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July 7, 2020 34 mins

On today's episode of Authentic Influence, Adam Conner is joined by TULA Skincare's founder, Dr. Roshini Raj, as well as its CEO Savannah Sachs. TULA Skincare is a personal wellness brand offering clean + effective probiotic skincare made with superfoods.

Today, you'll learn:

  • Why Dr. Raj founded TULA; the discoveries about probiotics' effects on skincare and the opportunity therein; Savannah's journey to join the brand

  • How the brand leans in to the current trend of self-care during the pandemic

  • How TULA works with influencers as a means of advancing the brand, given that personal care is huge for the influencer economy. How do real consumers fit in?

  • Purpose at TULA: how important is it? Also coverage of TULA's "Masks for Masks" initiative

  • As always, advice on how to build a more authentic brand

Be sure to stay subscribed for more content and thought leadership like this, and do please leave a rating and review on iTunes if you like what you hear: https://podcasts.apple.com/us/podcast/authentic-influence/id1440872576.

Be sure to follow our LinkedIn page to catch all of our content there: https://www.linkedin.com/showcase/authentic-influence-podcast/.

Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at adam.conner@govivoom.com with suggestions for guests, content, or general interest/feedback.

Find more at https://www.podcast.vivoom.co/.

Enjoy!

Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)

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