How can technology enhance your processes and drive growth? In this episode of Amplify!, Danny Estrada, vice president of consulting at Rare Karma, delves into the pivotal role of marketing technology in lead generation for accounting firms. CRM adoption is an important component, but you also have to look at how it integrates with other firm technologies. Listen in to discover actionable strategies to maximize ROI, enhance client experiences and stay ahead of emerging trends in MarTech.
For more Amplify episodes and to find out more about the Assocation for Accounting Marketing visit https://accountingmarketing.org/category/amplify/.
Guest: https://www.linkedin.com/in/dannyestrada/ | https://rarekarma.com/
Host: https://www.linkedin.com/in/chris-camara/ | https://insidepublicaccounting.com/
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