CRM Rocks

CRM Rocks

The CRM Talk Show

Episodes

July 13, 2025 53 mins

Episode 151: Markus Erlandsson and Malin Martnes chatted with David Abu from Microsoft about Community. David starts by explaining that he built his career through Community engagement, teaching Excel via WhatsApp and organising local bootcamps. David’s current focus is on Copolit Studio and building a global agent creator community. David highlights the importance of representation … Continue reading .css-1t8gq41{border:none;background-image:none;background-color:transparent;box-shadow:none;color:#2F3133;cursor:pointer;font-size:inherit;padding:0;-webkit-text-decoration:inherit;text-decoration:inherit;width:-webkit-max-content;width:-moz-max-content;width:max-content;}.css-1t8gq41:hover,.css-1t8gq41:focus{-webkit-text-decoration:inherit;text-decoration:inherit;}

Episode 150: Markus Erlandsson and Malin Martnes chatted with Tricia Sinclair from Avanade about Service. Tricia starts by explaining that service is more than just support, and we discuss how Microsoft has transitioned from Omnichannel to Contact Centre. AI that helps, how voice is back and more. Bio I am a results-oriented human who loves … Continue reading Service with Tricia Sinclair

Episode 149: Markus Erlandsson and Malin Martnes chatted with Cathrine Bruvold from Point Taken about Custom Pages. Cathrine talks about what type of Custom Pages there are and how they can be used to enhance your mode-driven apps. Bio Power Platform Solution Architect and Head of Power Platform in Point Taken. I specialize in building … Continue reading Custom Pages in 2025 with Cathrine Bruv...

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April 13, 2025 53 mins

Episode 148: Markus Erlandsson and Malin Martnes chatted with Areti Iles from Telefonica Tech about AI Adoption. Areti talks about what type of AI she focuses on and what types of failures she sees the most. Her recommendations to get going and what she thinks the future trends for AI are. Bio With over 15 … Continue reading AI Adoption with Areti Iles

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March 13, 2025 57 mins

Episode 147: Markus Erlandsson and Malin Martnes chatted with Thomas Sandsør from Point Taken about the concept of Simple CRM. Thomas talks about his strive for simplicity and how he handles the challenges that come with that. Bio With over a decade of experience in the CRM industry (2007), I am a seasoned veteran in … Continue reading Simple CRM with Thomas Sandsør

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Episode 146: Markus Erlandsson and Malin Martnes chatted about the student ambassador program with Pablo Veramendi from Microsoft. Pablo started by explaining the program and how easy it is to get started. He then continued by explaining how the program works, the milestones within it, and the type of personas it’s built for. Bio Passionate … Continue reading Student ambassador program w...

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Episode 145: Markus Erlandsson and Malin Martnes chatted about the MVP Program with Tina Stenderup-Larsen from Microsoft. Tina started by explaining why Microsoft has an MVP program and its purpose. She then continues to explain what the program is and what it takes to become an MVP. Bio As the Community Program Manager for the … Continue reading Microsoft MVP Program with Tina Stenderup-Larse...

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December 13, 2024 45 mins

Episode 144: Markus Erlandsson and Malin Martnes chatted with Vivian Voss who attended Ignite 2024 in Chicago. Vivian starts by explaining the scale of the 20,000-person event. Then she continues by explaining some of the news on the Power Platform side, like the new Power Platform admin page and news to the Power Apps Plan … Continue reading Ignite 2024 Review with Vivian Voss

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Episode 143: Markus Erlandsson and Malin Martnes chatted with Duke DeVan from RSM about the Opportunities the power platform and the community offer. Duke started by explaining how he was cooking competitively, joined Power Platform Community forums, and began speaking at conferences. Bio As a Power Platform Supervisor and Architect at RSM, I specialize in … Continue reading Opportunities the ...

