and Conquer, the podcast where we strive
to become the highest version of ourselves through curious conversations,
healthy mindsets, laughter, connection, and a deep desire to evolve.
I'm your host, Georgie Stevenson.
Speaker 2 (00:42):
Join me as we explore parenthood, business, manifestation, and so
much more. It's positive, it's practical, and it's about putting
you in the driver's seat of.
Speaker 3 (00:53):
Your own life. Are you ready? We are joined by
the incredible Georgie Stevenson. Welcome to the.
Speaker 2 (01:03):
Show, my love, Thank you so much for having me.
I'm so excited to be here. I am such a
big fan of the Potty and yours for a very
long time.
Speaker 3 (01:12):
So fine. I excited to have you here because I
feel like we were saying this on your podcast earlier.
It's like a yin and yang like and I just
feel like it fits so well and I see it
as such an opportunity in my podcast obviously to have
you on. We could have done a million things, right,
Like we could have talked about mindset, We could have
talked about strategy or manifestation or literally any of these things.
(01:34):
But like, go, I want to know about your business,
like I want the needy, gritty, because you know, my
favorite people are gonna say, oh, how many people message
me and they're like, I really want to start a business.
I want to do this, I want to do that,
And they have all these assumptions and you've thrown all
of them in the bin. Go, let's start with your
business story. Let's dive straight in. Tell me you spent
six years studying law, you landed a job, you run away,
(01:57):
you left it all behind you like yeat see you later.
Tell me how did you go from there to being
the owner of a multi million dollar business, because that's
not just like oh I have a little side hustle, girlfriend,
you are killing.
Speaker 2 (02:10):
It, thank you, thank you so really? I yeah, I
was doing corporate law.
Speaker 3 (02:17):
I got to the end. I finished my law degree.
Speaker 2 (02:19):
I was like in the court holding that certificate from
the judge. I had an offer a really great law firm.
I'd worked on family law, paid my dues. I was
like at that point, and on the side, I was,
you know, growing my community on social media. I was
doing YouTube and.
Speaker 3 (02:36):
Yeah, I used to follow you. I don't know if
I should admit that, but yes I used to follow you.
You and I thank you for this the same page.
Speaker 2 (02:43):
And I had this just moment where I saw the
trajectory of what it could look like being a lawyer,
being a corporate lawyer, or you know, being a family lawyer.
And I was like, cool that, look, it's fine, I
could do it.
Speaker 3 (02:58):
I know I could do it. It just proved it.
Speaker 2 (03:01):
But I was like, I just have this yearning, I
have this calling. I have this little voice inside me saying,
what if there was something different, what if there was
something more? What if you loved going to work? What
if you like, you know, woke up every single day
and you really felt like you were not only loving
(03:25):
your life, but you were like living your passions where
other people could feel that.
Speaker 3 (03:30):
And so that was the little voice.
Speaker 2 (03:32):
I had no idea, and you couldn't even hear her
clearly at that point. Well it's like she said that,
but there was nothing else. And I was like, what's
that even mean, Yeah, I'm a bit confused. But I
had never ever taken time for myself. I had never
had a gap year out of high school to UNI.
I never went traveling. I was always like, oh, no,
I've got to check all the things.
Speaker 3 (03:51):
The same thing like it was, you just have it
inside you that No, a gap year would be wasted time.
I cost some money, waste of money, mate of time, Like, no,
I've got to go UNI and get stuff done. It
got a life to live here, yeah, and I've got
to do it all very fast. Yeah, because we've also
got something to prove. Yes, absolutely, of course. And I
just had this moment.
Speaker 2 (04:09):
Where I was like, look, I need some space because
this voice is very loud. I do have this side
hustle where I'm making some sort of money, So I
do have this, you know net It's not like too crazy,
but I need some space to figure out what this
all means. So I took a year, caught my gap year,
and I spent a year honestly, for the first time
(04:30):
in my entire life, I was about twenty four twenty five,
honoring myself and just being like, let's see what happens,
like completely surrendering which was I was a control you
quit your job, I want no other job to go to.
I did have money, yeah, yeah, and I did have
a mortgage. We didn't do that without a safety net. No,
she's an emergency funding, very logical, and yeah, I spent
(04:53):
it like Stilulu, but it's not that there was a plan.
Speaker 3 (04:56):
Then you got to be diluted, Delulu. It wasn't that Delu.
Speaker 2 (05:00):
And I spent a year like going on brand trips,
like I went to like this gym Shark event, and
I like created a recipe ebook and I did a
whole bunch of things that were just a bit for you,
random and very like Georgie was like, no, if it's
got to be like the end goal, like she was
very planned, very strategic, things had to look a certain way.
And I just spent the year creating space, doing fun things,
(05:23):
very out of character to me. And what eventuated from
that year is, you know, I was on YouTube. I
was on a huge fitness journey then probably a little
bit toxic that it.
Speaker 3 (05:34):
Was a sign of the time, like we literally we
look back and go, well, what were you doing? But
I was right there with you.
Speaker 2 (05:41):
Unbalanced, But look she you know it's got me to variety,
soave it to me absolute.
Speaker 3 (05:47):
And nowadays I'm like, do not put that stuff into
your body? What are you doing? Absolutely about education with
intuitive eating?
