April 9, 2024 • 27 mins
A new job, your kids traveling soccer team, overly demanding social life…while rewarding, life’s demands can often get in the way of time for ourselves.
Meet Beia, a skincare line to help you build (and regain) your sensual confidence. We speak to founder Brittany Lo about:
- Multi-purpose Products: Founder Brittany Lo discusses how Beia's products are versatile, catering to your needs from the boardroom to the bedroom.
- Overcoming Guilt: Whether in a long-term relationship or embracing self-love, guilt surrounding sexual intimacy is common. Discover tips to navigate and overcome these feelings.
- Empowering Communication: Learn how to advocate for your desires and pleasures with confidence.
- Breaking Taboos: Brittany shares insights into why she developed a vegan line that merges skincare and sexual wellness, breaking stereotypes around intimate products.
- Sneak Peek: Explore the rest of Beia's product line and get a glimpse of their upcoming body-soothing scrub.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
This is the Art Beauty podcast,where we are always reaching
for truth in beauty.
Remember the brandsand the people on the show.
We're not paying to be here,so we get to ask them the questions
we know you want answeredbecause you deserve to be informed
so you can make the best choicesfor yourself.
With that said, I'm Amber Milt and Today,my fabulous co-host is Brittany Lo.
She is the founder of Beia It isa skincare meets sexual wellness company.
(00:26):
We're going to be talkingabout some of their products.
But before we even get into that.
Welcome to the show, Brittany.Good to have you here.
So much for having me.
I'm so excitedto be chatting with you today.
I always love having a female founder.
You know, I think it's
so impressive that we have so many,especially in the beauty space.
But but for the beautyspace used to be a lot of men.
(00:47):
Yeah.
And honestly,when you think about like the sea level
and you really look at some of the brandsthat still a lot of times is.
And so I feel like what I loveabout seeing more women
executives in the beauty worldis that we are the consumers, right?
And no one knows the brandbetter than we do.
So I love being in this spaceand being able to work with so many women
(01:09):
because that'swho we're creating products for.
You know, I'm glad you brought that up.
And I have to be honest, when I heardabout your products, I was intrigued.
I was intrigued for a number of reasons.Right.
Because one of the thingsthat I want to talk about today with you
is this idea of being sentactually competent.
(01:30):
Right.
And I think is as we age, many women,I think, become more
emotionally comfort in more confidentin a lot of different ways.
But sometimes this idea of sensuality
can maybe feel like it's goingthe other way.
(01:52):
Abso ng Yeah.
Yeah.
I think it's interesting because on onehand, like when you're in your twenties,
you hear so muchabout what other people say
and you'retrying to figure out who you are.
And then once you in your thirties,
4050 is like that's when you stop caringas much about what people think.
And you really do
make choices about what's going to serveyou and your family best.
(02:14):
And so on one hand, you're actuallymore confident in your body.
You're more assured of like who you are,what you want and what gives you pleasure.
But on the flip side, you're also havinga lot more responsibilities, whether it's
a family or a partner or just generallymore an executive role at work.
And so it's really hard to continuouslyprioritize you and as a part of choosing
(02:37):
everyone else, by the time you get to you,there's no time, there's no energy.
And that's when we see womennot really choosing their sensuality
and making room for thatbecause they've already given up
their time and energy to everything elsethat they have going on.
Okay.
I'm going to have a little
beauty confession herebecause we keep it real on this podcast.
(02:58):
But this this episodecould not come at a better time.
Just last week, I started a new full timecareer shift, working
full time with Laura Geller,doing a lot of beauty education.
And let me tell you,
I got a hold of your productsand I've been like, I want to try this.
So one of them, I'mgoing to give a little preview
(03:18):
we don't want to go into,but it is a body serum.
But that also is like a lubethat you can use as a liver.
And I will tell you,this has been sitting on
every nighthave been like coming up to my husband.
I'm like, I'mgoing to try this. I'm going to try this.
I've been so exhausted
starting a new job and it's like I'mso exhausted.
(03:39):
That there's been. Zero time.
I'm like.
I'm really close.
I was until I was like,you know, we can do everything,
but we can't always doeverything at the same time.
And so right now, like,congratulations, Glory.
I love that brand. Yeah.
And you just started this week, right?
Yeah.
I mean, like a full time in office.
Like, this was my first full.
(04:01):
We actually it was like last week, but it
but this is my first full week in officeand boy.
So like,
who is office all the timebut it's going to be like
I would be exhaustedto focus on your career for the first
and then you're going to timeuntil I use it.
The intimacyzero and harder times that we are alive.
(04:22):
And that's like the beautyof not to get into the product.
But one of the thingsthat we've done with women
is that we wanted to create productswere multipurpose because ebbs and flows,
like sometimes your career or your familythe top priority
and you and your intimate momentsreally are not.
Other times you're like,I really want to prioritize that and
doesn't mean you can't use that every day,no matter where your priorities lie.
(04:46):
So like, that's like just showsthat, like as women, like we're complex
and there's ever changing responsibilitiesand priorities and life is complex.
That's like, why don't we find products
that can really integrateno matter where we are now?
Do you think, you know,when you're talking
with your gal friends,I feel like in her twenties, you know,
speaking sexually, right.
(05:09):
We're we're seem to be more active rightand yeah and
and I feel like as we get olderwhether it's kids or career
or taking care of family membersor any of the myriad things that just
we have to deal with thatthat get in the way of this idea of I'm
going to make time for sensuality,
(05:29):
for pleasure, whether it's with myselfor with my partner.
Do you have any advice that you thinkyou know?
I think a lot of times women, myselfincluded, like we feel guilty
and we feel like I shouldI should be doing that like, too.
And I also think that, like not many womentalk about it enough.
Right. Right.
I rememberI had a Yeah, yeah, you're right.
(05:52):
I agree with you.
Because that's something why likewhen you think about, like certain topics,
whether it's politics, religion, salaries,sex is one of those pillars that people.
