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March 17, 2025 29 mins
I have a confession to make: I firmly believe insurance agents are prospecting all wrong. And, it is not only costing them thousands of dollars every year in new business commission, but they are losing literal weeks (months?) of their lives in the process. But, I also have some good news as well. The good news is that you can be happier as a producer, more successful, get more hours of your life back, and win more frequently. It all boils down to prospecting the low-hanging fruit. In this throwback episode, I (Charles Specht) will tell you what the low-hanging fruit is and also how you can win it! Key Topics: Introduction of "low-hanging fruit" in insurance sales Analogy of picking ripe figs to explain targeting easy opportunities Importance of using the Broker of Record (BOR) letter in acquiring new clients Techniques for identifying and capitalizing on straightforward sales opportunities Discussion on the mindset needed for low-effort, high-return sales approaches Insights into streamlining the sales process by focusing on ready-to-switch clients Encouragement to refine focus on opportunities with the greatest return and least complication Reach out to  Charles Specht Visit: Permission Network Produced by: PodSquad.fm
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