Speaker 2 (05:54):
And you know, so I was doing partnerships and I
was working for the supplement brand. It was fully vegan,
natural all the things. Because I was also going through
a hormone and balance and I was like trying to
heal that. And basically I found out through friends of
friends in the industry that this supplement company were lying
about what was on the packet. They in fact had
(06:15):
dairy traces, they in fact had multidextroum, which is like
sugar and lying completely in the packet.
Speaker 3 (06:21):
And I was like, what I work for these people.
Speaker 2 (06:24):
I felt so bad because like I'm influencing people to this,
and so I remember calling my brother being like, oh
my god, like I'm so embarrassed, like I've got to
tell everyone, like because I.
Speaker 3 (06:36):
Really to feel like you've got a responsibility. At that point,
I really took it seriously.
Speaker 2 (06:41):
How I showed up online and I really felt like I, yeah,
had a responsibility anyway, So that whole thing happened. I
told people on YouTube. You'll the video still up if
you ever want to go find it, I.
Speaker 3 (06:51):
Do, I do. I can always tell you all fair.
Speaker 2 (06:54):
And then basically Cooper turned around a couple weeks later
and he was like, why don't you start your own
supplement business. You're a genius and do it properly and
you know, make sure it's integral and you know you
have the community, et.
Speaker 3 (07:08):
Cetera, et cetera. And I was like, your genius, sir. No,
I was like, what are you talking about. I could
never do that.
Speaker 2 (07:13):
I could never start my own business. Like that sounds horrible.
I hate logistics. I hate that side of things.
Speaker 3 (07:20):
Like, you know, I want to be creative.
Speaker 2 (07:22):
I just left corporate. Cooper like, I don't want to
be in shackles again.
Speaker 3 (07:25):
Absolutely not. And so he then was like, yeah, no,
I get you.
Speaker 2 (07:28):
And then again a couple of weeks later he come
back and he's like, what if we do it together?
What if I did the boring things and you know,
you still got to be creative, Like he knew in
his head, I was still going to have to do
the boring things.
Speaker 3 (07:40):
But he was trying to pick yeah, yeah, yeah, he's
a smart man.
Speaker 2 (07:42):
He's so smart, and he was a plumber at the time. Yeah,
no business experience. That's exactly what I expected. Obviously he
had his own business, so, you know, somewhat. So that's
how Naked Harvest was born. And really we saw such
a gap in the market because at that time, this
is what you know, six seven years ago, you'd walk
in a supplement store and it was so intimidating. There
(08:05):
is lightning bolts there, his four hundred meg of caffeine.
Speaker 3 (08:08):
All black and it's all yellow, and it's very aggressive.
Speaker 2 (08:11):
So aggressive, and the guy serving you as this huge,
buff gorilla.
Speaker 3 (08:15):
Guy we all know didn't get those muscles from the
protein on the shows. We all know where where that
came from.
Speaker 2 (08:22):
And he's like, you should take this, and it's like, yeah,
four hundred mega caffeine and I'm already an anxious look
content fraid up. Yeah, Like I don't need that, and
I'm trying to balance my hormones and that's the last
thing I need. And I really just saw such a
gap in the market and I was like, women do
not feel safe, they do not feel seen, they do
not feel welcome.
Speaker 3 (08:42):
I'm absolutely not. Like, way back in the day, I
was buying that. You know, remember the Max's Protein powder
and how it had that cult following. I was buying
the Maxines Protein powder because it was the only one,
was the only one that was really marketed towards women.
Feel like somewhat, I felt like maybe that was better
for me, and like you're going on this journey but
you don't know.
Speaker 2 (09:01):
You don't know, and it feels a bit wild. So
we were like, okay, we do want terrible stuff. By
the way, just to be incredibly clear, I was going
to say, we were like, okay, So basically the intention
of the company is be integral.
Speaker 3 (09:16):
First of all, what we see in.
Speaker 2 (09:16):
The packaging is what you get snaked, no feelers, no crap,
hence the naked and then also fun packaging, pink, fun packaging,
because also women get to play in the fitness industry
and we don't have to be serious.
Speaker 3 (09:31):
We don't have to like I'm muscle gorilla mess Like
do you know this business inside and out? And like
even just hearing you talk about it, I'm like, yes,
this is exactly what we need. And we're like it's
not that deep, it's not that serious. We can look
after our healths. We can still be you guys, do
the seriality. But we don't have to think about that
because you've done the thinking for us.
Speaker 2 (09:50):
Exactly, and you just get to be who you are.
You don't have to feel intimidated. You've like the products
are very clearly, this is what's in it, this is
how it's going to help you. And then all so
a lot at the start we focused on education for women,
so like why creatine is actually really good for women,
why al carter teene is actually really good for women,
and why making sure it's that this dose, or if
(10:12):
you are going to have pre workout, why you should
only be having two hundred meg et cetera, et cetera,
especially if you're having a coffee, and really educating women
of what they're putting in their body.
Speaker 3 (10:23):
Literally any reason why I know about that stuff floating.
Speaker 2 (10:28):
And yeah, so that's kind of how it was born
and how it came to be. And then obviously, you know,
we scaled, we worked on it, and it has grown
into something I didn't know, more incredible than I ever
thought that.