Yes. When you're youngerand always hooked up with someone like
it's there's this hookup culturethat's like relatively
socially acceptable because you're young,you're figuring things out.
(06:12):
But once you enter these, like,committed relationships, it's like,
like don't talk about your problemsoutside your relationship.
Like, really like, you know, that shouldonly be between you and your partner.
There's a lot of, like, a lot of guilt.
There's a lot of shame.
And even when you think about
sex education and way back in high school,which is really that
that and or gynecologists likethose are your main points of information.
(06:33):
Well it's all about reproductionhas nothing to do with pleasure.
And so already,like from the time that we're very young
members, women like men tend to explore
and like learn more about their bodiesmuch younger than women.
And by the time we do get education,
it's all about having children,not about pleasure.
And like making thisa ongoing conversation.
(06:55):
And so then when it comes to like,you know,
like having all these different wordsfor what men like who are trying
to be adventurous, it also makes us feeleven more shameful in a more guilty
to be adventurousin this part of our life.
And so that's where I, I agree,where as we do
get into more established relationshipsas we get older,
it is something that just almost becomesmore of a taboo.
(07:19):
And I think that's a big pieceof how society has shaped it.
And when you think about these kindof products,
you're going into a pharmacyand it's under the family planning aisle.
So one that does alignwith pleasure and all.
And then to the other optionis going to like a shady run
down store that you wantno one to see you there.
(07:40):
And so those are your only two options.
And then like,how are you going to feel empowered?
How are you going to be excitedto talk to your friends about it
when the whole process from the starthas all been built around shame and guilt?
I mean, yeah, like when you go to buy,like I don't want to buy lube anywhere.
Anywhere.
Anybody to know like mine, Likeit's just like, I don't I don't think.
(08:05):
Right.
Thank God for the internet because, like,
you just don't I don't want to walk intoCVS or Duane Reade and be like,
I swear.
Like, and that'swhy Amazon is the number one retailer
for these products,because people do want discretion.
And I when I was doing that,you know what I found was
there had these like neon bottleswith questionable ingredients
(08:28):
that I couldn't even pronounce right
or you would have maybe these cleanerwere like expensive options, but
it's still like women in thongs and like,just presenting is very polar opposites
where an everyday personreally doesn't relate to either spectrum.
So it's like if you want cleaner,you want elevated, but you still want it
to be like somethingthat you're feeling empowered
(08:50):
but not like shameful or likethere's nothing that was really out there.
And that's why I was so intrigued by this.
And also, like you were saying,conversations just don't happen.
But slowly, like you're seeing retailersbe more open because customers do want it.
And I think that was really expeditedduring the pandemic
when people are like,wait, this is a big part of my life.
(09:13):
That's how we all got here.
Now that I'm not with anyone,I realized how important like
that part of my body,that part of my life is.
And I think that's what allowed usto be able to have more acceptance
in launching this kind of brand.
You know.
Before we jump into the products,because I want to speak to
(09:34):
some of the things that you just said,you know, on this idea of
of of women feeling guiltyof trying to figure out how to make time.
Do you have any advice for one,you know, that you give to women who
who are struggling,trying to prioritize sensuality
and then any tips onhow maybe they can do that?
And also, I think the first number onepiece is that you need to know
(09:58):
you can't ask for what you wantuntil you know what you want.
Right.
And so I think that's something
to be curious about,is even when you think about a career
where it's like, I hate my job,I want something else, Well, that's fine.
Let's get you to that new job.But what do you like?
Do you like to be in beauty?Do you like finance?
Do you want to like do you like marketing?
Do you want to help people? Right.
(10:19):
You kind of have to know what you wantin order
to go search for those rolesto get that next job.
And so I think step one is like being liketaking this piece of your life seriously
and being excited to exploreand just be curious about
whether that is, you know, like stories,if it's products or just like
(10:39):
when you're with a partner or justbeing mindful of like, that's all good.
Or you know what?
I don't like that.
And being able like I as women,we don't speak up enough of like demanding
and asking for what we wantand what we deserve is very much like,
how can I please others?
So first off, know that like, it'snot selfish.
This is to me,beauty is not just physical, it's also
(11:02):
our mental health is also our sexual beingand collectively having a healthy
360 approach to
these different areasis going to lead to greater confidence.
It's going to lead to you feelingjust your most beautiful, confident self.
And so I think one is like being curiousabout what you like and then to like
(11:22):
separating is guilt and pleasureand knowing that you deserve it.
Like, I think that's something wherewe're like, like I'm a mom.
Like, I have, you know, I want to giveeverything to everyone else within a day.
Like, that's not sustainable
and you're not going to be happybecause pleasure does release.
It was written all our loans
that help us feel more fulfilledand more like happier.
(11:43):
And so scientifically speaking,it is good for you.
And that is how we've gotten to Earth.
And so I do think that making time,whether that is scheduling time
with your partner on a calendar,knowing that you just like how you set up
meetings, you know,the important ones are going
to go on your calendarand you lock your day accordingly.
(12:03):
Like think aboutmaybe that could be helpful.
Think about any other toolsthat would help you make sure
that you're more conscious of it.
And we find that
once you get into more of a routinebecause sometimes it's a little bit
it's a little bit intimidatingwhen you maybe have taken a break
from like being intimate with your partnerto get back into it.
But studies showthat the more that you do it,
(12:25):
the more you're going to crave it as well.
And part of being curious,adventurous is trying different things.
So I think it's more a matter of likecommitting to wanting to figure out this
this piece of your lifeand being open to that mindset
because naturally you're goingto see a more positive shift.
And it's really excitingwhen when you do put that time aside.
(12:46):
That is fabulous, fabulous,fabulous advice.
I love it.
Thank you so much.
And I'm hoping that it's helpingso many people out there.
One, give yourself permission.
Stop feeling so guilty.I'm going to add that in there, too.
But you bring up a good point.
That is make time for this,because the more that you do it,
the better you're going to feel.
We've had podcasts before where they founda relationship between your sex,
(13:09):
sexuality, sexual release
and also your skin,that they found that it's better, right?
