March 13, 2025 • 38 mins
In a time of obsession over AI and automation, are too many media buyers choosing to set it and forget it? Albert Thompson, Managing Director of Digital Innovation at Walton Issacson, thinks so.
In this episode, Thompson shares how bringing more human insight to programmatic campaigns is vital for optimal media performance. Together with host Noor Naseer, he explores how buyers can blend automation with human expertise to drive more successful campaigns.
Mark as Played
Popular Podcasts
United States of Kennedy
United States of Kennedy is a podcast about our cultural fascination with the Kennedy dynasty. Every week, hosts Lyra Smith and George Civeris go into one aspect of the Kennedy story.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com