Speaker 3 (10:40):
It is actually insane how much this has grown. And
you know, I think I feel very privileged to have
been in a position where I did get to watch
that journey, Like obviously we didn't know each other at
that point, but like you have been so open and
sharing and like going from you know, being Georgie on
youtubebe who I was watching while I was doing my
(11:02):
bikini body workout somewhere else, like no bit like that
growth I feel like has matched your audience as well,
because we've all gone through it, Like that's what we
used to be interested in. And there is this pivot
of content where.
Speaker 2 (11:14):
So just to quickly add because that was another thing
is I was also getting out of my toxic culture phase.
And so you'll notice on our page we never used
before and afters, We never talk about weightless.
Speaker 3 (11:26):
That's not why we're doing.
Speaker 2 (11:27):
It, no, And we were very much trying to say, look,
you can want a healthy life, and you can want
to know about what you put in your body with
not the goal of being the smallest possible version of yourself, which.
Speaker 3 (11:39):
Is really what debilitated me for years and years and
years as well.
Speaker 2 (11:43):
And it was so toxic and it was just it
really kept me so small and so many other ways
than just my way. And so that's also another thing
that we voiced and we really four fronted, which again.
Speaker 3 (11:55):
Six years ago, that was quite bold, Like people thought
that one hundred percent, So you've paved the way for
that to be the norm. And like that is from
someone who went through that period of time before finding YouTube,
Like this is a bit more personal. I did have
an eating disorder and then kind of that was my
(12:15):
me gripping at control, right and like it is very
controlling and then getting out of that toxic mindset. Now,
if you ask me, my weight is the most unimportant
thing about me, Like why are we talking about any
interesting things? Like and it annoys me when people bring
it up, Like if people are like, oh, my goodness,
you had a baby, and how did you lose the bait?
Let's not talk about that, Like go to me, I'm
(12:38):
a finance person. Yeah, but don't come to me for
that advice. Go somewhere else.
Speaker 2 (12:42):
That's literally why I started my podcast because I'm like, no,
let's actually be women who can have deeper conversations.
Speaker 3 (12:49):
That's more than how we look and what we go. Yeah, exactly,
you went into business with your brother. They always say
don't go into business with friends or family, and you
literally went for the closest one to you. I know,
I did get that memo, what's that? I know, I'm
so sorry I forgot to text it to you. It's
clearly worked out though, But nitty gritty, what's it like
working with your brother? Because if I worked with my sister,
(13:11):
we would act exactly like like sisters.
Speaker 2 (13:13):
Honestly, It's funny because me and Cooper, so I actually
have three older brothers. So I have like the two
oldest oldest, and then it's like Cooper and then it's me.
I'm the youngest out of the baby girl. Of course
says a lot. And me and Cooper kind of grew
up together because the older two were a bit older.
We'd always be playing together, so we had this mutual
respect and we always saw each.
Speaker 3 (13:34):
Other like you two against the world.
Speaker 2 (13:36):
Yeah, like very on the same level. And I'd say
we were close growing up, but I wouldn't say we
were like extremely close. Like it wasn't like ride or
die vibes.
Speaker 3 (13:45):
It was like, oh, yeah, he's my brother.
Speaker 2 (13:47):
You know, he'd like dub on me if I went
to a party and stuff like, Yeah, it wasn't like
best he still deeper dobber, but like.
Speaker 3 (13:53):
A stage of time, he'd have your back.
Speaker 2 (13:56):
Yeah, No, he had my back and then we I
don't know, I think we had this beautiful mutual respect
for each other. I really respect him for his business mind,
for his integrity, for the way he shows up for
his wife, his children, the way he's always showed up
for his family, you know, his values. He's always respected
(14:16):
me for my creativity, for you know obviously what I
do on social media, on my drive. And we've always
realized that without the like, for example, I could have
started this business and done this business by myself.
Speaker 3 (14:32):
And the fact is I didn't want to know.
Speaker 2 (14:36):
And he made it easier, and I absolutely like would
not want to do it with anyone else.
Speaker 3 (14:42):
And also actually maybe I couldn't have like who knows,
because that's I love, a different reality between the two
of you two. It's really it's so fun and beautiful,
so wholesome.
Speaker 2 (14:52):
We have so much love and respect, and I think
what makes it really great is if there's any problems,
we are so great at communicating and we will always
be so real with ourselves and with the other person,
and we just talk it out. And I think also
in business you have to have so much trust. And
I think him being my blood, you know, our family
(15:14):
being very close and connected. He is someone I trust
with my inherently, Yeah, inherently, And I think it's like.
Speaker 3 (15:21):
There's never any ickiness.
Speaker 2 (15:23):
And also like for a long time, obviously I know everything,
but like he kind of did the financials, logistics and
what we're not going to ask about that next, and
I could always we were transparent with each other. But
I had so much trust because he trusted me so much.
Like obviously it's a more of a female brand. So
it's like I really took control with creative, with our message,
(15:45):
with how we showed up online, with you know, kind
of the front facing things of the business.
Speaker 3 (15:50):
And he never questioned me. Actually he did sometimes, but
like very like constructively. Yeah. So we've always just had that. Really,
you still need to keep you in check and be like,
what are you doing on the internet, Georgie.
Speaker 2 (16:01):
Yes, and you go okay, let me let me explain,
let me justify market the marketing tactic.
Speaker 3 (16:06):
Yeah, exactly.
