Ask Frank Kern

Ask Frank Kern

Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.

Episodes

August 25, 2025 4 mins

What was the single biggest obstacle I overcame to get where I am today?

That's a serious question. There are a lot of them, so I'll just tell you all the dumb stuff that I do. And then I'll let you decide what the biggest obstacle is.

Mark as Played

That question could be translated into "do fancy videos work better than non-fancy videos?"

And you know, what?

The non-fancy videos work better.

Mark as Played

What courses of yours are a good fit for a very advanced, well-established internet marketer?

Really depends on the desired outcome.

I consider myself to be a very advanced, well-established internet marketer, and what I always go back to is the fundamentals or...

Mark as Played

I want to share an unusual belief that was, I'm going to put this in air quotes, forced on me growing up that forever changed my life for the better. I say forced on me, again in air quotes, because I was never given an option to consider it. It never occurred to me that it might not be true. It was literally repeated to me over and over and over again. And I believed it and I gotta tell ya, I thank God for the belief. And I thank ...

Mark as Played

Would an e-com store brand benefit from the maximizer?

Yeah! With e-com, where you guys fall off...

Mark as Played

I think it's a great question because he's trying to target B2B. So he has a general contractor who wants to target commercial business owners only. Do you have any recommendations on the copy and target audiences that he should use?

Okay. So they own the office building, I would assume?

They own or lease and need a general contractor...

Mark as Played

How long should we be leaving each ad on for this challenge? 

I like three days, generally speaking. So if I'm willing to pay...

Mark as Played

My question is...I am doing web design, you know, landing page on websites, so I was wondering what is the best way to create a segmentation on Facebook for that?

To create a segmentation? By segmentation, do you mean target?

Mark as Played

So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this. 

Oh, "read this if you..."

Mark as Played

What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell. 

It's fine. You just have to be prepared for them to a. not click to the next page...

Mark as Played

Today, I have 10 words for you that can polarize or they can unify. My hope is that they unify.

Here they are. The words are...

Mark as Played

Really my question is wrapped around the case study that you used in the direct presentation that you used to get us into this class where day one was the $1.80 ad spend and then eventually you showed the 30 days in May where you spent about $3.50 and generated $600,000 in sales. So I guess really, I'd love to have a walkthrough of the 30,000 foot view of, you start day one at a $1.88, you get three days worth of data. Day three to...

Mark as Played
June 2, 2025 14 mins

It's not like it happens every day. It's not like the whole campaign was a 100X return on ad spend and it's not like that is happening at scale.

It still looked cool though! So that's pretty good and I've never had that happen before. No kidding, it was really pretty freakin' crazy!

Mark as Played

How can I build clientele for my wife's salon targeting a 50-mile radius?

Dude, this fits in perfectly with the earlier question of what would you do if you lost everything and only had $10K and had to start all over. I would service businesses like the one referenced.

So dude, here's what you do...

Mark as Played

First thing I want to point out is that is not really normal. A little bit of a fluke there, doesn't happen every day. Just happened to have 2 of them do that yesterday, which was great!

So when I put those little videos up...

Mark as Played

So he had a question about his lead quality. His audience is executives and entrepreneurs. He said in the past, he kept getting unqualified leads from Facebook. He was wondering, are they active on Facebook or does he need to use LinkedIn for this type of audience? 

OK. So to you, I would say kind sir, welcome to the club...

Mark as Played

So today's episode is about one magic question that can change everything. I really crack myself up with these titles sometimes, but there's really some validity to the statement. I promise.

So, I'll reveal the magic question in a minute. This will be a short episode, but let me set the scene for you....

Mark as Played

What's happening, hope you're well. So what we're going to talk about today is the one thing that beats motivation, hands down, every single time.

Personally, love motivational stuff. Love it. Huge fan, like reading it, like listening to it. I don't know who my favorite is...

Mark as Played

Have you ever heard of that book Miracle Morning by Hal Elrod? I listened to that a couple of years ago on audio book, and I can't remember exactly what it said, but I'm mentioning the book because probably some of what I'm going to share with you is inspired by what I read or more accurately listened to in that book.

I want to give credit where credit is due preemptively because surely none of this is original. I want to introduce...

Mark as Played

Hope everybody's well. Happy whatever today it is...Saturday.

I want to answer a question that was on my mind. It's been on a lot of people's mind, what's the deal with this Clubhouse thing, is it worth messing with?

There's a lot of debate on it. So here's the thing about Clubhouse...

Mark as Played

Popular Podcasts

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

    New Heights with Jason & Travis Kelce

    Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!

    24/7 News: The Latest

    The latest news in 4 minutes updated every hour, every day.

    Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

    NFL Daily with Gregg Rosenthal

    Gregg Rosenthal and a rotating crew of elite NFL Media co-hosts, including Patrick Claybon, Colleen Wolfe, Steve Wyche, Nick Shook and Jourdan Rodrigue of The Athletic get you caught up daily on all the NFL news and analysis you need to be smarter and funnier than your friends.

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.