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Episode 142: Markus Erlandsson and Malin Martnes chatted with Mats Necker from knk Customer Engagement about Power Automate. Mats started by explaining how he convinced speakers to dye their hair at Color Cloud Hamburg. When discussing Power Automate, Mats is passionate about its power and all the abilities that it has, however, some drawbacks make … Continue reading It’s Power Automate ...

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Episode 141: Markus Erlandsson and Malin Martnes chatted with Edit Kapcari from ORBIS SE about Power Platform Adoption Gone Wrong. Edit started by explaining why the Why is so important and why that is the top 1 failing in adoption. Bio I have been part of the Microsoft ecosystem since mid-2017. My journey started as … Continue reading Power Platform Adoption Gone Wrong with Edit Kapcari

Episode 140: Markus Erlandsson and Malin Martnes chatted with Pauline Kolde from Cluster Reply about the art of customer insights. Pauline starts by explaining how she got into Customer Insights and got to where she is today. She then continues to talk about the current trends in customer data management and how data quality is … Continue reading The Art of Customer Insights with Pauline Kolde...

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July 13, 2024 52 mins

Episode 139: Markus Erlandsson and Malin Martnes chatted with Scott Sewells from Microsoft about Microsoft Fabric, Power BI and Power Platform, Dataverse. Scott starts by explaining what Microsoft Fabric is and how Power BI fits in. Bio I am passionate about helping users gain insights and value from their Dataverse data with the incredible Microsoft … Continue reading Microsoft Fabric with Sc...

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Episode 138: Markus Erlandsson and Malin Martnes chatted with Matt Collins-Jones from Capgemini about his FastTrack Recognized Solution Architects in Power Automate. Matt posted a video a day on YouTube for more than a year. Matt starts by explaining his journey to the recognition and then what he has learned. Bio A hardworking, Power Platform … Continue reading FastTrack Recognised Solution A...

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Episode 137: Markus Erlandsson and Malin Martnes chatted with Carl Cookson about the plugins he made for XrmToolBox. Carl has written 7 plugins and contributed to two others. Carl starts by explaining what XrmToolBox helps with and how he has written multiple plugins. Bio As a driven, proven Solution Architect, I provide platforms and solutions … Continue reading Building XrmToolBox Plugins wi...

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April 13, 2024 63 mins

Episode 136: Markus Erlandsson and Malin Martnes chatted with Yannick Reekmans from Qubix about Dual write. Yannick starts by explaining what Dual write is, what it is supposed to do and how it functions, then he begins to explain how the lack of documentation is making it hard to work with this great technology, harder than it … Continue reading Dual write with Yannick Reekmans

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Episode 135: Markus Erlandsson and Malin Martnes chatted with Mark Christie from Proximo3 about unique field service customer cases. For the first time, we had to use a warning to sensitive listeners. Mark shared some of his experiences while working with some interesting and unusual field service cases. Bio Mark Christie has 19 Years of … Continue reading Unique field service customer cases w...

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February 13, 2024 72 mins

Episode 134: Markus Erlandsson and Malin Martnes have collected three guests from their respective fields, Ben Vollmer about Field Service, Tricia Sinclair about Customer Service, and Benedikt Bermann about ALM. The episode finished with Malin Martnes sharing her best things in Customer Insights and Sales.

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Episode 133: Markus Erlandsson and Malin Martnes chatted with Kathrine Hogseth about being the CEO of a successful business, where most of the business applications MVP’s in Sweden work. Has she made CRM-K an MVP-factory or, do they get MVP’s because of the mindset she’s implemented in the company? What is that mindset? As the … Continue reading Building an MVP Business with ...

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December 13, 2023 48 mins

Episode 132: Markus Erlandsson discusses with Malin Martnes about the new Customer Insights. Malin starts by explaining what the change from old Customer Insights and Marketing is and how it affects customers. Malin provides her insights into what she thinks about this change, how the license will change and a bit about all the new … Continue reading Customer Insights with Malin Martnes

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