Speaker 2 (16:07):
And then also what's been really good is because we
had this business over For example, you know, I have
had Ivy, I'm pregnant again.
Speaker 3 (16:15):
He has three children with fourth on the way. Ah,
I know, babies, so many babes.
Speaker 2 (16:22):
We come from a big family and so sometimes I
have to tap out of the business a bit, and
then sometimes he does. And honestly, having a business partner
who has so much respect and.
Speaker 3 (16:32):
All the same life journey as you as well, like
and they didn't get the kids.
Speaker 2 (16:36):
That might be different, but like he just gets love
for you and they weren't. Like, no, I want you
to have the best newborn experience. Yeah, So it's honestly incredible.
I feel love that so blessed.
Speaker 3 (16:46):
I could never have a business partner ever ever again.
Because your bar is set up here. You touched on
finances before. Tell me how did you make it work
financially to begin with? Because like Naked Harvest gorgeous business,
but like you would have had to invest so much
in branding, packaging, manufacturing, and then I'm just going to
take a stab in the dark here. Your products probably
(17:08):
cost a lot more to produce because they are naked.
Like they asked what they say they are on the packet,
there's no filler, there's no junk like that means more expensive.
How did you do it? So? And to be very transparent,
we both put.
Speaker 2 (17:21):
In about eighty grand each to start Naked Harvest.
Speaker 3 (17:25):
And that included. That's a good start.
Speaker 2 (17:27):
Yes, that included developing the products, that included you know,
paying for the first round of packaging, Trademark's website, all
that sort of stuff. And it was over a year,
so it wasn't like eighty grand all up.
Speaker 3 (17:39):
It was like just like incremental across the journey. But
did you talk about that first, like, hey, we're going
to have to tip in money or did you always
just have a level of financial security before you started.
We did.
Speaker 2 (17:50):
I honestly don't think we released how much it was
going to cost, because that's a lot of money.
Speaker 3 (17:54):
Also, if I told you how much it would have cost,
you probably would have shied away a little bit. Absolutely.
Oh no, that's a big investment, I know.
Speaker 2 (18:02):
And it kept costing more and more money, like they
kept being more things. Cooper actually had to refinance his house.
Oh my good, So he leveraged his house on a bit.
Speaker 3 (18:10):
Really said I believe in you. Yeah, like he was like,
I'm all in.
Speaker 2 (18:14):
I personally didn't like I just like again, was working
the whole time, using cash, coming in using all myself
cool it like you guys are like self funded, self funded,
completely bootstrapped. And then what we would do is like
you know, we sold the first you know, round of products,
and then we used all the money to invest back
in the next round.
Speaker 3 (18:33):
Yeah, et cetera, et cetera.
Speaker 2 (18:34):
And we're still self funded, we're still fully bootstrapped, and
we just make it work. Honestly, it's scary sometimes with
an eight figure company and how much money we've got
to pay.
Speaker 3 (18:43):
The lot we're not as we're talking eight figures here,
it's really scary the amount of money we have to
let go of and and just even invoicing coming in
and out, like something for me about scaling. And I
definitely am not at your level. Like I'm seven figure,
low seven figures, and I look at it and I
just go, oh my goodness. Like I do payroll and
(19:04):
I go, that's so much money. And I do tax,
and I do super in all of these things, like
they start adding up, and I think, people go, oh
my god, you must be so rich. Like if you
looked at my bank account and go, babe, all that's allocated,
Like that's payroll right there, that's this, that's that you know,
I've got my little business emergency fund. Do you get
overwhelmed doing it now? Because it's scaled, like do you
(19:24):
look at it and log into your Internet banking and
see numbers and go ill, Like.
Speaker 2 (19:29):
That's a lot, honestly, I think because of the mindset
work and like the energetics I've done around money, I don't, Yeah,
but that has taken so much work.
Speaker 3 (19:39):
I've worked on my money story. I've worked on my smatic.
Speaker 2 (19:43):
Feeling towards you know, three hundred grand leaving the bank account.
Speaker 3 (19:48):
At one time in one transaction, in.
Speaker 2 (19:49):
One transaction to ospose and Specificallyppins. Yeah, And I've had
to because money just regulates people and then they make
bad decisions in dysregulated place. And so I have kind
of understood that from the start. And mean Cooper have
been huge on self development, which we were big on
before we started Naked Harvest, which again so grateful for.
(20:12):
And so we just have really worked on our nervous system.
We have worked on our mindset, We have worked on
the you know, like not only the mindset.
Speaker 3 (20:21):
Obviously having the strategy.
Speaker 2 (20:22):
We have the right people, we have the right accountant,
we have a financial advisor, we have the people. And
so then I trust, I really trust, and it is
scary and I can be very transparent and say, like,
to run our business, yes, it's an eight figure business.
To run per month takes about six hundred thousand dollars.
Speaker 3 (20:39):
That's the Like, we're not profiting off that, No, that's
just the base amount that needs to come in to
pay people. Like and I think people forget that when
you start scaling, like you just paying more money. Yeah,
Like and people go, oh my god, she must have
millions and millions of profit. Yes, of course, Like we're
sharing that publicly too, but like that is small in
(21:01):
comparison to what it takes to run that beast.
Speaker 2 (21:03):
And also like, you know, if God forbids something happens
one month, then you know we are going through a
lot happening with.