You're getting blood flow to the face.
And so so that's good.
I do want to nowstart to dig into these products
because I was intrigued when I heard,okay, you've got a body serum
(13:29):
and an intimate serum.
But first of all, thank you,because these are beautiful.
And for anybody in the worldwho owns a bottle of lube,
I bet it is hidden somewhere, right?
Like in a drawer next to the bed in a box.
Because you don't want your kidsto see it.
You're cleaning people to see it.
(13:49):
God forbid your family comes over.
You definitely don't want them to see it.
Thank you.
This is so beautiful.
And I'm assuming that was doneintentionally.
Absolutely.
The idea was that how we feelis what I believe,
that when you feel confident in one,you relate that
evidence seeps into every other.
(14:11):
And so this
I froze. I think.
So with that, my whole mission washow do we elevate this category?
So instead of youshamefully hiding in a bag your socks,
or you're proudly displaying iton top of her nightstand
and we had it editor when I launched it,and she wrote to me and said, Listen,
I am my mother in law staying with usand I have the intimacy zero
(14:33):
right on my nightstandbecause it looks like a perfume bottle.
And this is making me feelso guilty and I love it.
And that's where it's like positioningwith like, we're women, like successful
women who are taking care of themselvesand really investing in
their healthand their bodies and everything else, like
deserve to have quality solutionsfor this part of their life, too.
(14:57):
And that was a big piece of the product,the formula, the ingredients
and everything that we thoughtthrough versus from start to finish.
And let's talk about the ingredients,
because I think there's a lot of peoplewho are thinking,
Wait a minute, how can my skin care serumalso be, you know,
provide enough slip and lubricationto be my lube?
(15:19):
Right.
So the idea is that soyou're actually rated as a best body zero,
because it gives us really nice,gentle hydration.
So think about like
if you're going to like a weddingor a red carpet event of any sort,
you can put it on your neckwith your arms, legs like makeup artist
during the New York Fashion Week.
Use it because it gives this really nicesubtle glow
(15:39):
and it seeps into your skin waybetter than a body moisturizer.
But on the flip side,it has this like nice slip
where if you use a few more palms,it can easily give you this
lip of a beautiful intimacy serumwithout it being too greasy.
It's not goopy.
Did not like in our bathe,but it's a beautiful oil based
serum that allows it to just feel warm
(16:02):
and a little bitmore like natural than this cool goopy
product that you might have usedin other situations.
And to me,what we're saying intimacy serum, right?
So so like a lubelike you could use this in place.
And it's. Safefor all those private areas.
Yeah.
Okay.
(16:23):
Yeah.
So my my biggest concern isI have a lot of skin allergies.
I'm allergic to a lot of ingredients.
So when it came to lubes, like,there were so many that would burn me,
and that takes awayfrom the whole experience and itself.
And so when we set off to create this bodyand intimacy serum,
we actually had a lot of couples.
There are other testersand make sure that everyone like again,
(16:45):
our Beia is vegan, it's fragrance freewhen we're really mindful
about ingredientsbecause I as a consumer can't use a lot.
And so when it comes to especiallyin our intimate areas, like it's
even more importantto think about your age
levels, to think about the ingredientsand make sure that it's not going to harm
(17:06):
or burn or provide any irritation.
So even with people with sensitive skin,we've had really fun
storiesand great reviews from the product.
And then have doctors sort ofyou have doctors in your panel
to make sure that you know,gynecological this is safe.
(17:27):
Yeah.
So everythingis also dermatologist tested.
And so we also make sure we have thirdparty testing on our ingredient panels
to make sure it's safefor sensitive skin specifically.
And then we also have sex therapistgynecologists
and everyone elsewho also is on our advisory
to ensure that it's safe to use
(17:47):
it's quality ingredients of formulas,which we also work with from the start
with our chemists on these formulationsand then do everything
we can to properly communicatethat to our customers.
I love that.
Okay.
So interesting because there's only
a few products in the lineas of right now, right?
(18:09):
Yes, There's the wipes
are mist or serum,and we're launching new ones soon.
I saw it on Instagram, but, you know,so let's say let's save that till the end.
And maybe can we can we tell because
you could
kind of like, I think, tell what it wasfrom what I saw on Instagram.
So the face mist.
But it is an interesting collection.
Let's talk about the face in itand then what kind of talk
(18:31):
about the collection as a whole?
Yeah,so the idea is I have another company
called Beauty and we do hairand makeup services for weddings.
And so what happened was I would havethese brides come in for the trial
and let me use,you know, like it was the pandemic.
When I started, I was like, let me losefocus groups or clients because
(18:51):
who knows where the white spaceis better than actual women.
And what we found was instead of thembeing like, like, what blush am I wearing?
They'd be like, Listen,I like sweat really easily.
I'm nervous about
hugging all my guests on my wedding daybecause when I see what I smell,
what do I do?
Or I have these bodyblemishes on my breasts
and I'm wearing a low cut dress like,what do I do?
(19:13):
Like, help me?
And it was these, like, intimate concernsthat they were looking for skin
care solutions.
And I at that point was in my twenties,I was, you know,
I would be in a bar on a Friday nightdancing, getting a little sweaty
and then dirt like getting intimatewith someone at night and no, I stink.
I hope you can't smell me.
And it was these same intimate concernsof sweat, odor, body blemishes, etc.
(19:37):
that really affected my confidence andmore specifically, my sensual confidence.
And so that was the whole mission with
there was like,how do we address those intimate concerns
to build your sexual confidencebefore those intimate moments even occur?
Because if you're feeling self-conscious,so much of pleasure is mental.
(19:57):
And so we need you to feel empoweredand confident in your own skin
before those moments so that you canget the pleasure you deserve.
And so with that
said, and this gives youthat morning afterglow,
and it has really an inherent acid to givelike a beautiful glow that your make up.
But the idea from the startwas if I came out with a sex brand,
(20:19):
it would have alienatedso much of our users.
