Having accomplished his goal of transforming the gaming industry, Johnson Yeh is now turning his attention to his long-time passion: circular economy and sustainability. He founded ROEHL to provide consumers with a more sustainable and convenient lifestyle, starting with a subscription-based home appliance service.
Johnson recently sat down with Oscar Ramos in our Shanghai recording studio. Listen for their discussion on:
- Why Johnson left his job at the summit of the gaming industry to pursue this mission
- What we can do in a world of planned obsolescence
- Economic benefits to a circular economy
- How ROEHL is speeding up the rate of green-tech adoption, starting with air-purifying products
- China’s leading position in green technology
- The most exciting opportunities for new companies in the sector
About the speaker:
Johnson Yeh is the founder and CEO of ROEHL, the world’s first Lifestyle-as-a-Service (L.a.a.S) company. Before founding ROEHL in 2019, Johnson led Riot Games in China, Southeast Asia, and Japan. Under his leadership, LPL and e-sport went through a formidable transformation, becoming China's biggest spectator sport, with viewing numbers increasing by 15 times in 5 years. In 2019, the total number of hours watched reached 4 billion in China alone, surpassing CSL, NBA, and other traditional sporting events.
Many thanks to our guest Johnson Yeh; host Oscar Ramos; producers Sagar Chaudhary and Lace Nguyen; editor David Xu; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com.
To join our listener group on WeChat, please add SOSV Helper (WeChat ID: sosvhero) and ask for the group invitation.
Follow us on LinkedIn: https://www.linkedin.com/company/asia-startup-pulse
Email us: asp-team@asiastartuppulse.com
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com