Speaker 3 (21:10):
These investing in a new product and you're like, you
know it hasn't been released yet, and you need to
spend hundreds of thousands of dollars on this, Like you've
got to not only have the cash flow to sustain
the business, where's the investment for growth coming from?
Speaker 2 (21:23):
Well that's even something we've learned on the way. Again,
we have no business backgrounds and no financial background. None
of our family members have done this. I didn't really
have a good team around you Bright an amazing team.
But for example, like a couple of years ago, we
launched the candy collection at Naked Harvest and this was
six products that all had like candy flavored, and this
was really huge for us.
Speaker 3 (21:44):
We actually had such a.
Speaker 2 (21:45):
Huge scaling moment in our business. But for example, we
had never backed and paid for cash flow wise six
products because again our products are very high quality and
they do take a lot of money, especially the bat
as we do them in.
Speaker 3 (22:01):
And for example, that was the scariest point because for
a moment there I was like cash flow wise, I
was like, holy shit, this coming Shine needs to work out,
otherwise we're not going to have jobs. Yep.
Speaker 2 (22:13):
And that was a moment. Again obviously huge trees seeing that, right,
they just see the huge launch and it went so
I was so.
Speaker 3 (22:20):
Perfect, Thank god, because I would have been on the streets.
I would have had gone by the law.
Speaker 2 (22:26):
But again that was such a huge moment where I
was like, oh, huge risks, huge reward, huge risk. And
again it doesn't always turn out. We've had other launches
where it hasn't turned out, We've made mistakes.
Speaker 3 (22:39):
We am glad it wasn't one where you did six
products at.
Speaker 2 (22:42):
One day, the Lord and yeah, we've had to figure
out that sort of stuff. But again, you keep showing up,
you keep working it out. You google a lot of stuff, goodness, people,
you listen to podcasts.
Speaker 3 (22:55):
You've got to be open to it. I think the
second that you stop being open to learning and you
start thinking you know everything is the moment that your
business starts to slow down and fall because you're actually
not all that anymore.
Speaker 2 (23:07):
And also think, the biggest thing about our business that
has always kind of worked well is from the very
start we have listened to our community.
Speaker 3 (23:17):
You guys have a thriving community. What's the secret there?
Because you're listening to them, but like, not only are
you listening, they want you to do well like your community.
Oh my god, that they don't just back you. They
write at dawn like they are that's there, but like,
am I lying? Like you no anything bad about you? Guys.
(23:40):
They're the first to be like absolutely not, Like you
don't even need your own PR team. They'll look after you.
We don't have br No, you don't need it because
this community is backing you. How do you create a
community that backs you your products, even products that haven't
been launched yet because they know that you did the
right thing. How do you do that, Georgie? Because that's
the unicorn, isn't it? Yes?
Speaker 2 (24:02):
I think you like, like I said, for example, before
we even started Naked Harvest, we had the intention that
this was to make women feel seen in the fitness
industry and to make them feel welcomed and to make
no one feel like they have to change their body
but they can still look after their health. And because
(24:23):
we went with such a beautiful intention and obviously such
a hard hitting intention that resonated with and we didn't
just start with that and then start making a lot
of success and forget. We've maintained that the whole way through.
Like I said, we constantly asked our community what do
they want?
Speaker 3 (24:42):
How do they want it?
Speaker 2 (24:43):
Like, for example, we recently repriced our creatives.
Speaker 3 (24:48):
Saw that it was so exciting, oh, like just a
brand being like, hey, we're doing really well, we can
drop prices for you. What brand does that, Georgie? I know,
especially when like, look our CFO was like, oh your
CFO would have been like Georgie's DEI Lulu again and
you're like, hold my mic.
Speaker 2 (25:06):
Well, so we have always when we are creating prices
for a product, we go off a set formula of
how much the product costs, and then obviously putting on
a certain amount to cover costs for our team for
deeping the life, for the next products, et cetera. And
it has always been a set for me. It's just
how we do it. We don't actually look too much
(25:26):
at the market. We don't actually try it.
Speaker 3 (25:28):
Which because we're not trying to compete with the market.
We're in our own lane. We just see ourselves in
our own lane.
Speaker 2 (25:34):
And for example, we are very excitedly working with a
new manufacturer and they were able to get us the
same high quality ingredients for creating Cretein is interesting because
it's basically one ingredient, so that's why we could do
such a drop. And basically we started working with a
new manufacturer and we got a really great deal because
we were buying so much of it. Because we had
(25:55):
never launched creatine. We bought a smaller batch. It went
banana scale, and so we buy bigger batches now and
so that exact formula has now changed, and of.
Speaker 3 (26:07):
Course we could have kept that profit.
Speaker 2 (26:09):
That would have been the business decision. That's probably what
other people would have done. But me and Cooper sat
down and I said, you know, it's really important. At
the moment, there is a lot happening in the economy.
People are really feeling it, and our goal is always
to make supplements accessible and easy to use in their
life and easy to buy and easy to.
Speaker 3 (26:29):
You know, so it doesn't.
Speaker 2 (26:32):
So it doesn't feel like a lifestyle for these people
over there. It's a lifestyle that everyone do have. We
all get to enjoy our health, we all get to
be healthy. So we were like, yeah, we're going to
reduce the price, and we obviously, you know, did a
whole post on it, and we had such great feedback.