So the idea washow do we build a skincare brand
that has these sexual walletscomponents to it
so people feel like, you know,it's a basement, let me try it out.
the morning after glow,who didn't love that?
And then then we had our refresh wipeswhere it's like
I can remove odors after gym.
(20:39):
But they're also gentle, notfor down there before and after intimacy.
Right.
And then we also hadthe body intimacy serum.
And so that'swhere like the storyline of the product
line upmight seem a little nontraditional.
It's also intentional
because we wanted our womento feel comfortable using the line,
feeling comfortable using the productin multiple ways throughout their day.
(21:04):
And so it's taken a while to get to like,okay, this is for sex,
but it's becausewe want you to feel comfortable,
because when you feel comfortable,you're more willing to adventure.
And that's like the process of using usis like whether you're intimate or not,
Like you can use these productsin your everyday routine,
but more importantly, we're going to buildyour sexual confidence
(21:24):
by addressing those concernsthat we also don't love talking about.
And by doing that, itit allows you to hopefully feel
more empowered,more confident in your own skin.
And these are so great.
By the way, I love these little wipes
because you can throw them in your purse,you can put it in your jeans pocket.
You know,if you know you're going to be out
and you just want a quick freshen up.
So these are fragrance free page balanceso you can use them on your hands,
(21:47):
your pets, your Britney Spears,if you know what I'm saying.
And the
Joe hadn't exactly what they hadto do at the gym,
wherever you get sweaty,they're they're there for you.
And like you said,they're like individually wrapped.
But the idea that, like,our customer is busy, she's on the go.
I keep one in every single bagas I'm running around.
(22:10):
And even when you think aboutlike a networking about going from work
to that, like I stink.
So just to be able to use a wipe, feelrefreshed, I'm more present
in my conversationsand connecting with people
because I'm not worried aboutif they can smell me.
And so intimate, concerned, we believe islike you're most exposed in the bedroom.
The products are for the bedroomand beyond.
(22:31):
I love that bedroom.
Two bathroom. Right. And beyond.
That.
Yes, exactly. And look like a pretty this.
I mean, so I use this as a makeupso you can use this
as a sort of hydrationmist and also to see your makeup.
But, yeah, look, it has a really prettythe skin has a really nice glow right now.
You look beautiful and not like what?
(22:53):
Like that morning after glow.
But the idea isit's like a natural alternative.
There's no alcohol in itto dry out your skin,
but rather it's going to embrace and like,help your makeup.
Hold that.
Keep you looking refresh all day long.
I love that.
You know, we need thisespecially look, we are
we are getting into the warmer months, butit's still cold here on the East Coast.
(23:13):
And I feel like we need all the hydrationwe can still grab onto.
Can you give us beforewe go a little bit of a preview
I did see onlineof what's coming in April.
Yeah.
So it's funny because one of our retailerswas like, can we launch early?
And so one of the main concerns
that our consumers expressedwas razor burn, right?
(23:36):
When you think about like blemishesaround your bikini line, like
think about even if you're out on a beachor getting intimate, you're like,
it's paint is I used to have itso painfully that I got laser done,
but it's also embarrassingbecause it's like ingrown. Yes.
And then I also had keratosis pilaris,
which was a big concernfor a lot of our customers as well.
So for us, like when you think abouta traditional body
(23:59):
throb, it's usually pretty abrasiveand you're using it maybe once a week
on your arms and your legs, but for me,
like I was worried about, like,how do we get to the underarm?
How do we think about the bikini lineand what are we
what are what are we doing about bodyblemishes to prevent those ingrown
from even like the moleculesgetting trapped in your pores?
And so that is our new productlaunch review.
(24:22):
It is called the bikini body scrub.
And so it has both rice powder and pumice.
So it's two different particle sizes.
So you're going to get the dead skinjust like a traditional scrub,
but you're also going to be able to use itintimate areas without it tearing
your skin by being too abrasive.
And it also has glycolic acid in it.
(24:43):
So it's a very gentle scrub that has bothphysical and chemical exfoliants
so that you can feel because in the wintermy legs, it's so ashy.
And then in the summertime I like
if I have body balances all over,it does impact my confidence.
And so this is just another great way
for before you're going to do itbefore the beach or whatever it might be.
(25:04):
You can use the shower a few times a week,get off the dead skin
addressed keratosis pilarisand your ingrown hairs.
So that way you can feel super sexyno matter where you are.
I want to give you an ideafor your next one,
which is like pimples in the butt area,right?
So like, I feel likeI used to do a lot of SoulCycle.
(25:27):
You guys have heard me say this.
I'm like, unfiltered, but, like.
Go. I get the bumps down the butt.
I just do you.
Right now rub.
Okay. All right.
I will do. That glycolic acid.
But I do think there's another ideathat we're working on specifically
for those spots.
(25:49):
So I'm glad that you said that.
I love it.
Brittany, you've been such a pleasure.
And I think, you know, it'sso important for women
and men to continue this conversationand to be talking about sexual wellness,
sexual health, sensual confidence.
I just want to thank you so much and also
congratulate you because your productsare available online.
(26:10):
Give us that address.
But also, they're available in retail.
Yes, they ours.
We we can be found at beai so B-E-I-Abeauty dot com, but you can also find us
on Neiman Marcus, UrbanOutfitters, free people and Amazon.
I mean, you had all the big ones.
You went from like ultra luxe Neiman.
And then we've got Urban Outfitters, whichis like for the young and hip and cool.
(26:34):
Congratulationsis something to be super proud of.
You know, I just want to thank you somuch for being with us today.
No, thank you so much for having me,allowing me to share my story,
because even though I believethat sexual wellness is such a key
component to how I view beauty,it is a little bit of a taboo topic.
(26:54):
So by you opening up your platformand allowing me to share
how this can really empower one's lifelike me, the the world, because I know
it's not for everyone yet,but I think the more conversations
we have, the more that peopleare going to feel comfortable and curious
and excited to spend more timein this part of their life.
(27:15):
thank you. Thank you. Thank you.
I think we all need to hear that.We all need to be reminded.
