I'm continuing here today with the fifth lesson in the "How to Find Clients" series.
This is the no-nonsense series of lessons that work in today's market to find clients you want to be working with on a consistent basis.
Today's lesson will help you stay front of mind 2 different ways.
-------------------
👉 For full show notes to this episode & more resources for you.
-------------------
We are all busy and there's only so much time in any given day.
Business though is all about the people. Whether you are a running a solo owned and operated business like myself or running an agency, you have to be out there not just seen to sell, but also to provide value.
If you are always out there every day pushing ads, pushing leads, asking 9 out of 10 times, then you'll be put on the top of the pile. Just like all that junk mail you get both in your inbox on your phone and the thing that's hanging off the front of your house.
What I want you to do in the next 24 hours is this. Goto Starbucks and send an e-gift card to all of your clients.
Just to say "Thank you!"
It's nothing overly difficult to do, right? The gesture goes a long way though.
Expect nothing from them either. What you are doing is creating a memorable moment in their minds.
Do this once or twice a year and switch up the gift. Since you did an e-giftcard this time, go ahead and send some customized gift next time.
The second way is to answer a question.
I've built half of my business in 6 months with this lesson alone.
The social web is full with questions, pick out a topic or problem that your clients have and then monitor the web for those types of questions and keywords. Then when one hits, jump into that thread and share a link, resource, or helpful answer.
I do this with my Drip and ConvertKit services. And early on in my business, I did this with WooCommerce as well.
It doesn't have to be a specific platform or tool either, although that makes it someone what easier.
Look at the questions your clients are asking you, and then pull out those keywords. "get more phone calls from my site", "install X", "what's the best way to Y", etc are all easy to jump into those conversations.
As you continue to do that, you'll be in a much better and more referable spot to get work.
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.