Speaker 3 (26:50):
Obviously people are going to love that. We love saving money. Yeah,
of course I love saving money.
Speaker 2 (26:55):
If your o community talk about saving money, and I
think like another too is We've always been very transparent
with our community.
Speaker 3 (27:03):
We've always just been like, here's how it is.
Speaker 2 (27:05):
If we make a mistake, here's how it is, if we,
you know, need to change prices, if people are upset
about something. We are so transparent. We always listen to
our community. And also, my community knows I'm not perfect.
They know I never ran a business before, and they're
so beautiful with me being someone who can just like
(27:26):
show up for them, for the community and be myself.
Speaker 3 (27:31):
It's such a beautiful. It's a relationship.
Speaker 2 (27:33):
I really see Naked Harvests in a relationship with its community,
and I think that is what makes our business so different.
Speaker 3 (27:41):
It's so gorge.
Speaker 1 (27:46):
We're just pausing this episode for a second to tell
you about the Abundance Academy. This is our signature thirty
day money mindset and energetics course that is going to
change everything about how you show up with money. Imagine
never being stressed out about bills or spending money ever again.
(28:09):
Imagine feeling like money's.
Speaker 3 (28:10):
Actually got your back.
Speaker 1 (28:12):
Like abundance is your natural state. This isn't about budgeting
or saving. It's about rewiring your brain and energy so
you can call in more money, more freedom, and more
luxury than you thought possible. It's about redefining your relationship
with money so you feel like you can finally trust
(28:35):
it and call it in. This is your natural state,
and our five star testimonies really show you that you
can do this. In just thirty days, you'll get powerful
audio trainings, meditations, and workbooks that will guide you step
by step to transform your mindset around money, forgive your
(28:55):
past money stories, and embody your wealthiest. It all happens
inside the Rise app, so you can easily integrate it
into your life and keep coming back whenever you need
that abundance boost. If you're ready to step into the
energy of real, effortless abundance, check out the link and
the show notes.
Speaker 3 (29:16):
For all the details. All right, let's get back into
the episode, pivoting back to finance for a hot second.
So you run an eight figure business. At what point
did you go, holy glackamole, this is a number I've hit.
I feel successful because you speak to business owners and
(29:36):
you just don't take the time sometimes to reflect or
take the time to set financial goals where you feel
like you've made it, like everyone wants to make it.
But what does that even mean? So when you were
setting financial goals, was there a number that you hit
that you were like, Cooper, Cooper, did you see that?
I think we're legit now, like or do you still
feel you're like you're just, oh, we're treading water, we're
(29:58):
doing this, we're doing that. What is it? Like?
Speaker 2 (30:00):
Such a good question, I honestly think probably when we
did hit that seven figures, because again I come from
a family where my dad was a plumber, my mom
was a stay at home mum, and they you know,
we had the best childhood and we had everything we needed.
Speaker 3 (30:14):
But a million dollars. But we were yeah, we were
not in that category.
Speaker 2 (30:18):
So when you know, the business made around that, and
the biggest thing was the business made around that much money.
Speaker 3 (30:26):
And I loved showing up for work.
Speaker 2 (30:28):
I loved our community, I loved our products, I loved working.
I loved looking at the profit and loss and like
all those things. That was probably the moment where I
was like, holy crap, I cannot believe we have not
only created this community, this company, but it's felt not
so much because it has like absolutely like dialogue of work.
(30:53):
I probably worked way more than I did when I
was in my corporate job, but it has felt so
a lot lined and so exciting, and so I just
felt so lit up the whole time.
Speaker 3 (31:05):
And I think that was the moment.
Speaker 2 (31:07):
Where I was like, holy crap, Like I did not
believe this was ever possible. I grew up with my
dad being like you work hard, you provide for your family.
It's not fun, Like he was digging trenches his whole
life plumbing, and so like.
Speaker 3 (31:21):
Now he sort of like floats around and he's like,
do you want to come in my pool? And he's
just like, what is this life? Yeah, no joke.
Speaker 2 (31:26):
Amount of money conversations I have my parents is incredible
and it's so open minded, So what's really good? But
I think that was the moment where I was like, what, Yeah,
this is possible. Yeah and did it and I did
it and yeah, it's honestly still surreal. Like when I'm like, oh,
we have an eight figure company, I'm like, do we though, Like.
Speaker 3 (31:44):
Let me check? Do you feel a little bit like
a fraud? Like is there that I feel like you
wouldn't because you're so good at mindset? But I talked
to so many business owners that are like, oh, like
I do have that money on my account and I
do have this, I do feel a little bit like
a fraud or like you know, you've got that imposter syndere,
you've got that idea that someone's going to tap you
(32:05):
on the shoulder and it's all going to go away. Yeah,
And like I still struggle with that a little bit
because I just go what if like what if what
if people realize that I'm just a girl with an
iPhone and I'm not as smart as you think I am. Yeah,
and like you know, when we starf course it's talking
about electrophic career that's obviously not gonna happen any.
Speaker 2 (32:26):
But do you feel that again, Absolutely, I'm only human.
Speaker 3 (32:31):
I come just just a girl.