I agreethat I'm going to be doing this weekend.
Give you idea
for a little bit of funand you know, everybody listening.
If you've got questions you want meto pass on to Brittany, her team?
You know, I'm always happy to do that.
You can email me at Hello at ArtBeauty podcast dot com.
(27:37):
You can find us on Facebook, Instagramand YouTube at Art Beauty podcast and
as always we will see you next Tuesday,hopefully with a little bit of a glow
. Bye!
This is the Art Beauty podcast,where we are always reaching
for truth in beauty.
Remember the brandsand the people on the show.
We're not paying to be here,so we get to ask them the questions
we know you want answeredbecause you deserve to be informed
so you can make the best choicesfor yourself.
With that said, I'm Amber Milt and Today,my fabulous co-host is Brittany Lo.
She is the founder of Beia It isa skincare meets sexual wellness company.
(00:26):
We're going to be talkingabout some of their products.
But before we even get into that.
Welcome to the show, Brittany.Good to have you here.
So much for having me.
I'm so excitedto be chatting with you today.
I always love having a female founder.
You know, I think it's
so impressive that we have so many,especially in the beauty space.
But but for the beautyspace used to be a lot of men.
(00:47):
Yeah.
And honestly,when you think about like the sea level
and you really look at some of the brandsthat still a lot of times is.
And so I feel like what I loveabout seeing more women
executives in the beauty worldis that we are the consumers, right?
And no one knows the brandbetter than we do.
So I love being in this spaceand being able to work with so many women
(01:09):
because that'swho we're creating products for.
You know, I'm glad you brought that up.
And I have to be honest, when I heardabout your products, I was intrigued.
I was intrigued for a number of reasons.Right.
Because one of the thingsthat I want to talk about today with you
is this idea of being sentactually competent.
(01:30):
Right.
And I think is as we age, many women,I think, become more
emotionally comfort in more confidentin a lot of different ways.
But sometimes this idea of sensuality
can maybe feel like it's goingthe other way.
(01:52):
Abso ng Yeah.
Yeah.
I think it's interesting because on onehand, like when you're in your twenties,
you hear so muchabout what other people say
and you'retrying to figure out who you are.
And then once you in your thirties,
4050 is like that's when you stop caringas much about what people think.
And you really do
make choices about what's going to serveyou and your family best.
(02:14):
And so on one hand, you're actuallymore confident in your body.
You're more assured of like who you are,what you want and what gives you pleasure.
But on the flip side, you're also havinga lot more responsibilities, whether it's
a family or a partner or just generallymore an executive role at work.
And so it's really hard to continuouslyprioritize you and as a part of choosing
(02:37):
everyone else, by the time you get to you,there's no time, there's no energy.
And that's when we see womennot really choosing their sensuality
and making room for thatbecause they've already given up
their time and energy to everything elsethat they have going on.
Okay.
I'm going to have a little
beauty confession herebecause we keep it real on this podcast.
(02:58):
But this this episodecould not come at a better time.
Just last week, I started a new full timecareer shift, working
full time with Laura Geller,doing a lot of beauty education.
And let me tell you,
I got a hold of your productsand I've been like, I want to try this.
So one of them, I'mgoing to give a little preview
(03:18):
we don't want to go into,but it is a body serum.
But that also is like a lubethat you can use as a liver.
And I will tell you,this has been sitting on
every nighthave been like coming up to my husband.
I'm like, I'mgoing to try this. I'm going to try this.
I've been so exhausted
starting a new job and it's like I'mso exhausted.
(03:39):
That there's been. Zero time.
I'm like.
I'm really close.
I was until I was like,you know, we can do everything,
but we can't always doeverything at the same time.
And so right now, like,congratulations, Glory.
I love that brand. Yeah.
And you just started this week, right?
Yeah.
I mean, like a full time in office.
Like, this was my first full.
(04:01):
We actually it was like last week, but it
but this is my first full week in officeand boy.
So like,
who is office all the timebut it's going to be like
I would be exhaustedto focus on your career for the first
and then you're going to timeuntil I use it.
The intimacyzero and harder times that we are alive.
(04:22):
And that's like the beautyof not to get into the product.
But one of the thingsthat we've done with women
is that we wanted to create productswere multipurpose because ebbs and flows,
like sometimes your career or your familythe top priority
and you and your intimate momentsreally are not.
Other times you're like,I really want to prioritize that and
doesn't mean you can't use that every day,no matter where your priorities lie.
(04:46):
So like, that's like just showsthat, like as women, like we're complex
and there's ever changing responsibilitiesand priorities and life is complex.
That's like, why don't we find products
that can really integrateno matter where we are now?
Do you think, you know,when you're talking
with your gal friends,I feel like in her twenties, you know,
speaking sexually, right.
(05:09):
We're we're seem to be more active rightand yeah and
and I feel like as we get olderwhether it's kids or career
or taking care of family membersor any of the myriad things that just
we have to deal with thatthat get in the way of this idea of I'm
going to make time for sensuality,
(05:29):
for pleasure, whether it's with myselfor with my partner.
Do you have any advice that you thinkyou know?
I think a lot of times women, myselfincluded, like we feel guilty
and we feel like I shouldI should be doing that like, too.
And I also think that, like not many womentalk about it enough.
Right. Right.
I rememberI had a Yeah, yeah, you're right.
(05:52):
I agree with you.
Because that's something why likewhen you think about, like certain topics,
whether it's politics, religion, salaries,sex is one of those pillars that people.
Yes. When you're youngerand always hooked up with someone like
it's there's this hookup culturethat's like relatively
socially acceptable because you're young,you're figuring things out.
(06:12):
But once you enter these, like,committed relationships, it's like,
like don't talk about your problemsoutside your relationship.
Like, really like, you know, that shouldonly be between you and your partner.
There's a lot of, like, a lot of guilt.
There's a lot of shame.
And even when you think about
sex education and way back in high school,which is really that
that and or gynecologists likethose are your main points of information.
