On today's episode of Authentic Influence, Adam Conner is joined by Drew Green, the CEO of Indochino. Indochino is the largest privately held custom apparel brand globally, specializing in made-to-measure clothing.
Today, you'll learn:
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Why Drew came to Indochino; his thoughts on challenges and opportunities
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How Drew has adapted the brand given the pandemic; plus, how the model is actually suited well to it
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Given that personalization IS the brand, how that core value translates into the way consumers are encouraged to share about their experiences
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What's next for Indochino
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As always, advice to build a more authentic brand
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Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at adam.conner@govivoom.com with suggestions for guests, content, or general interest/feedback.
Find more at https://www.podcast.vivoom.co/.
Enjoy!
Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)
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