Speaker 2 (32:32):
Yeah, Like I'm just a girl, and I, like I said,
the background I come from. I never thought this would
be my life, Like I even if I was dreaming
super big, I don't ever think I would have like
got here. So absolutely, and of course I feel the
fears and the doubts and the imposter syndrome. But again
because of the mindset work I do and I teach,
(32:54):
I am constantly processing those feelings and never letting them
relate me or overtake me, because again I don't want
them to rule any decisions. And I truly believe it's
like when you're stepping into the person you want to
be and you're clear in your vision, you need to
make decisions from that person, not who you.
Speaker 3 (33:15):
Currently are, and that's how you get there.
Speaker 2 (33:18):
And so if you're currently feeling like doubt, imposter syndrome
not good enough, and you make decisions from that, You're
going to either stay the same or go backwards.
Speaker 3 (33:29):
We obviously don't want to do that.
Speaker 2 (33:31):
So when I am feeling like that, I regulate my
nervous system, I know, process it. I do some EFT
tapping and I work through. It's just an emotion and
we all feel it, like we all have fear.
Speaker 3 (33:43):
It's our brain protecting us. Thank you brand. But you
can stop that now, like I get fight off flight,
but I'm not a cave man. Please stop this.
Speaker 2 (33:49):
No, I have the tools, and that's the thing is
we all have the tools, and we all can progress
in this area. And so then I get myself in
a mindset in a like my nerve system in a
position of future me, and then I do my day
make decisions from her.
Speaker 3 (34:05):
I love that so much. If someone is listening to
this podcast and they haven't been introduced to you before,
obviously you've got a whole podcast. You've got Rise and Conquer,
which I'm obsessed with. Like I feel like, if I'm
in a bad mood, I'm like, absolutely not, let's put
on an episode of this because I'll step into the
right mindset that if they've just met you and they're
(34:26):
obviously listening to this episode because we're talking about business
and life and how all of that comes together. What
would you say is your biggest piece of advice for
stepping into being the person you want to be in business?
Speaker 2 (34:38):
I think you said this in your intro, but you
have to throw out the rule book because I guarantee you, like,
we all have these beautiful desires on our hearts that
are unique to us, and how I've done it is
going to be different to how Victoria does it and
how so many other people want to do it, and
(34:59):
so it's really important to have expanders, to have these
people we look to and we get inspiration and motivation to.
But the biggest change that I saw in my evolution
in my business success was when I started listening to
my intuition, to my inner self and I quieted the
noise and I was able to follow my desires and
(35:23):
trust myself and build that self trust. And simply how
you build that self trust is you say you're going
to do something and you do it, and so like
that can be very small and you can build that up.
And yeah, I would say, like, start listening to yourself more,
start getting self curious. Like again, if you are having
limiting beliefs of why you can't start the business or
(35:45):
why you can't be successful, this is really great because
it's just showing you what you need to look at,
what you need to heal, what you need to transcend,
what you need to move through in order to be
this incredible person.
Speaker 3 (36:00):
That you we all have.
Speaker 2 (36:01):
Like I had that little voice and I still wasn't clear,
and I had to go and find her, and I
had to go and clear the gun work.
Speaker 3 (36:07):
It's literal work. Yeah, it's you got to do the work.
Speaker 2 (36:10):
And so I really believe it's like, start listening to
your little internal dialogue a bit more, start listening to
those fears, those limiting beliefs, because it's going to show
you what you need to clear, what you need to
move through to become your most incredible self, which we
all have that person inside us. Like I love to say,
(36:32):
like I'm not special, Like if you met twenty one
year old Georgie, you would be like, oh my god,
she's so average, she's so normal.
Speaker 3 (36:40):
There's nothing special about her. That is not true, but okay, sure,
and I will believe that's a second, thank you for Brette.
Speaker 2 (36:50):
But I have been able to progress because I have
believed in myself because of the self trust, I've cleared the.
Speaker 3 (36:57):
Gunk and anyone can do it.
Speaker 2 (37:00):
And I feel like you feel the same way where
you're absolut if I can do it, baby, you can
do it.
Speaker 3 (37:04):
Yeah, like I just you can. Like it's not that
hard or that deep. You actually just have to pull
your head out of the sand and get some work done. Ye,
Like I think so many of us are writing.
Speaker 2 (37:13):
Look at like the eky stuff. Yeah, you have to
look at your conditioning. You have to look at why
you think that way, while why you have confronting.
Speaker 3 (37:21):
Like we're not here saying this is easy work, Like
it's easy once you get there, but like the work
can feel icky, it can feel gross, it can be
really confronting because you're learning things about yourself that you
don't really like. Like, no, we're becoming a new person.
No one wants to hear that they're not who they
want to be. Yeah, like I want someone to be like, oh,
you're so inspiring. But there was a period of time
(37:42):
when I was not that.
Speaker 2 (37:44):
No, I wasn't inspiring and I didn't feel good about
myself and I didn't have good internal dialogue, and I
didn't have the self belief and the self esteem and
all those sorts of things like that. Georgie was built
brick by brick, So if I can do it like you.
Speaker 3 (37:59):
Can do it, We're just girls. We're just hanging out
and I know that we've done the work else but
at the end of the day, we're just girls that
have done the work and who love the work.
Speaker 2 (38:07):
I like, I find a hidden limiting belief or like
a doubt, and I'm like, she's going, yes.