(06:33):
Well it's all about reproductionhas nothing to do with pleasure.
And so already,like from the time that we're very young
members, women like men tend to explore
and like learn more about their bodiesmuch younger than women.
And by the time we do get education,
it's all about having children,not about pleasure.
And like making thisa ongoing conversation.
(06:55):
And so then when it comes to like,you know,
like having all these different wordsfor what men like who are trying
to be adventurous, it also makes us feeleven more shameful in a more guilty
to be adventurousin this part of our life.
And so that's where I, I agree,where as we do
get into more established relationshipsas we get older,
it is something that just almost becomesmore of a taboo.
(07:19):
And I think that's a big pieceof how society has shaped it.
And when you think about these kindof products,
you're going into a pharmacyand it's under the family planning aisle.
So one that does alignwith pleasure and all.
And then to the other optionis going to like a shady run
down store that you wantno one to see you there.
(07:40):
And so those are your only two options.
And then like,how are you going to feel empowered?
How are you going to be excitedto talk to your friends about it
when the whole process from the starthas all been built around shame and guilt?
I mean, yeah, like when you go to buy,like I don't want to buy lube anywhere.
Anywhere.
Anybody to know like mine, Likeit's just like, I don't I don't think.
(08:05):
Right.
Thank God for the internet because, like,
you just don't I don't want to walk intoCVS or Duane Reade and be like,
I swear.
Like, and that'swhy Amazon is the number one retailer
for these products,because people do want discretion.
And I when I was doing that,you know what I found was
there had these like neon bottleswith questionable ingredients
(08:28):
that I couldn't even pronounce right
or you would have maybe these cleanerwere like expensive options, but
it's still like women in thongs and like,just presenting is very polar opposites
where an everyday personreally doesn't relate to either spectrum.
So it's like if you want cleaner,you want elevated, but you still want it
to be like somethingthat you're feeling empowered
(08:50):
but not like shameful or likethere's nothing that was really out there.
And that's why I was so intrigued by this.
And also, like you were saying,conversations just don't happen.
But slowly, like you're seeing retailersbe more open because customers do want it.
And I think that was really expeditedduring the pandemic
when people are like,wait, this is a big part of my life.
(09:13):
That's how we all got here.
Now that I'm not with anyone,I realized how important like
that part of my body,that part of my life is.
And I think that's what allowed usto be able to have more acceptance
in launching this kind of brand.
You know.
Before we jump into the products,because I want to speak to
(09:34):
some of the things that you just said,you know, on this idea of
of of women feeling guiltyof trying to figure out how to make time.
Do you have any advice for one,you know, that you give to women who
who are struggling,trying to prioritize sensuality
and then any tips onhow maybe they can do that?
And also, I think the first number onepiece is that you need to know
(09:58):
you can't ask for what you wantuntil you know what you want.
Right.
And so I think that's something
to be curious about,is even when you think about a career
where it's like, I hate my job,I want something else, Well, that's fine.
Let's get you to that new job.But what do you like?
Do you like to be in beauty?Do you like finance?
Do you want to like do you like marketing?
Do you want to help people? Right.
(10:19):
You kind of have to know what you wantin order
to go search for those rolesto get that next job.
And so I think step one is like being liketaking this piece of your life seriously
and being excited to exploreand just be curious about
whether that is, you know, like stories,if it's products or just like
(10:39):
when you're with a partner or justbeing mindful of like, that's all good.
Or you know what?
I don't like that.
And being able like I as women,we don't speak up enough of like demanding
and asking for what we wantand what we deserve is very much like,
how can I please others?
So first off, know that like, it'snot selfish.
This is to me,beauty is not just physical, it's also
(11:02):
our mental health is also our sexual beingand collectively having a healthy
360 approach to
these different areasis going to lead to greater confidence.
It's going to lead to you feelingjust your most beautiful, confident self.
And so I think one is like being curiousabout what you like and then to like
(11:22):
separating is guilt and pleasureand knowing that you deserve it.
Like, I think that's something wherewe're like, like I'm a mom.
Like, I have, you know, I want to giveeverything to everyone else within a day.
Like, that's not sustainable
and you're not going to be happybecause pleasure does release.
It was written all our loans
that help us feel more fulfilledand more like happier.
(11:43):
And so scientifically speaking,it is good for you.
And that is how we've gotten to Earth.
And so I do think that making time,whether that is scheduling time
with your partner on a calendar,knowing that you just like how you set up
meetings, you know,the important ones are going
to go on your calendarand you lock your day accordingly.
(12:03):
Like think aboutmaybe that could be helpful.
Think about any other toolsthat would help you make sure
that you're more conscious of it.
And we find that
once you get into more of a routinebecause sometimes it's a little bit
it's a little bit intimidatingwhen you maybe have taken a break
from like being intimate with your partnerto get back into it.
But studies showthat the more that you do it,
(12:25):
the more you're going to crave it as well.
And part of being curious,adventurous is trying different things.
So I think it's more a matter of likecommitting to wanting to figure out this
this piece of your lifeand being open to that mindset
because naturally you're goingto see a more positive shift.
And it's really excitingwhen when you do put that time aside.
(12:46):
That is fabulous, fabulous,fabulous advice.
I love it.
Thank you so much.
And I'm hoping that it's helpingso many people out there.
One, give yourself permission.
Stop feeling so guilty.I'm going to add that in there, too.
But you bring up a good point.
That is make time for this,because the more that you do it,
the better you're going to feel.
We've had podcasts before where they founda relationship between your sex,
(13:09):
sexuality, sexual release
and also your skin,that they found that it's better, right?
You're getting blood flow to the face.
And so so that's good.
I do want to nowstart to dig into these products
because I was intrigued when I heard,okay, you've got a body serum
(13:29):
and an intimate serum.
But first of all, thank you,because these are beautiful.
And for anybody in the worldwho owns a bottle of lube,
I bet it is hidden somewhere, right?
Like in a drawer next to the bed in a box.
Because you don't want your kidsto see it.
You're cleaning people to see it.
