Pauline Armbrust started Airport Retail News, an eight-page newsletter, in 1995 after hearing a soundbite about how much revenue airports in Europe were generating from their retail shops. American airports at the time were just discovering the potential in concessions, making it the perfect time to launch. As the industry evolved, so did ARN. Armbrust transitioned her newsletter into Airport Revenue News magazine in 2001 and started what is now the Airport Experience Conference a few years later. Two decades later, she sees an industry that focuses more intently on customer needs and wants, involves more local brands and embraces technology for the betterment of the traveler experience.
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