Willie Wiese: Alliance CEO on the new AI Meat Eating Quality technology

New AI technology is giving farmers an insight into the eating quality of their lamb and beef. 

Alliance group-shareholders can now use Meat Eating Quality technology to analyse the tenderness, juiciness and flavour of meat. 

Chief executive Willie Wiese told Mike Hosking the tool predicts the performance of livestock using genetics. 

He says they've tested and validated the outcomes of the predictions against chemistry tests. 

Alliance will have regional benchmarking data on the new technology by the end of the year. 

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Episode Transcript

Speaker 1 (00:00):
The using artificial intelligence and the meat industry. So Alliance
has launched this new tech for farmers who can see
the eating quality of their lamb and beef through AI
in real time. These are special probes. They analyze fat
and lamb and marbling and beef. Anyway, the Alliance group
CEO Williebisus will this will E morning to you.

Speaker 2 (00:17):
I'm Mike morning. Thanks for thanks for having me.

Speaker 1 (00:20):
Not at all a probe already exists. I mean there
are probes all over the place. What does the AI
bit do?

Speaker 2 (00:27):
So what the aim would do is more the link
to genetics and then the predictability of performance of livestock
unit performance specifically lamb and beef, and that's where the
algorithms run and it used machine learning to better predict.
We have also test and validated the outcomes of that
level of prediction versus with wet chemistry test. So initially

(00:51):
it was when we initially launched this, the initial view
was how do we ensure that we can manage eating
experience in a consistent way. So it's done that working
with AC Research and asked me in Australia. It's been
a twelve month twelve month project that's been delivered. The
next bet is how do we provide our farmers with
information so they can make behind the gate decisions to

(01:14):
get better value. First of all, so it wasn't initially
linked to genetics because the farmers know what genetics and
they already using and what parts of the farmer, what
their farming systems is. So we've seen significant improvement already.
But we've also seen really crossbreed lamps outperforming our whole
host of other genetic lamps, and that's on farm practice.

(01:36):
So there's a combination of that. Then we've moved more
into the AI around how do we provide farmers with
a predictable outcome because obviously there's editory genetic transition which
is roughly around fifty percent, you know, as they grow
their flocks, So how do we predict the performance of

(01:56):
those and therefore how does the farmer better by legit,
how does the farmer better predict a return based on
Because what we do in alliance, which is in a
lot of cases different to some other processes, we have
two key components that we look at or in how
we reward our farmers. The one is rewarding for quality
and this is specifically the yield performance that we measure.

(02:18):
So we measure lean net yield with obviously scanning technology
that's on the one axis. On the other axises the
intramuscular fat that has done through the probes. And then
for beef we also use a camera after twelve hours
of chilling to actually validate the information and to provide
additional information. So that was the first bit so on

(02:41):
that we created a sweet spot to say the lands
that has got operate within these lean meat yield parameters
and that operate within this intramuscular fat parameter. That is
the sweet spot that go into our handpit premium program
or our luminar program, which is separate from your normal
baseline baseline land products. And it's in that that we

(03:03):
then track that we track it per region. We can
compare farmers and how they perform relative to their region.
We can see how they perform relative to the national
averages as well, and that information our farmers are Platinum
Royal farmers. They can access it through a farmer portal
and they can see that straight after primary processing or
straight after the animal spinkilled.

Speaker 1 (03:25):
That's cutting eat. I love it, Willie. Thanks for the insight.
I appreciate it very much. Willy Visa, who's the Alliance
Group CEO.

Speaker 2 (03:32):
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