(13:49):
God forbid your family comes over.
You definitely don't want them to see it.
Thank you.
This is so beautiful.
And I'm assuming that was doneintentionally.
Absolutely.
The idea was that how we feelis what I believe,
that when you feel confident in one,you relate that
evidence seeps into every other.
(14:11):
And so this
I froze. I think.
So with that, my whole mission washow do we elevate this category?
So instead of youshamefully hiding in a bag your socks,
or you're proudly displaying iton top of her nightstand
and we had it editor when I launched it,and she wrote to me and said, Listen,
I am my mother in law staying with usand I have the intimacy zero
(14:33):
right on my nightstandbecause it looks like a perfume bottle.
And this is making me feelso guilty and I love it.
And that's where it's like positioningwith like, we're women, like successful
women who are taking care of themselvesand really investing in
their healthand their bodies and everything else, like
deserve to have quality solutionsfor this part of their life, too.
(14:57):
And that was a big piece of the product,the formula, the ingredients
and everything that we thoughtthrough versus from start to finish.
And let's talk about the ingredients,
because I think there's a lot of peoplewho are thinking,
Wait a minute, how can my skin care serumalso be, you know,
provide enough slip and lubricationto be my lube?
(15:19):
Right.
So the idea is that soyou're actually rated as a best body zero,
because it gives us really nice,gentle hydration.
So think about like
if you're going to like a weddingor a red carpet event of any sort,
you can put it on your neckwith your arms, legs like makeup artist
during the New York Fashion Week.
Use it because it gives this really nicesubtle glow
(15:39):
and it seeps into your skin waybetter than a body moisturizer.
But on the flip side,it has this like nice slip
where if you use a few more palms,it can easily give you this
lip of a beautiful intimacy serumwithout it being too greasy.
It's not goopy.
Did not like in our bathe,but it's a beautiful oil based
serum that allows it to just feel warm
(16:02):
and a little bitmore like natural than this cool goopy
product that you might have usedin other situations.
And to me,what we're saying intimacy serum, right?
So so like a lubelike you could use this in place.
And it's. Safefor all those private areas.
Yeah.
Okay.
(16:23):
Yeah.
So my my biggest concern isI have a lot of skin allergies.
I'm allergic to a lot of ingredients.
So when it came to lubes, like,there were so many that would burn me,
and that takes awayfrom the whole experience and itself.
And so when we set off to create this bodyand intimacy serum,
we actually had a lot of couples.
There are other testersand make sure that everyone like again,
(16:45):
our Beia is vegan, it's fragrance freewhen we're really mindful
about ingredientsbecause I as a consumer can't use a lot.
And so when it comes to especiallyin our intimate areas, like it's
even more importantto think about your age
levels, to think about the ingredientsand make sure that it's not going to harm
(17:06):
or burn or provide any irritation.
So even with people with sensitive skin,we've had really fun
storiesand great reviews from the product.
And then have doctors sort ofyou have doctors in your panel
to make sure that you know,gynecological this is safe.
(17:27):
Yeah.
So everythingis also dermatologist tested.
And so we also make sure we have thirdparty testing on our ingredient panels
to make sure it's safefor sensitive skin specifically.
And then we also have sex therapistgynecologists
and everyone elsewho also is on our advisory
to ensure that it's safe to use
(17:47):
it's quality ingredients of formulas,which we also work with from the start
with our chemists on these formulationsand then do everything
we can to properly communicatethat to our customers.
I love that.
Okay.
So interesting because there's only
a few products in the lineas of right now, right?
(18:09):
Yes, There's the wipes
are mist or serum,and we're launching new ones soon.
I saw it on Instagram, but, you know,so let's say let's save that till the end.
And maybe can we can we tell because
you could
kind of like, I think, tell what it wasfrom what I saw on Instagram.
So the face mist.
But it is an interesting collection.
Let's talk about the face in itand then what kind of talk
(18:31):
about the collection as a whole?
Yeah,so the idea is I have another company
called Beauty and we do hairand makeup services for weddings.
And so what happened was I would havethese brides come in for the trial
and let me use,you know, like it was the pandemic.
When I started, I was like, let me losefocus groups or clients because
(18:51):
who knows where the white spaceis better than actual women.
And what we found was instead of thembeing like, like, what blush am I wearing?
They'd be like, Listen,I like sweat really easily.
I'm nervous about
hugging all my guests on my wedding daybecause when I see what I smell,
what do I do?
Or I have these bodyblemishes on my breasts
and I'm wearing a low cut dress like,what do I do?
(19:13):
Like, help me?
And it was these, like, intimate concernsthat they were looking for skin
care solutions.
And I at that point was in my twenties,I was, you know,
I would be in a bar on a Friday nightdancing, getting a little sweaty
and then dirt like getting intimatewith someone at night and no, I stink.
I hope you can't smell me.
And it was these same intimate concernsof sweat, odor, body blemishes, etc.
(19:37):
that really affected my confidence andmore specifically, my sensual confidence.
And so that was the whole mission with
there was like,how do we address those intimate concerns
to build your sexual confidencebefore those intimate moments even occur?
Because if you're feeling self-conscious,so much of pleasure is mental.
(19:57):
And so we need you to feel empoweredand confident in your own skin
before those moments so that you canget the pleasure you deserve.
And so with that
said, and this gives youthat morning afterglow,
and it has really an inherent acid to givelike a beautiful glow that your make up.
But the idea from the startwas if I came out with a sex brand,
(20:19):
it would have alienatedso much of our users.
So the idea washow do we build a skincare brand
that has these sexual walletscomponents to it
so people feel like, you know,it's a basement, let me try it out.
the morning after glow,who didn't love that?
And then then we had our refresh wipeswhere it's like
I can remove odors after gym.
(20:39):
But they're also gentle, notfor down there before and after intimacy.
Right.
And then we also hadthe body intimacy serum.
And so that'swhere like the storyline of the product
line upmight seem a little nontraditional.
It's also intentional
because we wanted our womento feel comfortable using the line,
feeling comfortable using the productin multiple ways throughout their day.
