Ag Sales Professional's Podcast by Greg Martinelli

Ag Sales Professional's Podcast by Greg Martinelli

Bringing you top sales strategies and information to build your territory and agribusiness

Episodes

In sales, DISC is not about you – PODCAST

July 15, 2025 • 7 mins
Arm your salespeople with one of the most important tools With thousands of self-assessments on the market, DISC is one of the most important for salespeople. Typically, after taking the assessment, your company hosts a training session to help you better understand your results. That’s all great, but that training stops just short of the […]
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Can you tell your sales story? – podcast

July 9, 2025 • 10 mins
How to use story format to connect with your customers Every salesperson can help their customers by using a powerful story.    The secret to a successful story in sales follows a format.  These are not just fun or amusing stories that go on and on randomly.  No!  Your selling stories need to have a clear […]
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Break the 4th wall early on a sales call – PODCAST

July 1, 2025 • 10 mins
How to build trust early in a selling situation Every salesperson can build trust faster, show more empathy, and develop deeper customer relationships by breaking the 4th wall on a sales call.  What is the 4th wall, and how do I break it? Listen in as we discuss the 4th wall in sales and how you can […]
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Sales Training Revelations – PODCAST

June 25, 2025 • 9 mins
The most common feedback from sales training and how it can help you After more than 20 years of training and leading salespeople, I truly enjoy the one-on-one moments of feedback.   It’s that moment when someone in a training workshop or coaching session opens up about their pivotal learning point from the session.  These […]
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A Tale of Two Customers – PODCAST

June 18, 2025 • 15 mins
Selling to the farmer AND the reseller It can be the best of selling methods and the worst of selling methods.  This, of course, is the sales version of the opening line from the famous book, “A Tale of Two Cities.”  A recent sales training workshop reminded me that knowing who to focus on isn’t […]
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Selling Lessons to Celebrate Father’s Day – Podcast

June 10, 2025 • 6 mins
How did your dad help you become a better salesperson? As many countries across the world will celebrate Father’s Day this coming weekend, I felt it best to honor all fathers, father figures, and anyone who showed up in your life to somehow make you better at selling. Many of you might be thinking, “My […]
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Close better by knowing – PODCAST

May 29, 2025 • 5 mins
 How Steve Martin and a performance review can help you close more sales “How can I close more sales?” It’s the most common question I get in sales training—and not surprisingly, the most common weak spot when salespeople evaluate themselves. A recent interview with comedian Steve Martin reminded me of an employee review I once […]
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Salesperson Audit

May 21, 2025 • 7 mins
When was the last time you audited your territory or sales team? Honestly, when was the last time you took a good, hard look at your territory or your sales team?  I mean looking at it like an audit would? If you’re like most sales managers or business leaders, the answer is probably… never. Sure, […]
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Salesperson Audit – Podcast

May 21, 2025 • 7 mins
When was the last time you audited your territory or sales team? Honestly, when was the last time you took a good, hard look at your territory or your sales team?  I mean, looking at it like an audit would? If you’re like most sales managers or business leaders, the answer is probably… never. Listen […]
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Speak with confidence when it counts

May 6, 2025 • 36 mins
How to stand out and stand tall with the power of speaking…. Listen in as Sara Cross and I discuss the power of speaking at high-stakes moments. Whether it’s one-on-one on a sales call, speaking to a board of directors, team selling a group of customers, or speaking in front of hundreds of people, the […]
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