Eyetrepreneur
Eye care professionals and wizards of the eye industry discuss business, innovation, tech, marketing, glasses, contact lenses, clinical info, and hot topics to make businesses thrive in the opportunistic market we operate in. Learn new skills and adopt new ideas to implement in your workplace today to stay 5 years ahead of the competition.
Episodes
WHAT YOU WILL LEARN ABOUT MEDICAL INSURANCE:
HOW TO BULK VERIFY INSURANCE AND AVOID PAYER WEBSITES:
EHRs have really bad insurance searchability features. Even those with integrations, it's...
The hardest thing to train is vision plans. It's a foreign language. This episode guides you on how to speak to patients in simple terms, lookup benefits, interpret and price, and tips and tricks to have office efficiency.
This was originally a webinar so watch the YouTube replay here for best experience.
Training resources created for this event:
We discuss digital, print and internal marketing to attract dry eye sufferers to our clinics. Everything from IG reel videos to paid Google AdWords and direct mail. You can't always rely on the butts in the chair to feed your dry eye business.
Join the live show on Wednesdays at 8:30pm ET. Register here: https://dryeyehive.com/
Sponsors: Dry Eye Rescue and Zocular
Focused bi-weekly topic:
How to implement a remote receptionist. Dr Dawn Kaplan, a 2-location Costco owner, describes her experience having staffing issues and then hiring remotely.
She hired Lorenta, an experienced optician from South Africa to answer calls for both of her locations.
Learn why hiring through Eye Help You can alleviate many of your short staffing issues. Hiring remote doesn't have to be scary when you hire people that actually have wor...
Learn how an optician in South Africa remotely helps a 4+ location office in Florida sumbit ALL their vision plan claims for exams, Rx glasses, contacts, and more.
Nightly, she logs into VSP, Eyemed, etc to submit the claims and communicate back to the office if she has any questions. It frees up opticians in office to cater towards patient facing care.
Remote Vision Billing Assisstance
perry@eyehelpyou.co
Perry takes the hot seat as Helen Whitaker interviews him about his definition of success, freedom, and business growth. You'll get to hear a more candid side of Perry of his past and current eyecare career from unhappiness to debt to traveling happiness.
Interested in mobile optical? Checkout Secure Vision's curriculum
Learn about vision plan remote billing assistance
The general public/patients join us this time on Dry Eye Hive from around the world.
Listen to patient cases and hear their dry eye journey. We give actionable feedback to patients and guide them towards wellness.
Dry Eye Hive is a live dry eye show where "dry eye docs talk shop." Come to engage in a casual townhall style talk show every other Tuesday at 8:30pm ET. Learn from doctors in the trenches making it happen in their...
David Salk, the owner of Blue Logic Lenses and e-clips, walks us through the science and technical parts of blue light as an optician with 50+ years of experience.
Blue light lenses have been around a decade now. It started with Crizal Prevencia and now everyone has a coating, lens material, tint, etc.
Many internet retailers are completely dedicated to selling blue light like Felix Gray with a healthy business.
Schedule medical...
Opticians can make or break a private practices dispensary. Smart, happy and business minded opticians create profitability. Navindi, an optician in the DC area, shares how she stays disciplined and works with her colleagues in office to create the ideal optical environment for her team and patients.
Highlights:
Get info about Routine V...
We talk about "Eyesthetics" with guest appearances from Drs. Kerry Salsberg, Jordan Friedman, Michelle Baron.
Dry Eye Hive is a live dry eye show where "dry eye docs talk shop." Come to engage in a casual townhall style talk show every other Tuesday at 8:30pm ET. Learn from doctors in the trenches making it happen in their offices.
Sponsors:
Episode 1 of 6 of Dry Eye Hive, the talk show for dry eye docs airing live bi-weekly Tuesdays at 8:30pm ET.
It's straight Q&A with doctors in the trenches. None of the KOL stuff. It's free of sponsor pitches, regulation, and is downright informational with no slidedecks.
Signup here: https://dryeyehive.com/
Here's what you can expect:
Imagine what can happen when dry eye docs all huddle on a Zoom call and just talk shop. That's what we're doing on Nov. 1 at 8:30 PM and continuing over a 6-week period bi-weekly.
No big agenda; talk about what's going on in your practice clincally and the business side to keep patients returning and referring others.
Come video ready. There's no big presentation, just conversation and mentorship Q&A style.
Helen Whitaker of Secure Vision Mobile Optical Academy shares how she went from working at Costco in Canada as an optician to builing a thriving mobile business. Now, she teaches opticians how THEY CAN DO IT!
Benefits of mobile optical?
Checkout the online course how to get started ...
Frame reppin' is not a luxurious job. It's hard work. Some reps make 6-figures and others just have a day job with modest income.
Topics:
Practice management newsletter
There's other ways beyond private equity and doctor-to-doctor sales to harvest a business you have grown.
Amplify EyeCare is revolutionizing eyecare by purchasing practices and developing a nationwide network of medical & specialty eyecare practices, amplified with investments in training, management, marketing, & technology.
Eye Help You remote staffing service
Signup for Eyetrepreneur newsletter
Learn more at https://ampl...
Perry mystery shop calls 10+ offices.
How's the front desk at your office? Are they answering optical questions appropriately to drive sales and traffic? Or, do they say "I don't know" or wrong unenthusiastic answers?
On the calls, he ask questions like:
Perry chats with Edwards Marques, CEO of Vision Science Labs.
The online platform was designed to enable all eyecare professionals to provide Vision Therapy for treating minor to severe binocular vision conditions. The digital tools allow clinicians to assign as lists of activities for home and in-office treatment while managing, monitoring, and reporting patient progress.
Fallon walked into what she feels is a storm waiting to strike with no proper training, no one to push the office to succeed. She is determined to navigate this on her own and wants to better herself in every way.
Main issues described in Fallon's words:
Attend the show live every Wednesday at 8PM ET. Register here.
View YouTube recordings with video.
Link to pricing guide for frame tags
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