(21:04):
And so it's taken a while to get to like,okay, this is for sex,
but it's becausewe want you to feel comfortable,
because when you feel comfortable,you're more willing to adventure.
And that's like the process of using usis like whether you're intimate or not,
Like you can use these productsin your everyday routine,
but more importantly, we're going to buildyour sexual confidence
(21:24):
by addressing those concernsthat we also don't love talking about.
And by doing that, itit allows you to hopefully feel
more empowered,more confident in your own skin.
And these are so great.
By the way, I love these little wipes
because you can throw them in your purse,you can put it in your jeans pocket.
You know,if you know you're going to be out
and you just want a quick freshen up.
So these are fragrance free page balanceso you can use them on your hands,
(21:47):
your pets, your Britney Spears,if you know what I'm saying.
And the
Joe hadn't exactly what they hadto do at the gym,
wherever you get sweaty,they're they're there for you.
And like you said,they're like individually wrapped.
But the idea that, like,our customer is busy, she's on the go.
I keep one in every single bagas I'm running around.
(22:10):
And even when you think aboutlike a networking about going from work
to that, like I stink.
So just to be able to use a wipe, feelrefreshed, I'm more present
in my conversationsand connecting with people
because I'm not worried aboutif they can smell me.
And so intimate, concerned, we believe islike you're most exposed in the bedroom.
The products are for the bedroomand beyond.
(22:31):
I love that bedroom.
Two bathroom. Right. And beyond.
That.
Yes, exactly. And look like a pretty this.
I mean, so I use this as a makeupso you can use this
as a sort of hydrationmist and also to see your makeup.
But, yeah, look, it has a really prettythe skin has a really nice glow right now.
You look beautiful and not like what?
(22:53):
Like that morning after glow.
But the idea isit's like a natural alternative.
There's no alcohol in itto dry out your skin,
but rather it's going to embrace and like,help your makeup.
Hold that.
Keep you looking refresh all day long.
I love that.
You know, we need thisespecially look, we are
we are getting into the warmer months, butit's still cold here on the East Coast.
(23:13):
And I feel like we need all the hydrationwe can still grab onto.
Can you give us beforewe go a little bit of a preview
I did see onlineof what's coming in April.
Yeah.
So it's funny because one of our retailerswas like, can we launch early?
And so one of the main concerns
that our consumers expressedwas razor burn, right?
(23:36):
When you think about like blemishesaround your bikini line, like
think about even if you're out on a beachor getting intimate, you're like,
it's paint is I used to have itso painfully that I got laser done,
but it's also embarrassingbecause it's like ingrown. Yes.
And then I also had keratosis pilaris,
which was a big concernfor a lot of our customers as well.
So for us, like when you think abouta traditional body
(23:59):
throb, it's usually pretty abrasiveand you're using it maybe once a week
on your arms and your legs, but for me,
like I was worried about, like,how do we get to the underarm?
How do we think about the bikini lineand what are we
what are what are we doing about bodyblemishes to prevent those ingrown
from even like the moleculesgetting trapped in your pores?
And so that is our new productlaunch review.
(24:22):
It is called the bikini body scrub.
And so it has both rice powder and pumice.
So it's two different particle sizes.
So you're going to get the dead skinjust like a traditional scrub,
but you're also going to be able to use itintimate areas without it tearing
your skin by being too abrasive.
And it also has glycolic acid in it.
(24:43):
So it's a very gentle scrub that has bothphysical and chemical exfoliants
so that you can feel because in the wintermy legs, it's so ashy.
And then in the summertime I like
if I have body balances all over,it does impact my confidence.
And so this is just another great way
for before you're going to do itbefore the beach or whatever it might be.
(25:04):
You can use the shower a few times a week,get off the dead skin
addressed keratosis pilarisand your ingrown hairs.
So that way you can feel super sexyno matter where you are.
I want to give you an ideafor your next one,
which is like pimples in the butt area,right?
So like, I feel likeI used to do a lot of SoulCycle.
(25:27):
You guys have heard me say this.
I'm like, unfiltered, but, like.
Go. I get the bumps down the butt.
I just do you.
Right now rub.
Okay. All right.
I will do. That glycolic acid.
But I do think there's another ideathat we're working on specifically
for those spots.
(25:49):
So I'm glad that you said that.
I love it.
Brittany, you've been such a pleasure.
And I think, you know, it'sso important for women
and men to continue this conversationand to be talking about sexual wellness,
sexual health, sensual confidence.
I just want to thank you so much and also
congratulate you because your productsare available online.
(26:10):
Give us that address.
But also, they're available in retail.
Yes, they ours.
We we can be found at beai so B-E-I-Abeauty dot com, but you can also find us
on Neiman Marcus, UrbanOutfitters, free people and Amazon.
I mean, you had all the big ones.
You went from like ultra luxe Neiman.
And then we've got Urban Outfitters, whichis like for the young and hip and cool.
(26:34):
Congratulationsis something to be super proud of.
You know, I just want to thank you somuch for being with us today.
No, thank you so much for having me,allowing me to share my story,
because even though I believethat sexual wellness is such a key
component to how I view beauty,it is a little bit of a taboo topic.
(26:54):
So by you opening up your platformand allowing me to share
how this can really empower one's lifelike me, the the world, because I know
it's not for everyone yet,but I think the more conversations
we have, the more that peopleare going to feel comfortable and curious
and excited to spend more timein this part of their life.
(27:15):
thank you. Thank you. Thank you.
I think we all need to hear that.We all need to be reminded.
I agreethat I'm going to be doing this weekend.
Give you idea
for a little bit of funand you know, everybody listening.
If you've got questions you want meto pass on to Brittany, her team?
You know, I'm always happy to do that.
You can email me at Hello at ArtBeauty podcast dot com.
(27:37):
You can find us on Facebook, Instagramand YouTube at Art Beauty podcast and
as always we will see you next Tuesday,hopefully with a little bit of a glow
. Bye!
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.