Speaker 3 (38:14):
Perfect, let's do the work. Yeah, I've got more work
to do. This was good. I love a challenge, Georgie.
I have adored this conversation, and I just know that
my community is going to eat it up as much
as I have right now, like they are going to
be like Vitrea. That was one of the best episodes.
So thank you so much for that. Thank you for
your time, and I just you've shared so much, like
your honesty, your insight, even just going back to yeah,
(38:37):
the numbers happen when you do the work on your
mindset is so true for anyone who isn't following along already,
which they absolutely should be. Where's the best place to
find exactly what you're up to?
Speaker 2 (38:50):
Probably just my personal Instagram, Georgie Stevenson, whatever you feel like.
Speaker 3 (38:53):
Oh my goodness, Well, thank you so much for being
on the show.
Speaker 2 (38:56):
Thank you so much for listening to this episode of
The Rise Coner Podcasts. If you enjoyed it and want more,
connect with us via Instagram or continue the conversation on
our beautiful Facebook community page. All the details are in
the show notes, and I'd love to hear more about
your journey. Also, we're in an independent podcast with a
small but mighty team, so we really do appreciate your support.
(39:20):
If you have a spare moment, please click the follow
or subscribe button to the podcast, and if you leave
a review, you'll help other people find our content and
we would be so greatful.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Burden
The Burden is a documentary series that takes listeners into the hidden places where justice is done (and undone). It dives deep into the lives of heroes and villains. And it focuses a spotlight on those who triumph even when the odds are against them. Season 5 - The Burden: Death & Deceit in Alliance On April Fools Day 1999, 26-year-old Yvonne Layne was found murdered in her Alliance, Ohio home. David Thorne, her ex-boyfriend and father of one of her children, was instantly a suspect. Another young man admitted to the murder, and David breathed a sigh of relief, until the confessed murderer fingered David; “He paid me to do it.” David was sentenced to life without parole. Two decades later, Pulitzer winner and podcast host, Maggie Freleng (Bone Valley Season 3: Graves County, Wrongful Conviction, Suave) launched a “live” investigation into David's conviction alongside Jason Baldwin (himself wrongfully convicted as a member of the West Memphis Three). Maggie had come to believe that the entire investigation of David was botched by the tiny local police department, or worse, covered up the real killer. Was Maggie correct? Was David’s claim of innocence credible? In Death and Deceit in Alliance, Maggie recounts the case that launched her career, and ultimately, “broke” her.” The results will shock the listener and reduce Maggie to tears and self-doubt. This is not your typical wrongful conviction story. In fact, it turns the genre on its head. It asks the question: What if our champions are foolish? Season 4 - The Burden: Get the Money and Run “Trying to murder my father, this was the thing that put me on the path.” That’s Joe Loya and that path was bank robbery. Bank, bank, bank, bank, bank. In season 4 of The Burden: Get the Money and Run, we hear from Joe who was once the most prolific bank robber in Southern California, and beyond. He used disguises, body doubles, proxies. He leaped over counters, grabbed the money and ran. Even as the FBI was closing in. It was a showdown between a daring bank robber, and a patient FBI agent. Joe was no ordinary bank robber. He was bright, articulate, charismatic, and driven by a dark rage that he summoned up at will. In seven episodes, Joe tells all: the what, the how… and the why. Including why he tried to murder his father. Season 3 - The Burden: Avenger Miriam Lewin is one of Argentina’s leading journalists today. At 19 years old, she was kidnapped off the streets of Buenos Aires for her political activism and thrown into a concentration camp. Thousands of her fellow inmates were executed, tossed alive from a cargo plane into the ocean. Miriam, along with a handful of others, will survive the camp. Then as a journalist, she will wage a decades long campaign to bring her tormentors to justice. Avenger is about one woman’s triumphant battle against unbelievable odds to survive torture, claim justice for the crimes done against her and others like her, and change the future of her country. Season 2 - The Burden: Empire on Blood Empire on Blood is set in the Bronx, NY, in the early 90s, when two young drug dealers ruled an intersection known as “The Corner on Blood.” The boss, Calvin Buari, lived large. He and a protege swore they would build an empire on blood. Then the relationship frayed and the protege accused Calvin of a double homicide which he claimed he didn’t do. But did he? Award-winning journalist Steve Fishman spent seven years to answer that question. This is the story of one man’s last chance to overturn his life sentence. He may prevail, but someone’s gotta pay. The Burden: Empire on Blood is the director’s cut of the true crime classic which reached #1 on the charts when it was first released half a dozen years ago. Season 1 - The Burden In the 1990s, Detective Louis N. Scarcella was legendary. In a city overrun by violent crime, he cracked the toughest cases and put away the worst criminals. “The Hulk” was his nickname. Then the story changed. Scarcella ran into a group of convicted murderers who all say they are innocent. They turned themselves into jailhouse-lawyers and in prison founded a lway firm. When they realized Scarcella helped put many of them away, they set their sights on taking him down. And with the help of a NY Times reporter they have a chance. For years, Scarcella insisted he did nothing wrong. But that’s all he’d say. Until we tracked Scarcella to a sauna in a Russian bathhouse, where he started to talk..and talk and talk. “The guilty have gone free,” he whispered. And then agreed to take us into the belly of the beast. Welcome to The Burden.