Approved! Licensing Stories
Approved! is a podcast about the business of building and extending brands through licensing.
Episodes
(Their love for) Licensing made them do it!
Kalle Törmä and Timo Olkkola are the fun-loving duo behind Flowhaven-the all in one licensing management solution revolutionizing the industry they love.
The expertly crafted tools within @Flowhaven- dashboard analytics, royalty reporting & validation tools, sales reporting, asset managers- power up licensing teams large and small, making small agencies mightier, and large brand...
This week I’m speaking with Kevin Kleinrock, President and COO of Masked Republic. Masked Republic is the first integrated live event, merchandising, and media organization in the United States specializing in the emerging growth market of Lucha Libre (Mexican wrestling).
In his quest to bring all things Lucha to adoring fans globally, Kevin has created a version of the NFLPA where companies can connect with and officially licens...
Today's episode is a conversation with Russell Binder and Marc Mostman, founders of Striker Entertainment.
Russell and Marc found their way to licensing via restaurants and toys, then found each other over Dippin' Dots and formed Striker Entertainment.
With their first big hit, the Twilight franchise, Striker became known for translating spooky entertainment brands into consumer product programs and experiences. Their ...
My guest today is Michelle McLaughlin, CEO and co-founder of Brand Activation Consulting. BAC is a licensing agency with an impressive and diverse roster of clients including Build-A-Bear Workshop, Hershey, Justborn Candy (creators of Peeps), Mr. Men & Little Miss, Roald Dahl, and now, Goodnight Stories for Rebel Girls.
Michelle has over 20 years experience in licensing with a focus on marketing and retail, working for best i...
Goodnight Stories for Rebel Girls is a Kickstarter record-breaker. Rebel Girls was the most successful childrens publishing project in Kickstarter history, raising $600k for their first edition—far surpassing their $40k funding goal. Their second book, Rebel Girls 2, became the most quickly funded project in Kickstarter history.
Now, with two volumes of stories and a podcast championing women, Rebel Girls is seeking to inspire li...
In this week's episode, I’m speaking with Sabrina Moyle. Sabrina is one half of the founding team at Hello!Lucky, a whimsical brand that got its start in letterpress stationery.
Sabrina tells us the story of how she and her sister, Eunice James, founded Hello!Lucky, built it into a vertical stationary business- then pivoted into licensing, signing on with Laura Becker at Moxie and Company.
This pivot allowed them to re-alloc...
Episode 2: Anita Castellar, CEO of Fangirl Consulting and Brand Management
The force is strong with this one! If you’ve built a lightsaber at a Disney Park- including Galaxy’s Edge- you can thank Anita Castellar for the experience. Anita has spent her career telling the story of Star Wars through merchandise and experiences built for loyal fans in roles at Disney, Hasbro, and Lucas Film.
Now, as CEO of Fangirl Consulting and Bra...
Welcome to the first episode of Approved!
In this episode, I visit with Derek Berry at his NBC-licensed Saved by the Bell-themed restaurant, Saved by the Max. We talk about the restaurant going viral in less than 12 hours, Saved by the Bell fandom, tips for successful location-based entertainment, and the process of getting approval from NBC to operate a restaurant using their IP.
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