Bet The Process

Bet The Process

Jeff Ma and Rufus Peabody talk sports betting

Episodes

April 28, 2026 64 mins
This week on Bet the Process, Cade Massey returns to discuss recent events, NFL draft strategies, the role of AI in sports analytics, and Jeff and Rufus get into the firing of Alex Cora by the Red Sox.
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This week on Bet the Process, Sean Zerillo of the Action Network joins to discuss the start of the MLB season and nerd out over the impact of the ABS challenge system.
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This week on Bet the Process, Jeff welcomes Seth Partnow, NBA analyst at The Athletic and data scientist at Teamworks, to talk playoffs and his developing of next-generation basketball stats. But first, Rufus and Jeff discuss the Masters and LIV Golf's legacy.
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This week on Bet the Process, golf commentator Steve Sands joins to discuss the 2026 Masters Tournament. Topics include Augusta National's unique characteristics, potential winners and dark horse possibilities, and the decision to create a Novig market with the 7 top golfers.
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This week on Bet the Process, Jeff and Rufus talk Pre-Masters tournament and then welcome back Jordan Majewski to discuss the Final Four matchups.
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This week on Bet the Process, Jeff and Rufus welcome Gav, a new guest they met on X/Twitter. A college basketball bettor and analyst from a finance background, Gav shares his analytical approach to handicapping games by combining multiple statistical models, explains his reasoning for specific picks, and covers several key matchups.
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This week on Bet the Process, college basketball analytics legend Ken Pomeroy is back to discuss the beginning of March Madness, with insights for making a bracket, upsets, and a surprise sleeper pick.
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This week on Bet the Process, Jeff and Rufus sit down with Jacob Fortinksy, founder and CEO of Novig, in their NYC office to discuss where the company is headed and more. Also, Jeff and Rufus recap Sloan and some golf betting.
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This week on Bet the Process, the No-Stats All-Star Shane Battier joins to discuss his journey from being a traditional scoring-focused player to embracing analytics in his NBA career, how basketball analytics has evolved over the years, and his transition to business as chief culture advisor for Palmetto Solar.
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This week on Bet the Process, Jeff chats with Ted Knutson - Statsbomb founder, soccer (football) expert, and long time friend. Topics discussed include finding betting edges in football, Ted's current work in women's football team management, and the challenges of balancing fan expectations with long-term strategic improvements.
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This week on Bet the Process, Tom Peabody joins Jeff and Rufus to recap their Super Bowl experience. Also discussed - upcoming golf plans, this year's Sloan analytics conference, and Jeff's flag football coaching struggles.
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This week on Bet The Process, Jeff and Rufus share their thoughts on the Super Bowl, then bring in Matthew Davidow to discuss further. Topics include player performances, prop bets, and modeling approaches with adjustments for game situations.
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January 30, 2026 65 mins
This week on Bet the Process, Kris Abdelmessih joins to discuss the evolution of trading firms and their strategic choices in the late 1990s and early 2000s, the challenges of selling startups and maintaining trading cultures, and today’s market making and prediction markets.
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January 22, 2026 49 mins
This week on Bet the Process, Jeff and Rufus welcome Adam Levitan, co-founder of Establish The Run, to discuss his evolution from DFS-focused projections to broader sports betting and prediction markets, as well as some college football recap and NFL analysis and predictions.
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This week on Bet the Process, NFL data analyst Kevin Cole (Unexpected Points on Substack) returns to break down the playoffs, recapping wild card weekend and focusing on the remaining games.
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This week on Bet the Process, Judah Fortgang (Throwthedamball on Substack) is back to cover NFL playoff matchups, including offensive/defensive strategies, player performances, and weather impacts.
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This week on Bet the Process, Jeff and Rufus bring on old friend Preston Johnson, the Sports Cheetah, and discuss Crawley Town FC, Preston's journey away from sports gambling, and some college football playoff predictions.
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This week on Bet the Process, Jeff and Rufus answer questions from listeners, with topics including their first times meeting Tony Kornheiser, betting second halves, and reflections on happiness and fulfillment.
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This week on Bet the Process, creator and host of the Risk of Ruin podcast John Reeder joins and discusses his journey into advantage play, his analysis of Long-Term Capital Management's failure and the broader implications for modern Wall Street, and reflects on teaching probabilistic thinking to children.
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This week on Bet the Process, Jeff and Rufus welcome one of the biggest bettors on Polymarket and recent 60 Minutes interviewee Domer, to share his journey from poker to prediction markets, as well as his strategies and the importance of self-education and taking a balanced approach.
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